The reality for MSPs is stark—80% may vanish by 2025 if they don't adapt. Are you among them, or are you ready to break free from the status quo?
Summary:
In this eye-opening episode, we dive deep into the harsh truths MSPs need to face to ensure survival and growth. Discover how your current strategy could be holding you back and the steps you need to take to avoid becoming obsolete. Our panel of experts shares actionable insights and frameworks to help you navigate the treacherous waters of modern MSP challenges.
🔍 Key Topics Covered:
- The harsh truth about current MSP security practices
- Why many MSPs undercharge and ways to fix it
- How empathy and genuine curiosity drive MSP growth
- Essential technology vs. business outcome alignment
- Navigating the evolving threat landscape with confidence
- Understanding client needs beyond tech solutions
- Capitalizing on human connection in a digital age
⏱️ Timestamps:
1. [00:00] Intro: The shocking truth about MSP survival
2. [07:16] Ignorant people die ignorantly: An MSP wake-up call
3. [15:42] Selling fear vs. selling real solutions
4. [30:00] Moving beyond tools: The importance of strategic alignment
5.[40:19] Why undercharging MSPs fear pricing discussions
6. [55:42] Human connection in a digital MSP landscape 7. [59:57] Outro: Final thoughts and actionable insights
CTA Section:
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[MSP Insider Workbook](https://mspinsider.beehiiv.com/insider-access)
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