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AI Agents for marketing automation
Manage episode 496999214 series 2137506
AI agents are replacing marketing assistants with autonomous decision-making systems. Nicholas Holland, Head of AI at HubSpot, explains how marketers can transition from AI-assisted work to fully autonomous campaign management. He covers the four-step implementation framework: organizing company data, deploying AI assistants, training specialized agents, and adopting AI-native software platforms.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2308 episodes
Manage episode 496999214 series 2137506
AI agents are replacing marketing assistants with autonomous decision-making systems. Nicholas Holland, Head of AI at HubSpot, explains how marketers can transition from AI-assisted work to fully autonomous campaign management. He covers the four-step implementation framework: organizing company data, deploying AI assistants, training specialized agents, and adopting AI-native software platforms.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
2308 episodes
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