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The Website Success Show: SEO & Website Tips For Beauty, Health & Wellness Businesses Who Want More Website Traffic & Conversions
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107: Why Your Wellness Website Isn’t Turning Visitors into Clients (and Simple Fixes That Work) LIVE WEBSITE STRATEGY
Manage episode 515188481 series 3584590
In this episode, Jules White reviews a real website from nutritional therapist Alice Yeates, showing where small, practical changes can make a big difference to conversions.
If you’ve ever wondered why people visit your site but don’t go on to book, this gentle website audit will help you see what’s really going on - and how to fix it.
You’ll learn:
✅ What to include (and what to avoid) in your homepage hero section
✅ Why pop-ups, button design, and mobile font size can quietly affect conversions
✅ How to guide visitors towards booking using clear steps and simple messaging
✅ The easiest way to add social proof without overcomplicating your site
By the end, you’ll feel more confident knowing where to focus your energy - and how to make your website work with you, not against you.
Resources mentioned:
- Beginners Google Analytics 4 Course - GA4 Made Simple - Set up Google Analytics & Search Console
- Book a Discovery Call with Jules
- Visit Alice Yeates Nutrition
Ever feel like your business should be easier to find on Google?
You’re not imagining it - most local businesses already have a Google Business Profile, but it’s quietly sitting there, half-filled and hidden. That means people searching for your exact services might be finding your competitors instead.
The good news? You don’t need to spend hours posting on social media to fix it.
A few intentional updates to your Google Business Profile can make a big difference in how often you show up in Maps and local searches.
That’s where my Local Google Visibility Checklist comes in.
It gives you a clear, practical list of things to review and update - all the small changes that help Google trust your business and make it easier for nearby clients to find and book you.
It’s free, simple to follow, and designed for local beauty, health, and wellness businesses who want to grow in a calm, sustainable way (without having to rely on social media).
Download your free checklist now https://thewebsitesuccesshub.com/google-profile-checklist
Chapters
1. Introduction (00:00:00)
2. Current Website Usage and Marketing Activities (00:01:35)
3. Analytics and Tracking Discussion (00:05:47)
4. Homepage Analysis (00:11:11)
5. Three Steps to Success Framework (00:23:27)
6. About Section Recommendations (00:30:48)
7. Next Steps Discussion (00:33:44)
8. Wrap Up and Contact Information (00:37:52)
108 episodes
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