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AI Revolution in Marketing with Kevin Surace

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Manage episode 497007430 series 14410
Content provided by MatthewBertram.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MatthewBertram.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Kevin Surace, known as the father of virtual assistants, shares his insights on how AI is revolutionizing marketing and business operations. We discuss the democratization of content creation, the transformation of search, and why companies refusing to embrace AI are heading toward extinction.
• AI is making marketers 10-100x more productive by enabling rapid content creation and analysis.
• Content that previously took weeks can now be generated in minutes with equal or better quality.
• The future of SEO is uncertain as AI assistants increasingly answer queries directly without sending users to websites.
• People who use AI tools for everything are gaining massive advantages over those who are only "playing" with the technology.
• Corporate policies banning AI use are equivalent to companies refusing to use the internet in the 1990s.
• Creative professionals need to evolve from content creators to strategic partners who guide and refine AI outputs.
• Marketing agencies must position themselves as "robot overlords" rather than doers to remain relevant.
• The best implementation strategy is to start with tools like Microsoft Copilot before advancing to more sophisticated applications.
• Successful AI adopters use these tools for every aspect of their workflow, not just occasional specialized tasks.
--------

Guest Contact Information:
https://www.kevinsurace.com/

https://www.linkedin.com/in/ksurace/

—----------

More from EWR and Matt:

Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review

Free SEO Consultation: https://www.ewrdigital.com/discovery-call

One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session


The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.

Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.

Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.

Find more great episodes here: https://www.internetmarketingsecretspodcast.com/

https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com

Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast

Powered by: ewrdigital.com

Hosts: Matt Bertram

Disclaimer: For Educational and Entertainment purposes only.

Support the show

  continue reading

Chapters

1. Introducing Kevin Surace, AI Pioneer (00:00:00)

2. AI's Impact on Marketing Productivity (00:01:28)

3. Content Creation Revolution (00:03:50)

4. The Future of SEO (00:08:10)

5. AI Technology Evolution (00:14:30)

6. Corporate AI Adoption Challenges (00:19:40)

7. AI in Creative Industries (00:28:10)

8. Strategic Partnership in the AI Era (00:37:20)

9. AI Implementation and Final Thoughts (00:48:00)

1005 episodes

Artwork
iconShare
 
Manage episode 497007430 series 14410
Content provided by MatthewBertram.com. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by MatthewBertram.com or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Kevin Surace, known as the father of virtual assistants, shares his insights on how AI is revolutionizing marketing and business operations. We discuss the democratization of content creation, the transformation of search, and why companies refusing to embrace AI are heading toward extinction.
• AI is making marketers 10-100x more productive by enabling rapid content creation and analysis.
• Content that previously took weeks can now be generated in minutes with equal or better quality.
• The future of SEO is uncertain as AI assistants increasingly answer queries directly without sending users to websites.
• People who use AI tools for everything are gaining massive advantages over those who are only "playing" with the technology.
• Corporate policies banning AI use are equivalent to companies refusing to use the internet in the 1990s.
• Creative professionals need to evolve from content creators to strategic partners who guide and refine AI outputs.
• Marketing agencies must position themselves as "robot overlords" rather than doers to remain relevant.
• The best implementation strategy is to start with tools like Microsoft Copilot before advancing to more sophisticated applications.
• Successful AI adopters use these tools for every aspect of their workflow, not just occasional specialized tasks.
--------

Guest Contact Information:
https://www.kevinsurace.com/

https://www.linkedin.com/in/ksurace/

—----------

More from EWR and Matt:

Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review

Free SEO Consultation: https://www.ewrdigital.com/discovery-call

One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session


The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.

Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.

Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.

Find more great episodes here: https://www.internetmarketingsecretspodcast.com/

https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com

Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast

Powered by: ewrdigital.com

Hosts: Matt Bertram

Disclaimer: For Educational and Entertainment purposes only.

Support the show

  continue reading

Chapters

1. Introducing Kevin Surace, AI Pioneer (00:00:00)

2. AI's Impact on Marketing Productivity (00:01:28)

3. Content Creation Revolution (00:03:50)

4. The Future of SEO (00:08:10)

5. AI Technology Evolution (00:14:30)

6. Corporate AI Adoption Challenges (00:19:40)

7. AI in Creative Industries (00:28:10)

8. Strategic Partnership in the AI Era (00:37:20)

9. AI Implementation and Final Thoughts (00:48:00)

1005 episodes

All episodes

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