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Marketing while you Sleep - The Power of SEO!

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Manage episode 509030102 series 3606088
Content provided by Sarah Orchard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sarah Orchard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, I'm diving into SEO and marketing while you sleep - because who doesn't want their business working hard while they're catching some well-deserved shut-eye?

I'm chatting about the reality of getting your holiday business found online without losing your sanity in the process. No fancy jargon or complicated tricks here - just straight-talking advice that actually works for real people running real businesses.

Now, I know SEO can feel like trying to crack some mysterious code that Google keeps changing (because, let's face it, they do!). But here's the thing - it doesn't have to be overwhelming or turn you into a tech wizard overnight.

So if you've been wondering how to get Google to notice your gorgeous property without staying up all night tweaking keywords, grab a cuppa and let's get into it!

--

Key Takeaways:

  • SEO isn't rocket science - it's just about helping the right guests find you when they're searching
  • Your website can be working for you 24/7, even when you're fast asleep (now that's what I call a good employee!)
  • Small, consistent efforts beat massive overhauls every single time
  • Google loves fresh content, but it doesn't have to be perfect - progress over perfection, always
  • Don't get caught up in all the technical stuff - focus on what your guests actually want to know

--

Further Training:

SEO Case Studies

--

Tools

Yoast SEO

--

Connect with Sarah:

Website

Instagram

LinkedIn

---

Are you ready to take more direct bookings?

Take Sarah's FREE quiz here to find out how ready you are with your marketing to ditch the likes of Airbnb! Put your business to the test...

  continue reading

35 episodes

Artwork
iconShare
 
Manage episode 509030102 series 3606088
Content provided by Sarah Orchard. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sarah Orchard or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This week, I'm diving into SEO and marketing while you sleep - because who doesn't want their business working hard while they're catching some well-deserved shut-eye?

I'm chatting about the reality of getting your holiday business found online without losing your sanity in the process. No fancy jargon or complicated tricks here - just straight-talking advice that actually works for real people running real businesses.

Now, I know SEO can feel like trying to crack some mysterious code that Google keeps changing (because, let's face it, they do!). But here's the thing - it doesn't have to be overwhelming or turn you into a tech wizard overnight.

So if you've been wondering how to get Google to notice your gorgeous property without staying up all night tweaking keywords, grab a cuppa and let's get into it!

--

Key Takeaways:

  • SEO isn't rocket science - it's just about helping the right guests find you when they're searching
  • Your website can be working for you 24/7, even when you're fast asleep (now that's what I call a good employee!)
  • Small, consistent efforts beat massive overhauls every single time
  • Google loves fresh content, but it doesn't have to be perfect - progress over perfection, always
  • Don't get caught up in all the technical stuff - focus on what your guests actually want to know

--

Further Training:

SEO Case Studies

--

Tools

Yoast SEO

--

Connect with Sarah:

Website

Instagram

LinkedIn

---

Are you ready to take more direct bookings?

Take Sarah's FREE quiz here to find out how ready you are with your marketing to ditch the likes of Airbnb! Put your business to the test...

  continue reading

35 episodes

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