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TWE 24: Adapting Your Business to Changing Customer Needs
Manage episode 263895305 series 2645960
In this episode of The Winning Ecommerce Experience Show, Christina Ganim, CEO and Co-founder of Kenz Woman, discusses how she mitigated risks and future proofed her business using scenario analysis. Specifically, Christina discusses.
- How to future-proof and mitigate risks in your business
- How the pandemic has resulted in a change in her business model
- How has her marketing strategy changed to retain customers and keep them engaged
Christina is the founder of Kenz Woman, a popular lingerie ecommerce website in the Middle East
This show is brought to you by DataCue. Your winning Ecommerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required
47 episodes
Manage episode 263895305 series 2645960
In this episode of The Winning Ecommerce Experience Show, Christina Ganim, CEO and Co-founder of Kenz Woman, discusses how she mitigated risks and future proofed her business using scenario analysis. Specifically, Christina discusses.
- How to future-proof and mitigate risks in your business
- How the pandemic has resulted in a change in her business model
- How has her marketing strategy changed to retain customers and keep them engaged
Christina is the founder of Kenz Woman, a popular lingerie ecommerce website in the Middle East
This show is brought to you by DataCue. Your winning Ecommerce experience starts from your homepage. DataCue personalizes the banners, images and product recommendations for every visitor to improve conversion and build a brand that your customers love. It works on any Shopify website, no coding required
47 episodes
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