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EP. 116 Navigating Macro Forces: How to Sustain Your Brand in Uncertain Times
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In this episode, hosts Trevor Crump and Mark Goldheart discuss the recent macroeconomic trends affecting e-commerce and retail, highlighting Nike's unprecedented collaboration with Skims. They explore the importance of understanding broader economic factors when making business decisions and emphasize the value of strategic partnerships for brands of all sizes. The hosts also provide practical advice for companies looking to pursue collaborations and offensive strategies during uncertain economic times.
Chapters
1. EP. 116 Navigating Macro Forces: How to Sustain Your Brand in Uncertain Times (00:00:00)
2. The Importance of Macroeconomics (00:00:16)
3. Understanding Recent Market Performances (00:23:39)
4. Introduction to the Podcast (00:30:27)
5. Performance Insights in E (01:30:39)
6. Example of Nike and Skims Partnership (05:41:21)
7. The Value of Collaborations (23:10:35)
143 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on November 11, 2025 23:05 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 470808183 series 3006414
In this episode, hosts Trevor Crump and Mark Goldheart discuss the recent macroeconomic trends affecting e-commerce and retail, highlighting Nike's unprecedented collaboration with Skims. They explore the importance of understanding broader economic factors when making business decisions and emphasize the value of strategic partnerships for brands of all sizes. The hosts also provide practical advice for companies looking to pursue collaborations and offensive strategies during uncertain economic times.
Chapters
1. EP. 116 Navigating Macro Forces: How to Sustain Your Brand in Uncertain Times (00:00:00)
2. The Importance of Macroeconomics (00:00:16)
3. Understanding Recent Market Performances (00:23:39)
4. Introduction to the Podcast (00:30:27)
5. Performance Insights in E (01:30:39)
6. Example of Nike and Skims Partnership (05:41:21)
7. The Value of Collaborations (23:10:35)
143 episodes
All episodes
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