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Jobs to Be Done: Understanding Your True Competition in Global Markets

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Manage episode 501643874 series 3684881
Content provided by Nicola Calabrese from Undertow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicola Calabrese from Undertow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
🌍 Unlock the secrets to international success in the latest episode of The Multilingual Content Podcast! 🎧 Join host Nicola Calabrese as she dives deep into the art of pricing strategies with industry expert Kris, co-founder of Valueships. Discover how to leverage market research, understand purchasing power, and adapt your pricing models to conquer new markets with confidence. πŸš€ This episode is a must-listen for: πŸ‘©β€πŸ’Ό B2B SaaS founders πŸ§‘β€πŸ’» Product managers & product marketing managers πŸ“ˆ Marketing managers & localization managers Learn how to: πŸ’± Use the Purchasing Power Index (PPI) πŸ’Ά Adopt local currencies effectively 🧾 Build localized billing systems that enhance user trust 🧠 Kris shares invaluable insights on aligning pricing with regional behaviors and market trends. ✨ Key takeaways include: πŸ” Smart methods for conducting market research & understanding regional price sensitivities πŸ“Š Why KPIs like ARPU and expansion revenue matter 🌐 How cultural factors & local competitors shape your global strategy ⚠️ Common pitfalls to avoidβ€”and actionable steps to go global smoothly Featuring Kris’s rich experience and tactical advice on tools and frameworks, this episode will equip you with everything you need to optimize pricing and drive international growth. 🌱 πŸ‘€ Connect with Kris on LinkedIn: https://www.linkedin.com/in/krzysztof-szyszkiewicz/ 🌐 Learn more about Valueships https://www.valueships.com/ Whether you’re a seasoned exec or a budding entrepreneur, this conversation is packed with practical tips and strategic insights. πŸ‘‰ Tune in now to level up your international pricing strategy! πŸ’‘
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50 episodes

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Manage episode 501643874 series 3684881
Content provided by Nicola Calabrese from Undertow. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nicola Calabrese from Undertow or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
🌍 Unlock the secrets to international success in the latest episode of The Multilingual Content Podcast! 🎧 Join host Nicola Calabrese as she dives deep into the art of pricing strategies with industry expert Kris, co-founder of Valueships. Discover how to leverage market research, understand purchasing power, and adapt your pricing models to conquer new markets with confidence. πŸš€ This episode is a must-listen for: πŸ‘©β€πŸ’Ό B2B SaaS founders πŸ§‘β€πŸ’» Product managers & product marketing managers πŸ“ˆ Marketing managers & localization managers Learn how to: πŸ’± Use the Purchasing Power Index (PPI) πŸ’Ά Adopt local currencies effectively 🧾 Build localized billing systems that enhance user trust 🧠 Kris shares invaluable insights on aligning pricing with regional behaviors and market trends. ✨ Key takeaways include: πŸ” Smart methods for conducting market research & understanding regional price sensitivities πŸ“Š Why KPIs like ARPU and expansion revenue matter 🌐 How cultural factors & local competitors shape your global strategy ⚠️ Common pitfalls to avoidβ€”and actionable steps to go global smoothly Featuring Kris’s rich experience and tactical advice on tools and frameworks, this episode will equip you with everything you need to optimize pricing and drive international growth. 🌱 πŸ‘€ Connect with Kris on LinkedIn: https://www.linkedin.com/in/krzysztof-szyszkiewicz/ 🌐 Learn more about Valueships https://www.valueships.com/ Whether you’re a seasoned exec or a budding entrepreneur, this conversation is packed with practical tips and strategic insights. πŸ‘‰ Tune in now to level up your international pricing strategy! πŸ’‘
  continue reading

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