About Jeremy Poock: Jeremy E. Poock, Esq., is the founder of Senior Attorney Match, Inc., which designs and brokers law firm sales and mergers.

Recognizing a market need for Senior Attorneys to monetize the value of their well-established law practices and the constant need for growing law firms to generate new clients and referral sources, Jeremy founded Senior Attorney Match in 2013 to address both of those needs.

Prior to founding Senior Attorney Match, Jeremy practiced business law in Massachusetts with a focus on representing buyers and sellers in the sales of their small businesses.

Jeremy leads the monthly livestream programs, The State of the Market for Law Firm Sales in 11 Minutes and The Ask the Law Firm Seller Show, which appear on the Law Firm Seller YouTube Channel and LinkedIn Live.

In this episode, Ted and Jeremy Poock discuss:

• Succession planning for senior attorneys
• Challenges in valuing and selling small law firms
• The role of digital marketing in modern law firm growth
• Motivations and triggers behind law firm exits

Key Takeaways:

• A law firm with a well-documented client base, strong referral relationships, and a clearly defined niche is significantly more likely to attract serious buyers and complete a successful sale when aligned with the right acquiring firm.
• While traditional law firm sales often rely on personal goodwill, modern buyers are increasingly drawn to firms with measurable digital client acquisition data, leading to higher valuations.
• Attorneys looking to sell within a few years should start preparing by organizing client contact information, identifying revenue by practice area, and proactively communicating with their base.
• Many senior attorneys miss out on the value of their practices by assuming there is no market, often triggered by a lease renewal, a milestone birthday, or being blindsided by a junior attorney’s sudden departure.

"If you have clients and if you have referral sources... then there’s value that a growing law firm wants and needs." — Jeremy Poock

Connect with Jeremy Poock:

Website: https://www.seniorattorneymatch.com/

YouTube: https://www.youtube.com/@thelawfirmseller

LinkedIn: https://www.linkedin.com/in/jeremypoock/

Instagram: https://www.instagram.com/thelawfirmseller/

Traffic to Leads Information and links

JuvoLeads.com contact page: https://juvoleads.com/contact/

JuvoLeads website: https://juvoleads.com/

Connect with show host Ted DeBettencort: [email protected]

Ideas or guests for the show: [email protected]

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.