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137. How to Build a Scalable Offer That Won't Burn You Out

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Manage episode 499710728 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

—--

How to Build a Scalable Offer That Won't Burn You Out

Sales feel hard? It’s probably not your content. Or your consistency. Or even the algorithm.

You’ve likely got a shitty offer problem. 😳

Not shitty because you don’t care or lack expertise. Shitty because it’s vague, bloated, or trying to please everyone. Which means it converts no one.

In this episode, I walk you through the 12 elements that make an offer actually work, so it sells on repeat, attracts aligned clients, and gives you breathing room instead of burnout.

This is the exact offer strategy I use with my 6- and 7-figure clients inside Business Accelerator and Millionize Mastermind. It’s clear, it’s simple, and it works, whether you're trying to hit your first 100k or scale past a million.

Grab a pen. Or a sticky note. You’re going to want to rewrite some things.

In this episode, we cover:

  • (00:34) Why good offers still flop (and what to do instead)
  • (02:32) The client clarity test that most people skip
  • (03:51) How to create a promise that makes people stop scrolling
  • (06:14) Milestones, mechanisms, and messaging that build real trust
  • (11:12) Pricing that reflects your value, not your imposter syndrome
  • (13:10) Why your offer needs urgency, without the BS
  • (15:18) The “without” formula that makes your offer magnetic

🎁 Grab the free Messaging Workbook mentioned

Your next step to turning a meh offer into a magnetic one - working on how you talk about your offer.

Download your free workbook 👉 www.deirdremartin.ie/messagingworkbook

🔁 Want to go deeper into talking about your offer?

🎙️ [Episode 135] 6 Stories Every Business Owner Needs to Attract More Clients

Follow The Master Your Business Podcast

Connect with Deirdre on LinkedIn

The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

  continue reading

138 episodes

Artwork
iconShare
 
Manage episode 499710728 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

—--

How to Build a Scalable Offer That Won't Burn You Out

Sales feel hard? It’s probably not your content. Or your consistency. Or even the algorithm.

You’ve likely got a shitty offer problem. 😳

Not shitty because you don’t care or lack expertise. Shitty because it’s vague, bloated, or trying to please everyone. Which means it converts no one.

In this episode, I walk you through the 12 elements that make an offer actually work, so it sells on repeat, attracts aligned clients, and gives you breathing room instead of burnout.

This is the exact offer strategy I use with my 6- and 7-figure clients inside Business Accelerator and Millionize Mastermind. It’s clear, it’s simple, and it works, whether you're trying to hit your first 100k or scale past a million.

Grab a pen. Or a sticky note. You’re going to want to rewrite some things.

In this episode, we cover:

  • (00:34) Why good offers still flop (and what to do instead)
  • (02:32) The client clarity test that most people skip
  • (03:51) How to create a promise that makes people stop scrolling
  • (06:14) Milestones, mechanisms, and messaging that build real trust
  • (11:12) Pricing that reflects your value, not your imposter syndrome
  • (13:10) Why your offer needs urgency, without the BS
  • (15:18) The “without” formula that makes your offer magnetic

🎁 Grab the free Messaging Workbook mentioned

Your next step to turning a meh offer into a magnetic one - working on how you talk about your offer.

Download your free workbook 👉 www.deirdremartin.ie/messagingworkbook

🔁 Want to go deeper into talking about your offer?

🎙️ [Episode 135] 6 Stories Every Business Owner Needs to Attract More Clients

Follow The Master Your Business Podcast

Connect with Deirdre on LinkedIn

The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

  continue reading

138 episodes

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