How to Get 5 Leads per Week for Your HR Consultancy in Under an Hour a Day
Manage episode 482726522 series 3551442
As an HR Consultant, you know lead generation is essential, but you might not be sure where to start.
You’ve experimented with a few different tactics—posting on LinkedIn, networking, perhaps even trying some direct or lumpy mail.
You’ve managed to land a few clients here and there, but if you’re honest with yourself, those clients mostly came from luck or referrals.
And despite your efforts, you haven’t quite built the consistent pipeline of leads your business really needs.
It’s frustrating because, as an expert HR Consultant, you know you can help people, but getting the chance to show them that feels like a challenge.
The good news? There’s a solution—and it’s right here.
In this episode, I’ll walk you through a simple, repeatable process that will help you create a steady stream of leads. It’s the exact approach I use with my Pipeline Playbook members.
Here’s what you can expect to learn in today’s episode:
- The one decision that immediately makes all your marketing easier (and way more effective).
- Why most HR consultants keep going to networking events… and still have no clients lined up.
- The big mistake you're probably making on LinkedIn — even if you're posting regularly.
- How to warm up cold leads without chasing or selling in the DMs.
- When to stop being a hunter and start being a farmer by building a list of clients who come to you ready to buy.
And much much more.
Timestamps:
- 00:00 – How to Get 5 Leads a Week with Just 1 Hour a Day Work
- 00:50 – Why You’re Struggling to Get Leads as an HR Consultant
- 03:04 – The Fatal Flaw in Saying ‘I Work with SMEs’
- 04:26 – Getting a Real Lead Generation Pipeline
- 05:32 – How to Ask Permission to Pitch (Without Feeling Sleazy)
- 06:01 – Should You Run Ads? When Paid Lead Gen Makes Sense
- 08:01 – The Power of ‘Power Posts’ That Generate Leads on LinkedIn
- 10:17 – Which Lead Gen Is Best for HR Consultants?
- 12:17 – Why Most Prospects Aren’t Ready to Buy Your HR Services (Yet) And What to do About it
- 13:13 – Email Marketing: Turning Maybes Into Yeses
- 15:38 – How to Monetise Your Email List
- 16:45 – The One System That Ends Feast or Famine
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