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How Visa is Preparing for the Agentic Commerce Era

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Manage episode 518748876 series 3272584
Content provided by Retail TouchPoints. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Retail TouchPoints or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode is brought to you by Commerce.


As AI transforms how people discover and shop, one question looms large: how will payments evolve to keep up?

In this episode of Retail Remix, host Nicole Silberstein sits down with Rob Cameron, a self-described “payments nerd” and Global Head of Acceptance Solutions at Visa, to explore how the rise of agentic AI — where intelligent AI agents handle everything from product discovery to checkout — is shaping the future of commerce, and with it payments.

Rob shares how Visa is preparing for this shift with its Trusted Agent Protocol, a framework designed to make AI-driven transactions secure, seamless and scalable. From managing fraud and data privacy to redefining consumer trust, this conversation dives deep into the payment infrastructure that will be required to enable this next era of ecommerce.

Key Takeaways:

  • How the emergence of agentic commerce will change how payments are processed and protected;
  • Why consumer confidence will determine the pace of AI-driven transactions;
  • What retailers should do now to prepare their websites and systems for shopping that takes place wholly on AI platforms; and
  • How Visa’s agentic toolkit is empowering brands to experiment with natural language-driven payment experiences.

Related Links


-----
How to Win Customers Across Every Channel

This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.

  continue reading

273 episodes

Artwork
iconShare
 
Manage episode 518748876 series 3272584
Content provided by Retail TouchPoints. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Retail TouchPoints or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode is brought to you by Commerce.


As AI transforms how people discover and shop, one question looms large: how will payments evolve to keep up?

In this episode of Retail Remix, host Nicole Silberstein sits down with Rob Cameron, a self-described “payments nerd” and Global Head of Acceptance Solutions at Visa, to explore how the rise of agentic AI — where intelligent AI agents handle everything from product discovery to checkout — is shaping the future of commerce, and with it payments.

Rob shares how Visa is preparing for this shift with its Trusted Agent Protocol, a framework designed to make AI-driven transactions secure, seamless and scalable. From managing fraud and data privacy to redefining consumer trust, this conversation dives deep into the payment infrastructure that will be required to enable this next era of ecommerce.

Key Takeaways:

  • How the emergence of agentic commerce will change how payments are processed and protected;
  • Why consumer confidence will determine the pace of AI-driven transactions;
  • What retailers should do now to prepare their websites and systems for shopping that takes place wholly on AI platforms; and
  • How Visa’s agentic toolkit is empowering brands to experiment with natural language-driven payment experiences.

Related Links


-----
How to Win Customers Across Every Channel

This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.

  continue reading

273 episodes

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