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Unlocking the True ROI of SMS Marketing: Why It’s a Game-Changer for Businesses

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Manage episode 478533135 series 3610912
Content provided by Freshlink. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Freshlink or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
What if the secret to skyrocketing your marketing engagement was hidden in an old-school technology you thought was obsolete? Discover how SMS marketing, often overlooked in favor of modern messaging apps, is making a powerful comeback. We'll unpack insights from Freshlink, a cutting-edge platform that demonstrates how SMS campaigns can achieve astonishing click-through rates of up to 30%, significantly outperforming traditional email efforts. Learn how the potent combination of personalization and timing in SMS marketing can transform mundane messages into irresistible calls to action, tapping into our instinctual response to text notifications.
Throughout this episode, we explore how SMS can seamlessly weave into a comprehensive marketing strategy, acting as a crucial touchpoint across various stages of the customer journey. From introducing your brand to nurturing leads and fostering post-purchase engagement, SMS offers a unique avenue for driving immediate responses, especially through time-sensitive offers like flash sales. Tune in as we share compelling real-world examples of segmenting SMS lists based on customer preferences, ensuring that your messages resonate and convert effectively. Whether you're new to SMS marketing or looking to refine your approach, this episode is packed with actionable insights that could redefine your marketing success.

Freshlink is the purpose-driven, all-in-one link management platform with smart dynamic links, stunning QR codes, secure bio pages, and cutting-edge analytics designed to help users increase clicks, maximize conversions, boost engagement, and grow followers through a single, customizable link.
Freshlink uniquely blends ease of use with a strong focus on togetherness and global impact. By donating 10% of its profits to fight world hunger, thirst, and human trafficking, Freshlink goes beyond just connecting people – it empowers users to make a meaningful difference with every link they share. This combination of security, simplicity, and social responsibility sets Freshlink apart.
Create your bio page and start tracking your success. Visit Freshlink’s website and get started today!

  continue reading

76 episodes

Artwork
iconShare
 
Manage episode 478533135 series 3610912
Content provided by Freshlink. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Freshlink or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
What if the secret to skyrocketing your marketing engagement was hidden in an old-school technology you thought was obsolete? Discover how SMS marketing, often overlooked in favor of modern messaging apps, is making a powerful comeback. We'll unpack insights from Freshlink, a cutting-edge platform that demonstrates how SMS campaigns can achieve astonishing click-through rates of up to 30%, significantly outperforming traditional email efforts. Learn how the potent combination of personalization and timing in SMS marketing can transform mundane messages into irresistible calls to action, tapping into our instinctual response to text notifications.
Throughout this episode, we explore how SMS can seamlessly weave into a comprehensive marketing strategy, acting as a crucial touchpoint across various stages of the customer journey. From introducing your brand to nurturing leads and fostering post-purchase engagement, SMS offers a unique avenue for driving immediate responses, especially through time-sensitive offers like flash sales. Tune in as we share compelling real-world examples of segmenting SMS lists based on customer preferences, ensuring that your messages resonate and convert effectively. Whether you're new to SMS marketing or looking to refine your approach, this episode is packed with actionable insights that could redefine your marketing success.

Freshlink is the purpose-driven, all-in-one link management platform with smart dynamic links, stunning QR codes, secure bio pages, and cutting-edge analytics designed to help users increase clicks, maximize conversions, boost engagement, and grow followers through a single, customizable link.
Freshlink uniquely blends ease of use with a strong focus on togetherness and global impact. By donating 10% of its profits to fight world hunger, thirst, and human trafficking, Freshlink goes beyond just connecting people – it empowers users to make a meaningful difference with every link they share. This combination of security, simplicity, and social responsibility sets Freshlink apart.
Create your bio page and start tracking your success. Visit Freshlink’s website and get started today!

  continue reading

76 episodes

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