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Transformation Tips from Bright Digital’s Head of AI & Innovation

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Manage episode 508215597 series 3268081
Content provided by Hubspot. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hubspot or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode is all about tactics and customer value. Join Sarah and Aimane Ben M Hand, head of AI & Innovation at Bright Digital, for a packed 20 minutes on how to build a relentlessly innovative AI-first culture within your business and how to deliver AI outcomes for customers, even when trust has been eroded in the past. You'll learn:

  • How to drive AI adoption internally: Bright Digital’s playbook for building an AI-first mindset and scaling team innovation fast.

  • What to do when AI projects fail: Why 62% of mid-market companies struggle with early adoption, and how to reset the strategy.

  • Relational intelligence in practice: Why human connection and trust are more critical than ever in an AI-driven world.

  • Bright Digital’s AI service mix: From strategy and governance to hands-on agent workflows that boost client outcomes.

  • Practical frameworks for ROI: How to evaluate tools without falling into FOMO and build a realistic path to return on investment.

Consider this your step-by-step guide on moving beyond hype, building trust, and delivering measurable AI outcomes.

  continue reading

143 episodes

Artwork
iconShare
 
Manage episode 508215597 series 3268081
Content provided by Hubspot. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Hubspot or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode is all about tactics and customer value. Join Sarah and Aimane Ben M Hand, head of AI & Innovation at Bright Digital, for a packed 20 minutes on how to build a relentlessly innovative AI-first culture within your business and how to deliver AI outcomes for customers, even when trust has been eroded in the past. You'll learn:

  • How to drive AI adoption internally: Bright Digital’s playbook for building an AI-first mindset and scaling team innovation fast.

  • What to do when AI projects fail: Why 62% of mid-market companies struggle with early adoption, and how to reset the strategy.

  • Relational intelligence in practice: Why human connection and trust are more critical than ever in an AI-driven world.

  • Bright Digital’s AI service mix: From strategy and governance to hands-on agent workflows that boost client outcomes.

  • Practical frameworks for ROI: How to evaluate tools without falling into FOMO and build a realistic path to return on investment.

Consider this your step-by-step guide on moving beyond hype, building trust, and delivering measurable AI outcomes.

  continue reading

143 episodes

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