Your fundraising page is at the heart of your fundraising efforts. Don't just stick with the template that the fundraising platforms provide when you first sign up. Spend a bit of time personalising it and you'll see a real difference really quickly. Keep it up to date and tell your followers what you're up to. This podcasts gives you some great insights and includes input from Hannah Lane (Move for Hunger in the US), one of the charity fundraising managers that work so hard to help their runners get the most from their fundraising.

For more podcasts go to https://www.sapphirerunningzone.com/podcasts. We have 3 channels, one on training & fundraising support, another on runner stories and a third for members only. If you'd to be the focus on one just let us know using the chat function on the homepage.

Keywords

fundraising, charity, running, fundraising page, donor engagement, social media, personal stories, Move for Hunger, fundraising strategies, charity events

Summary

In this podcast episode, Tim from the Sapphire Running Zone discusses the critical role of a fundraising page in successful fundraising efforts. He emphasises the need for personalisation, regular updates, and engaging storytelling to attract and retain donor support. The episode features insights from Hannah of Move for Hunger, highlighting effective strategies for connecting with donors and the importance of emotional engagement in fundraising.

Takeaways

A fundraising page is essential for any fundraising effort.
Personalising your fundraising page can significantly impact donations.
Regularly updating your page keeps donors engaged and informed.
Using emotive language can enhance the connection with potential donors.
Thanking donors can encourage repeat contributions.
Setting and adjusting fundraising targets can motivate donors to give more.
Utilising social media can drive traffic to your fundraising page.
Incorporating videos and images can make your page more appealing.
Sharing personal stories can deepen the impact of your fundraising message.
Investing time in your fundraising page is crucial for success.

Titles

Maximising Your Fundraising Page
The Art of Fundraising: Engaging Donors Effectively

Sound bites

"You have to have a fundraising page."
"Make your page stand out."
"Put the time in now at the start."

Chapters

00:00 The Importance of a Fundraising Page
02:52 Personalising Your Fundraising Page
06:05 Engaging Your Donors
08:45 Utilising Social Media and Tools
11:47 Insights from Move for Hunger
14:47 Final Thoughts on Fundraising Success