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Google August Spam Update Explained: SEO Volatility & Early Insights

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Manage episode 503014506 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

E785: Google’s August Spam Update is underway - and it’s already causing massive SEO volatility across sites worldwide.

I break down what’s happening, how Semrush is calling it a “Google Quake,” and what early insights we can pull from the data.

We’ll cover: - What Google says this update is targeting - How volatility is at record highs (9.3/10!) - How sites like AInvest are seeing explosive traffic growth - What SEOs should monitor right now - Why this rollout is lasting 3 weeks instead of the usual 7 days

If you want to understand how this update could impact your rankings - and how to stay stable through future updates - this episode is for you.

⭐️ Barry Schwartz's YouTube breakdown - https://www.youtube.com/watch?v=y6G6TUiyIhc

⭐️ 22x SEO Traffic in Under 2 Months - https://edwardsturm.com/articles/22x-seo-traffic-in-under-2-months/

⭐️ Google August 2025 Spam Update Unleashed - https://www.seroundtable.com/google-august-2025-spam-update-40008.html

⭐️ Reddit discussion - https://www.reddit.com/r/SEO/comments/1n0qdrv/google_search_quality_team_have_just_announced/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction and Update Overview 00:14 Community Reactions and Volatility 00:49 Volatility and Duration of the Update 01:12 Speculations on Future Updates 01:30 Understanding the Impact 01:44 Historical Context of Updates 02:25 Target of the August Spam Update 02:42 Case Study 03:10 AI Traffic Surge 04:13 Content Quality and Compliance 05:17 Global Impact of the Update 05:31 Recommendations for SEO Practitioners

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #digitalmarketing #performancemarketing #technews

  continue reading

821 episodes

Artwork
iconShare
 
Manage episode 503014506 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

E785: Google’s August Spam Update is underway - and it’s already causing massive SEO volatility across sites worldwide.

I break down what’s happening, how Semrush is calling it a “Google Quake,” and what early insights we can pull from the data.

We’ll cover: - What Google says this update is targeting - How volatility is at record highs (9.3/10!) - How sites like AInvest are seeing explosive traffic growth - What SEOs should monitor right now - Why this rollout is lasting 3 weeks instead of the usual 7 days

If you want to understand how this update could impact your rankings - and how to stay stable through future updates - this episode is for you.

⭐️ Barry Schwartz's YouTube breakdown - https://www.youtube.com/watch?v=y6G6TUiyIhc

⭐️ 22x SEO Traffic in Under 2 Months - https://edwardsturm.com/articles/22x-seo-traffic-in-under-2-months/

⭐️ Google August 2025 Spam Update Unleashed - https://www.seroundtable.com/google-august-2025-spam-update-40008.html

⭐️ Reddit discussion - https://www.reddit.com/r/SEO/comments/1n0qdrv/google_search_quality_team_have_just_announced/

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction and Update Overview 00:14 Community Reactions and Volatility 00:49 Volatility and Duration of the Update 01:12 Speculations on Future Updates 01:30 Understanding the Impact 01:44 Historical Context of Updates 02:25 Target of the August Spam Update 02:42 Case Study 03:10 AI Traffic Surge 04:13 Content Quality and Compliance 05:17 Global Impact of the Update 05:31 Recommendations for SEO Practitioners

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#searchengineoptimization #digitalmarketing #performancemarketing #technews

  continue reading

821 episodes

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