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Maximizing Results When Website Traffic Falls: Expert Insights with Trevor Levine
Manage episode 502338442 series 14410
Conversion expert Trevor Levine reveals essential strategies for maximizing results in an era where website traffic has dropped by an average of 58.5% due to AI overviews in search. As the selection process now happens off-page, businesses must be laser-focused on converting the visitors who do reach their sites.
• Starting with pain points and amplifying the emotional impact of customer problems
• Using video sales letters for higher-ticket items to prevent price-shopping before value is established
• Creating clear differentiation between your solution and competitors' offerings
• Developing testimonials that showcase before-and-after transformation stories
• Building bold guarantees that reverse risk and increase buyer confidence
• Optimizing checkout pages by reinforcing trust elements from your sales page
• Avoiding the common mistakes that hurt conversion rates
• Creating urgency through natural consequences rather than artificial scarcity
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Guest Contact Information:
—
More from EWR and Matt:
Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review
Free SEO Consultation: https://www.ewrdigital.com/discovery-call
One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session
—
The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.
Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.
Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.
Find more great episodes here: https://www.internetmarketingsecretspodcast.com/
https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com
Check out our backlog at Best SEO Podcast on YouTube and find our full-length video interviews @InternetMarketingSecrets on YouTube
Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast
Powered by: ewrdigital.com
Hosts: Matt Bertram
Disclaimer: For Educational and Entertainment purposes only.
Chapters
1. Introduction to Conversion Focus (00:00:00)
2. Website Traffic Changes in the AI Era (00:07:16)
3. Video Sales Letters vs Landing Pages (00:15:25)
4. Pain Points and Problem Amplification (00:26:42)
5. Unique Selling Proposition and Testimonials (00:37:15)
6. Offers, Decoy Pricing, and Urgency (00:48:51)
7. Checkout Page Optimization Techniques (00:58:29)
1006 episodes
Manage episode 502338442 series 14410
Conversion expert Trevor Levine reveals essential strategies for maximizing results in an era where website traffic has dropped by an average of 58.5% due to AI overviews in search. As the selection process now happens off-page, businesses must be laser-focused on converting the visitors who do reach their sites.
• Starting with pain points and amplifying the emotional impact of customer problems
• Using video sales letters for higher-ticket items to prevent price-shopping before value is established
• Creating clear differentiation between your solution and competitors' offerings
• Developing testimonials that showcase before-and-after transformation stories
• Building bold guarantees that reverse risk and increase buyer confidence
• Optimizing checkout pages by reinforcing trust elements from your sales page
• Avoiding the common mistakes that hurt conversion rates
• Creating urgency through natural consequences rather than artificial scarcity
-----
Guest Contact Information:
—
More from EWR and Matt:
Leave a Review if it was content you enjoyed: https://g.page/r/CccGEk37CLosEB0/review
Free SEO Consultation: https://www.ewrdigital.com/discovery-call
One-on-One Consulting: https://www.ewrdigital.com/digital-strategy-consulting/private-consulting-session
—
The Unknown Secrets of Internet Marketing podcast is a podcast hosted by Internet marketing expert Matthew Bertram. The show provides insights and advice on digital marketing, SEO, and online business.
Topics covered include keyword research, content optimization, link building, local SEO, and more. The show also features interviews with industry leaders and experts who share their experiences and tips.
Additionally, Matt shares his own experiences and strategies, as well as his own successes and failures, to help listeners learn from his experiences and apply the same principles to their businesses. The show is designed to help entrepreneurs and business owners become successful online and get the most out of their digital marketing efforts.
Find more great episodes here: https://www.internetmarketingsecretspodcast.com/
https://seo-podcast-the-unknown-secrets-of-internet-marketing.buzzsprout.com
Check out our backlog at Best SEO Podcast on YouTube and find our full-length video interviews @InternetMarketingSecrets on YouTube
Follow us on:
Facebook: @bestseopodcast
Instagram: @thebestseopodcast
Tiktok: @bestseopodcast
LinkedIn: @bestseopodcast
Powered by: ewrdigital.com
Hosts: Matt Bertram
Disclaimer: For Educational and Entertainment purposes only.
Chapters
1. Introduction to Conversion Focus (00:00:00)
2. Website Traffic Changes in the AI Era (00:07:16)
3. Video Sales Letters vs Landing Pages (00:15:25)
4. Pain Points and Problem Amplification (00:26:42)
5. Unique Selling Proposition and Testimonials (00:37:15)
6. Offers, Decoy Pricing, and Urgency (00:48:51)
7. Checkout Page Optimization Techniques (00:58:29)
1006 episodes
Semua episod
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