Your Emotional Questions are Causing Objections (you're doing it WRONG)
Manage episode 501351731 series 3664381
Why You Shouldn’t Start Sales Calls With Emotion (CPCE Method Explained)
Most sales training teaches you to dive straight into emotion in the first 2 minutes of a call… but that’s a big mistake. In this episode, I break down why we keep the start of our sales calls factual — and save emotion for right before the pitch — so you close more deals.
You’ll learn:
✅ Why early emotion kills conversions
✅ How to use the “factual gap” to disqualify bad options
✅ The timing that keeps prospects engaged and ready to buy
17 episodes