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đą Scaling Local SEO & Gardening Ambitions: Dan Leibsonâs SEO Vision for the Future đ
Manage episode 260071883 series 2621139
In this milestone 50th episode of the Page 2 Podcast and the Season 2 finale, weâre joined by Dan Leibson, VP of Search at Local SEO Guide. Dan opens up about his path from early internet bulletin boards and a political science background to leading SEO strategy for major brands.
Beyond SEO, Dan shares his love for gardening, his goal to retire by 45, and the challenges of growing an agency from two to fifteen people. We also dive deep into scaling local SEO, building team infrastructure, avoiding automation pitfalls, and what really moves the needle in local rankings.
đż In this episode:
⢠Danâs early online roots and accidental pivot into SEO
⢠His love of gardening, sustainability, and green startup advising
⢠Building an SEO agency from scratchâteam structure, hiring, and remote culture
⢠How Local SEO Guide grew its tech infrastructure and automation strategy
⢠The myth of citation consistency and why scale trumps âowningâ listings
⢠Challenges with platforms like Yext, subdomain vs. subfolder debates, and GMB API management
⢠Googleâs free shopping listings and the evolving SEO vs. paid media dynamic
⢠Why local SEO is more than just GMBâitâs about landing pages, IA, and user intent
⢠The impact of review content and how Google is mining sentiment
⢠Danâs take on âSEO bullets,â burrito ranking factors, and what really moves the needle
Whether you're in-house, agency-side, or thinking about your own SEO shopâthis episode wraps the season with equal parts insight, strategy, and real talk.
đ Subscribe for more deep-dive SEO interviews from industry thought-leaders
Sponsored by Moving Traffic Media
Follow the Page 2 Podcast
Follow Jon Clark
99 episodes
đą Scaling Local SEO & Gardening Ambitions: Dan Leibsonâs SEO Vision for the Future đ
The SEO Podcast: Page 2 Podcast Hosted by Jon Clark & Joe DeVita
Manage episode 260071883 series 2621139
In this milestone 50th episode of the Page 2 Podcast and the Season 2 finale, weâre joined by Dan Leibson, VP of Search at Local SEO Guide. Dan opens up about his path from early internet bulletin boards and a political science background to leading SEO strategy for major brands.
Beyond SEO, Dan shares his love for gardening, his goal to retire by 45, and the challenges of growing an agency from two to fifteen people. We also dive deep into scaling local SEO, building team infrastructure, avoiding automation pitfalls, and what really moves the needle in local rankings.
đż In this episode:
⢠Danâs early online roots and accidental pivot into SEO
⢠His love of gardening, sustainability, and green startup advising
⢠Building an SEO agency from scratchâteam structure, hiring, and remote culture
⢠How Local SEO Guide grew its tech infrastructure and automation strategy
⢠The myth of citation consistency and why scale trumps âowningâ listings
⢠Challenges with platforms like Yext, subdomain vs. subfolder debates, and GMB API management
⢠Googleâs free shopping listings and the evolving SEO vs. paid media dynamic
⢠Why local SEO is more than just GMBâitâs about landing pages, IA, and user intent
⢠The impact of review content and how Google is mining sentiment
⢠Danâs take on âSEO bullets,â burrito ranking factors, and what really moves the needle
Whether you're in-house, agency-side, or thinking about your own SEO shopâthis episode wraps the season with equal parts insight, strategy, and real talk.
đ Subscribe for more deep-dive SEO interviews from industry thought-leaders
Sponsored by Moving Traffic Media
Follow the Page 2 Podcast
Follow Jon Clark
99 episodes
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