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Robbery in Broad Daylight? Google Ads Changes Keyword Match Type Default Settings

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Manage episode 428443243 series 2364880
Content provided by Cypress North. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cypress North or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Platform change Defaults to Broad Match This week on Marketing Oโ€™Clock, is Google Ads being greedy to a (de)fault? The new default keyword match type paints with broad strokes. Plus, Google Ads puts a new ad format on the map and in Demand (Gen) tCPA insights are coming to an account near you. Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 ๐Ÿ“ฐ Main News ๐๐ซ๐จ๐š๐ ๐ฆ๐š๐ญ๐œ๐ก ๐ž๐ง๐š๐›๐ฅ๐ž๐ ๐›๐ฒ ๐๐ž๐Ÿ๐š๐ฎ๐ฅ๐ญ - 6:18 ๐Ÿ› ๏ธ Cool Tool - 11:03 ๐Ÿ”ฅ Take of the Week - 12:47 โšก Lightning Round โšก Paid - 19:37 Organic - 34:00 Social - 39:17 โš™๏ธ Working hard, or Hardly Working - 43:58 ๐Ÿ”Ž ICYMI - 46:23 ๐Ÿง  Must Read Marketing Article of the Week - 49:00 ๐ŸŽ‰ Shootin' The Heck - 51:23

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440 episodes

Artwork
iconShare
 
Manage episode 428443243 series 2364880
Content provided by Cypress North. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cypress North or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Platform change Defaults to Broad Match This week on Marketing Oโ€™Clock, is Google Ads being greedy to a (de)fault? The new default keyword match type paints with broad strokes. Plus, Google Ads puts a new ad format on the map and in Demand (Gen) tCPA insights are coming to an account near you. Take the Marketing O'Survey - https://survey.marketingoclock.com/ Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 ๐Ÿ“ฐ Main News ๐๐ซ๐จ๐š๐ ๐ฆ๐š๐ญ๐œ๐ก ๐ž๐ง๐š๐›๐ฅ๐ž๐ ๐›๐ฒ ๐๐ž๐Ÿ๐š๐ฎ๐ฅ๐ญ - 6:18 ๐Ÿ› ๏ธ Cool Tool - 11:03 ๐Ÿ”ฅ Take of the Week - 12:47 โšก Lightning Round โšก Paid - 19:37 Organic - 34:00 Social - 39:17 โš™๏ธ Working hard, or Hardly Working - 43:58 ๐Ÿ”Ž ICYMI - 46:23 ๐Ÿง  Must Read Marketing Article of the Week - 49:00 ๐ŸŽ‰ Shootin' The Heck - 51:23

  continue reading

440 episodes

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