What makes a great partner marketer? It's not your tech stack. It's not your campaign calendar. It's how well you build trust, how fast you adapt, and whether you actually have a plan—or are just throwing tactics at the wall.

In this episode of Never GTM Alone, Microsoft’s Mo’Shai Gibbs cuts through the noise. She shares how she navigates silos, plans ahead when others scramble, and uses tools like Copilot and GPT agents to free up her time for what actually moves the needle: relationships and results. From managing pipeline pressure to creating clarity when everything feels urgent, Mo’Shai brings the kind of operational wisdom most teams are missing.

We also get personal: how she built custom AI agents to support her caregiving responsibilities and how that same thinking is shaping her professional edge.

If you're stuck in endless execution mode or chasing attribution ghosts, this episode will reset your mindset.

Listen and subscribe: PartnerVista.co/podcast