I recently sat down with Bev Collins, an experienced HR Consultant who’s recently racked up over 140,000 impressions on her LinkedIn posts.

On paper, she looks like an “influencer”. But here’s the catch — Bev isn’t capturing any of that attention. No email list. No lead magnet. No system to monetise her visibility.

What you’re about to hear is a behind-the-scenes coaching call where I help Bev go from overwhelmed and underpaid to clear, confident, and ready with a plan to turn eyeballs into income.

And the same lessons apply directly to you.

In this conversation, you’ll discover:

• Why focusing only on “adding value” could actually be holding you back from helping people.
• How to stop wasting attention and start turning it into something you own.
• What a simple, easy-to-create resource can do to turn strangers into leads overnight.
• Where most HR Consultants get stuck with lead generation (and the step that fixes it).
• When to outsource tasks so you grow faster without losing control of your business.

So if you also want to stop missing out on clients and start building a pipeline you can count on — tune in.

👉 And if you’d like the same level of bespoke, personal help, visit my website and book a Power Hour.

Timestamps:

00:00 – Introduction: Live coaching session with an HR Consultant on lead generation
01:00 – How HR Consultants can stand out with a clear elevator pitch
02:30 – Why HR Consultants struggle to turn LinkedIn engagement into paying clients
04:00 – The reality of going viral on LinkedIn as a self-employed HR Consultant
05:30 – Common mistakes HR Consultants make with lead generation strategies
07:00 – The role of online communities in building HR consultancy confidence
09:00 – Why visibility without a lead capture system keeps HR Consultants stuck
11:00 – LinkedIn marketing tips for HR Consultants who want premium clients
13:00 – The problem with relying on DMs to convert LinkedIn leads
15:00 – How HR Consultants can create a simple lead magnet that actually works
17:00 – Outsourcing design and tech: the smart way for HR Consultants to save time
20:00 – Email sequences that turn HR consultancy leads into paying clients
23:00 – Why adding value isn’t enough for HR Consultants who want more sales
27:00 – The mindset shift HR Consultants need to monetise their expertise
33:00 – Accountability, deadlines, and why most HR Consultants never implement
35:00 – Final takeaway: How to capture leads and monetise visibility as an HR Consultant

Want My Help to Build Your £70K+ HR Consultancy?

1️⃣ Grab a copy of my book – The Complete Guide to Building a £70K HR Consultancy – and discover how to get every lead and client you need.

2️⃣ Apply to Join The Fastlane Formula – so we can work together 1-to-1 to get you earning £70K+ faster (and easier) than going it alone.