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Wit or Miss: Navigating Humor in Campaigns
Manage episode 419424613 series 3574629
Marketers beware - everyone’s a comedian.
Humor in marketing can be a two-edged sword. When it works, it’s brilliant. When it bombs….OOF. In this episode, Kristy and Anna-Lynn are feeling extra and talking about how to successfully incorporate humor into your marketing campaign. We’re sharing our fave examples of campaigns that hit our funny bones and made a lasting impression, and also discussing an epic fail that’ll make you cringe.
(WATCH THIS EPISODE ON YOUTUBE)
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Chapters
1. Wit or Miss: Navigating Humor in Campaigns (00:00:00)
2. Dressing to Make You Happy (00:00:13)
3. Humor in Marketing (00:04:13)
4. Bounce Fabric Softener Sheets (00:06:10)
5. Kmart Shipping (00:08:20)
6. Women Poop Probiotics (00:11:30)
7. Speaking to Your Audience (00:13:21)
8. Burger King Fail (00:16:15)
9. Oat House Email (00:27:32)
10. Hawkers Unsubscribe (00:31:14)
11. How to Avoid Major Miss (00:33:25)
48 episodes
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