Power Up Your LinkedIn Prospecting with Ads
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✨ Dive into our latest exploration, where we uncover LinkedIn prospecting strategies and best practices with Darren Whitmer from the messaging department of Speedwork. From insightful techniques of outbound messaging campaigns to actionable creative prospecting strategies, this episode is your go-to source for powering up your LinkedIn outbound marketing success.
📝Special Episode Links:
- Darren Witmer on LinkedIn
- Darren Witmer’s email
- Speedwork Free Consultation Call
- Linkedin Sales Navigator
- Account-Based Marketing on LinkedIn
🔑 Key Takeaways:
- LinkedIn is an ideal platform for prospecting compared to traditional email, with 100% deliverability and higher visibility of the messages being sent.
- LinkedIn messaging can serve as a testing ground for refining offers and finding your ideal audience.
- Ways to integrate LinkedIn ads and messaging for a multi-layered outreach strategy.
🕒 Timestamps:
0:30 - Introduction to Darren Witmer
4:04 - Understanding LinkedIn outbound messaging campaigns
5:55 - Identifying the right audience for LinkedIn prospecting
9:00 - Avoiding common pitfalls in LinkedIn messaging
12:22 - Using Sales Navigator for effective targeting
14:08 - The value of ABM strategies on LinkedIn
16:53 - Why LinkedIn messaging outperforms email for visibility and engagement
18:46 - Creative LinkedIn strategies: Alumni plays and niche market campaigns
24:25 - Combining ads and prospecting for a seamless outreach strategy
27:50 - Ways ads and prospecting work together
30:54 - Empowering sales teams with LinkedIn prospecting tools
34:31 - The grunt work of prospecting
37:48 - Connect and reach out to Daren Witmer
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🔗 More About Us:
🌐 Website: https://t2m.io/LAR-Website
💼 Linkedin: https://t2m.io/LAR-LinkedIn
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28 episodes