In this episode of More Than You Can Chew, host Dane Saville sits down with Greg Gifford, Google Platinum Product Expert and COO of SearchLab Digital, to unpack the findings from the 2024 Google Business Profile Study for Car Dealers.
Greg shares exclusive insights into how dealerships can leverage GBP to drive more local visibility, improve lead generation, and stay ahead of competitors in an increasingly competitive automotive market.
Whether you’re a dealer principal, marketing manager, or agency partner, you’ll learn what’s working (and what’s not) in local search — and how to apply the data from this groundbreaking study to your dealership’s digital marketing strategy.

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