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State of the Industry: What's Working In Ecommerce Right Now?

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Manage episode 447519504 series 2784135
Content provided by Catherine Langman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Catherine Langman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This year has seen some major shifts and changes in terms of eCommerce and digital marketing, making it harder than ever to drive traffic to your website and generate consistent, predictable sales.

So, as we hurtle towards the end of 2024, and with the biggest peak sales moments still yet to come…

I wanted to spend a bit of time sharing what’s currently working in eCommerce marketing – so that you can focus on the right strategies to capitalise on the increased consumer demand about to come your way.

Today on the show, I’m joined by my team member, eCommerce strategist Narelle Spencer. We discuss the underlying factors that are impacting traffic and sales right now, and share what is working and what isn’t when it comes to marketing and advertising.

If you want to close out the year on a high, this conversation is a must-listen!

Episode’s Show Notes: https://www.catherinelangman.com/episode-248/

Other Ways To Enjoy This Episode:

Listen on Apple Podcasts: https://podcasts.apple.com/au/podcast/scale-my-ecommerce-store/id1496911739

Listen on Spotify: https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6

Youtube: https://www.youtube.com/@scalemyecomstore

  continue reading

271 episodes

Artwork
iconShare
 
Manage episode 447519504 series 2784135
Content provided by Catherine Langman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Catherine Langman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This year has seen some major shifts and changes in terms of eCommerce and digital marketing, making it harder than ever to drive traffic to your website and generate consistent, predictable sales.

So, as we hurtle towards the end of 2024, and with the biggest peak sales moments still yet to come…

I wanted to spend a bit of time sharing what’s currently working in eCommerce marketing – so that you can focus on the right strategies to capitalise on the increased consumer demand about to come your way.

Today on the show, I’m joined by my team member, eCommerce strategist Narelle Spencer. We discuss the underlying factors that are impacting traffic and sales right now, and share what is working and what isn’t when it comes to marketing and advertising.

If you want to close out the year on a high, this conversation is a must-listen!

Episode’s Show Notes: https://www.catherinelangman.com/episode-248/

Other Ways To Enjoy This Episode:

Listen on Apple Podcasts: https://podcasts.apple.com/au/podcast/scale-my-ecommerce-store/id1496911739

Listen on Spotify: https://open.spotify.com/show/3NLRaZh2ReX0Iy7met8HK6

Youtube: https://www.youtube.com/@scalemyecomstore

  continue reading

271 episodes

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