Florian Camiade is The AI Personal Branding Guy, with more than 45,000 readers following his insights across platforms. Drawing on five years of experience in growth, content and AI, he helps entrepreneurs and creators turn their expertise into authority and attract clients through his High Status Funnel method. His work blends marketing, copywriting and AI strategy to show how technology can amplify rather than replace your personal brand.
In this episode, you’ll hear how Florian’s journey from musician to photographer to digital marketer shaped his creative approach to branding. He shares lessons on using AI without losing authenticity, building content that attracts the right clients, and practical advice for standing out at a time when publishing is easier than ever, but being remembered is harder than ever. Whether you’re just starting out or already growing across platforms, Florian’s strategies will help you create content that connects and a brand that lasts.
Connect with Florian:
https://www.linkedin.com/in/floriancamiade/
https://floriancamiade.com/
https://x.com/FCamiade
https://www.youtube.com/@itsfloai
Timestamps:
00:00 – Cold open: why most offers fail before they start
01:00 – Intro and welcome
01:22 – Meet Florian: The AI Personal Branding Guy with 45K readers
02:05 – Why he sees himself as a marketer first, AI second
03:02 – First encounter with AI and why it felt underwhelming
05:25 – The trap of lazy copy-paste AI content
06:00 – Why robotic LinkedIn comments destroy trust instantly
07:26 – Authenticity online: why typos beat jargon every time
08:23 – From musician to photographer: Florian’s creative roots
09:47 – Discovering marketing and learning sales the hard way
10:50 – Lessons from playing in bands and teamwork
12:08 – Shifting from artist to marketer and embracing AI
13:38 – Why storytelling makes branding and art timeless
15:28 – Why ignoring AI is no longer an option
16:03 – The best sources to stay updated on AI news
18:35 – X vs LinkedIn: tone, pace and audience reactions
20:18 – Why he follows founders instead of companies for insights
21:21 – X as a “circus” vs LinkedIn’s polished image
22:44 – What comments reveal across different platforms
23:32 – What sets Florian apart in a crowded LinkedIn niche
25:21 – His ideal clients and why he limits projects to five
27:20 – Breaking down the High Status Funnel step by step
29:59 – Why content builds trust and cold ads don’t
32:32 – The three biggest problems most clients face
35:05 – Why delegation can be life or death for founders
35:35 – Advice for growing on LinkedIn: start with “why”
36:26 – Don’t reinvent the wheel: learn from other platforms
38:59 – Adapting proven structures to your own brand
40:30 – Where to follow Florian: LinkedIn, YouTube, newsletter
41:27 – Closing thanks and wrap-up

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