SUMMARY:

In this episode, Aaron and Terryn sit down with marketing powerhouse Michael Tucker, Chief Marketing Officer at Circle of Greatness. Michael shares his journey from humble beginnings to leading high-impact virtual events for top entrepreneurs like Nehemiah Davis.

Michael dives deep into the art of over-delivering, the power of communication in leadership, and his strategies for sourcing top-tier talent globally. From building high-performing teams to streamlining operations for visionary leaders, this conversation is packed with insights for anyone looking to scale their business with smart marketing and operational excellence.

Tune in to hear Michael’s story, his biggest challenges, and the lessons that have shaped his success in the fast-paced world of digital marketing and virtual events.

🔹 Key Topics:

• The power of adding value and building a strong personal brand
• Scaling virtual events for coaches, speakers, and consultants
• Hiring strategies for finding top talent in unexpected places
• Navigating the challenges of high-growth businesses

Don’t miss this deep dive into marketing, leadership, and operations with one of the industry's brightest minds!

Minute by Minute:

0:00 Introduction

5:32 Never thought I would be here

10:20 Communicating progress with quick starts

13:17 When it comes to hiring

19:45 Have a detailed onboarding process

22:58 Be sure to value your time