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How to Do Blog SEO the Right Way (Using ChatGPT Without Ruining Your Brand)

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Manage episode 524657433 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

E895: Most people do blog SEO wrong.

I walk you through the exact process I use doing traditional blog SEO with ChatGPT - step by step - and why you have to be careful if you don't want to damage your brand, your voice, or your credibility.

I also explain why I personally focus on bottom-of-funnel SEO instead, and when blog SEO actually makes sense.

What I cover in this: - How to reverse-engineer the top 3 ranking posts - A real example keyword for blog SEO - How to build a better outline using H2s and H3s - How to write a page title that stands out in search results - Where your keyword should appear (title, URL, H1, first sentence) - How to use ChatGPT to fill in the outline without publishing generic content - How to humanize AI writing and remove common AI tells - Why real photos matter and why AI images hurt trust - How to add your own experience so your content feels authentic - Why I don't run AI blog SEO on my own site - When blog SEO is fine and when it's a waste of time - Why bottom-of-funnel SEO is usually a better strategy

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to Blog SEO 00:16 Choosing and Researching Keywords 00:37 Creating an Effective Outline 02:06 Humanizing AI-Generated Content 02:34 Editing and Finalizing Your Blog Post 03:49 Internal Linking Strategies 04:14 What I Focus On Instead 05:35 Wrapping

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #digitalmarketing #backlinks #contentmarketing

  continue reading

893 episodes

Artwork
iconShare
 
Manage episode 524657433 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

E895: Most people do blog SEO wrong.

I walk you through the exact process I use doing traditional blog SEO with ChatGPT - step by step - and why you have to be careful if you don't want to damage your brand, your voice, or your credibility.

I also explain why I personally focus on bottom-of-funnel SEO instead, and when blog SEO actually makes sense.

What I cover in this: - How to reverse-engineer the top 3 ranking posts - A real example keyword for blog SEO - How to build a better outline using H2s and H3s - How to write a page title that stands out in search results - Where your keyword should appear (title, URL, H1, first sentence) - How to use ChatGPT to fill in the outline without publishing generic content - How to humanize AI writing and remove common AI tells - Why real photos matter and why AI images hurt trust - How to add your own experience so your content feels authentic - Why I don't run AI blog SEO on my own site - When blog SEO is fine and when it's a waste of time - Why bottom-of-funnel SEO is usually a better strategy

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction to Blog SEO 00:16 Choosing and Researching Keywords 00:37 Creating an Effective Outline 02:06 Humanizing AI-Generated Content 02:34 Editing and Finalizing Your Blog Post 03:49 Internal Linking Strategies 04:14 What I Focus On Instead 05:35 Wrapping

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #digitalmarketing #backlinks #contentmarketing

  continue reading

893 episodes

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