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Episode 227: How I Think About… Visibility

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Manage episode 519825767 series 2807882
Content provided by Emma-Louise Parkes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emma-Louise Parkes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

From launching my business in 2019 as a total social media avoider, to now running a globally downloaded podcast and coaching high-performing introverts, my approach to visibility has evolved a lot. And being visible as a business owner in 2025 is very different to how it was even just a few years ago.

This episode isn’t about algorithms or trends. It’s about being intentional with how and where you show up, based on YOUR business and clients.

I dive into:

  1. Why visibility means different things at different stages of business
  2. How your energy, not the algorithm, should determine where you show up
  3. The difference between reach-based visibility vs. relationship-based visibility
  4. Why “going viral” doesn’t always lead to clients (and what does)
  5. What I’ve learned about deep content - and how it builds long-term trust
  6. The #1 question I ask clients who feel drained by content creation

If you’ve ever wondered whether your version of visibility is enough, or if you’re trying to find a more sustainable way to be seen, I hope these unfiltered thoughts spark something for you!

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes
Sign up to receive my monthly Introverts Only emails, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.
PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

  continue reading

227 episodes

Artwork
iconShare
 
Manage episode 519825767 series 2807882
Content provided by Emma-Louise Parkes. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Emma-Louise Parkes or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

From launching my business in 2019 as a total social media avoider, to now running a globally downloaded podcast and coaching high-performing introverts, my approach to visibility has evolved a lot. And being visible as a business owner in 2025 is very different to how it was even just a few years ago.

This episode isn’t about algorithms or trends. It’s about being intentional with how and where you show up, based on YOUR business and clients.

I dive into:

  1. Why visibility means different things at different stages of business
  2. How your energy, not the algorithm, should determine where you show up
  3. The difference between reach-based visibility vs. relationship-based visibility
  4. Why “going viral” doesn’t always lead to clients (and what does)
  5. What I’ve learned about deep content - and how it builds long-term trust
  6. The #1 question I ask clients who feel drained by content creation

If you’ve ever wondered whether your version of visibility is enough, or if you’re trying to find a more sustainable way to be seen, I hope these unfiltered thoughts spark something for you!

CONNECT WITH EMMA-LOUISE:

Website: https://theambitiousintrovert.com/
LinkedIn: https://www.linkedin.com/in/emmalouparkes/
Instagram: https://www.instagram.com/emmalouparkes
Sign up to receive my monthly Introverts Only emails, delivering all the best introvert-friendly resources straight to your inbox, minus the scroll here.
PREMIUM SUPPORT:

Interested in working with me 1:1? Learn more and apply here.

  continue reading

227 episodes

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