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Copywriting lessons from David Garfinkel
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Ideas and habits worth stealing from top copywriters.
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Neville Medhora hosts a podcast about all sorts of topics including copywriting, life, web stuff and more. A great supplement to CopywritingCourse.com, NevBlog.com, and SwipeFile.com.
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Better Clients. More Money. A Happier Life.
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In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.
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Lynn Coleman hosts essential conversations about power for coaches and healers: inner, outer, and how it affects our businesses and lives. These conversations are lovingly created to help you help more clients. Lynn's guests all have something intriguing, useful, and personal to share with you. If you're a watcher, catch us on YouTube too: https://www.youtube.com/@ConversationsAboutPower
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All things marketing and AI to help you get more conversions with less chaos. We cover what’s working right now in the ever-evolving world of marketing, automation, AI, and tech-driven growth. Tune in weekly for insights, fun conversations, and a whole lot of marketing mischief.
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A podcast where content strategist, UX writers, and content designers share their well-kept industry secrets. This show is brought you by the UX Writing Hub. Take our FREE UX Writing course: http://bit.ly/2PBDMWy
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Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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1
ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
2
144
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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In each episode, we share our insights, tactics, and lessons learned as we scale our writing education company to $10mm. If you're looking for "insider" tips to help you grow and scale your digital business, you're going to love The Espresso Hour!
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Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Filthy Rich Writer team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years ...
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We sit down to chat with experts from all over the SaaS industry to explore their journey to where they are today. Their successes, their failures and everything in between. Produced by the very talented Alex Radford, and hosted by the much less talented Jon McGreevy, SaaSy as F**k aims to help anyone who wants to work in SaaS, or already does. saasyasfuck.substack.com
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Get your weekly dosage of copywriting and content marketing inspiration from copywriter Nick Beaumont. Go to www.nicholasbeaumont.com for more awesome content!
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Welcome to Chasing the Insights, the podcast designed for you, the marketer, entrepreneur and small business owner. Each week your host, Vince Warnock, has a fireside chat (minus an actual fireside) with some of the biggest and brightest minds in entrepreneurship, web3, mindset, marketing and sales (basically anything that helps you on your entrepreneurial journey). This is your chance to glean insights from the best in the business to help you to grow your business and to gain an unfair adv ...
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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Copywriting, content marketing and business strategies for time-starved entrepreneurs!
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Interesting conversations. Insightful people. Sometimes we even talk about writing.
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Sell Like A Copywriter | Copywriting Tips and Sales Strategies for Online Business Owners
Jess | Copywriter for Course Creators, Coaches, and Service Providers
2174
Are you a creative business owner who wants to write stand-out copy that sells your unique offers? Ever wish you could write copy for your sales page, emails, or content that feels good and makes you money...without wanting to rip your lashes out? Welcome to Sell Like A Copywriter, the podcast that will shake up your copywriting game and make your words work as hard as you do. I'm Jess, your copywriting teacher and writing bestie, ready to help you sign more clients, sell more offers, and ma ...
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Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert fol ...
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How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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Welcome to the FreeDive Podcast, your go-to source for all things digital marketing! Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all. Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether y ...
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Hi This is Mayur Bardolia And you are listening to Love Your Business podcast. This podcast isn't about magical tactics on running the business that makes you bored and tired. Instead, it’s about how to Love Your business so that you can enjoy doing it and enjoy more time for yourself. Many business owners hate doing things they need to do. People lovingly start their business to live life with freedom but end up chasing their own tails. This podcast shares not only knowledge but also develo ...
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Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
164
Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity ...
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ClearCutCopywriting.Com - Tips - Methods - Strategies - To Help Business Owners And Freelance Copywriters Write Higher Converting Copy.
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THRIVING BUSINESS Business Insights to Help You Grow Your Business with Ease We’re two seasoned business owners — Sam Morris and Kate De Jong — sharing our nearly thirty-year combined experience of starting and growing service-based businesses from the ground up. We so many small businesses struggling or falling prey to expensive promises of quick fixes or silver bullets. Both of us know what it REALLY takes to start and grow a business, we've done it many times over and we've got the bliste ...
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Take a deep dive into the world of SEO and digital marketing with SE Ranking DoFollow Podcast. Actionable insights, latest trends, and thought-provoking case studies from seasoned experts and practitioners. In this SEO podcast, professionals and business leaders from all over the globe come together to help their less-experienced peers cut through the noise and catch them up on all the latest SEO advancements and developments.
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In each bite-sized episode, personal trainer, gym owner, and copywriter Mitch Rothbardt covers a key aspect of copywriting and marketing you can use right away to can speak to your ideal prospects and get more of the clients YOU want.
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Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his pr ...
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You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other ...
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Marketers are the artisans of commerce. Our palette is ideas. We ply our craft to facilitate choice. To empower every person creating value in the world – sharing their inventions, their service, their good works. And ultimately, to keep a society built on choice functioning.But also…This is one of the most fun, wildly creative, never-grow-up, 99% boring meetings followed by 1% of sheer creative brilliance, funny-yet-frustrating-yet-fruitful career choices you can make.Let’s explore the dich ...
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Discussions on topics related to copywriting, content creation, and advertising. A supplement to the Copy That! blog at https://rgcrc.com.
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The Spanish Language Division (SPD) is the American Translators Association (ATA)’s largest division. With over 4,000 members around the world, we help the world to connect in Spanish.The aim of this PODCAST is to help you move forward, evolve and improve your business and your lifestyle as a language professional.Throughout these episodes, the members of the ATA Spanish Division and special guests will share ideas and actionable strategies for greater motivation, creativity, communication a ...
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Dreams Around The World - The Podcast For ENFPs (Campaigners), ADHDers, and Ambitious Creatives
Dan Johnston | Coach and Author of The ENFP Calling
902531
You've only got one life, so why not design it around your own personality, dreams, and desires? I’m Dan Johnston and I do my best to help you create your own version of an awesome life…whatever that means for you. Personally, I value freedom and experiences over money and things and even if the seas are a bit rougher, I’d rather be the Captain of my own ship. I, and the occasional guest, cover a range of topics from psychology and MBTI personality types (you know, that whole ENFP, INFP, INF ...
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Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation
Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer
3227
Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing. Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on you ...
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Personal podcast of online copywriter Dimitri Lambermont
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Welcome to "Amplify Your Authority." Where innovative marketing meets heart-centered entrepreneurship Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business. Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world. ✅ Smart, Sustainable Marketing – Grow your busi ...
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Hi-Res is a one-on-one podcast with creatives about the experiences that have helped shape their careers and influence their work.
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Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion
Megan Wisdom | Copywriter, Email Metrics Mentor, Marketing Strategist
394
Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight? I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to co ...
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Here comes the Dean Of Blogonomics and Podology
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Listen to $100MM email marketer Troy Ericson chat with the industry's best email marketers, copywriters, and entrepreneurs. You'll learn all about Email Marketing, Copywriting, and scaling your business to new levels. Plus... hear zero-to-hero stories that you won't find anywhere else! (Podcast formerly known as 'Secrets of Scale').
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1
Copywriter, Content Marketing Expert, Social Media Marketer » Faith. Business. Fun. Podcast
Marlee Ward
413
A Modern Day Renaissance Woman
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Episodes muse about writing copy that sells. Finally, get beyond the written word into the psychology, persuasion, and methods that get copy written. Learn to write faster and convert more. Grow your freelance copywriting into a marketing agency that runs on autopilot.
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Shan Talks Marketing Show - Copywriting, Funnels & Digital Marketing Podcast
Shantam Srivastava
11
Shan Talks Marketing Show - Copywriting, Funnels & Digital Marketing Podcast
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Earn +1 EXP/week, Level UP Your Marketing Knowledge & (EXP)and (Y)our (V)ision
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1 Minute Messaging Magic: Boost your email engagement with these 3 quick tips
8:05
8:05
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Have you ever wondered why your emails aren’t getting opened—or worse, landing in the trash? I’m sharing three often-overlooked email tweaks that can instantly improve your open rates and get more eyeballs on your offers. This episode is all about boosting your email engagement with simple but powerful strategies. Whether you’re just starting your …
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EP 94 | Your Plan for Tackling Email Marketing Burnout
11:34
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We've all had those days — the ones where you're drained, uninspired, and the last thing you want to do is send an email. In today's episode, I'm sharing practical ways to stay consistent with your email marketing when you’re feeling low ideas or are on the verge of business burnout. You'll walk away with simple low-energy email ideas, strategies t…
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Interview: Travel the World for $75/day and writing books with Nomadic Matt
1:08:05
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First, jump inside Copywriting Course to review every page of your site with me today. Second, checkout this interview with Matt Kepnes, known as Nomadic Matt...he's the founder of the most well known personal travel blogs on the internet. He’s wrote a book called How To Travel the World for $75/day: Full notes posted here.…
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227. How Do I Write an About Page? [Copywriting Tips]
21:29
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About pages are SO important: They’re often the most visited page after the homepage. But so many copywriters get the purpose of these pages so, so backwards. As CCA students know, we often laugh that the “about” page is not about you. (Or, if you’re writing the page for your client, not about them.) Effective about pages convey to the user what th…
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227 // 6 Powerful Places to Use Your Market Research for Kick Butt Conversion & SEO
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So you've sent out the surveys, asked the hard questions, and interviewed more "ideal clients" than you can count. You DONE DID the DANG Market Research. Now what? What do you do with these oodles of words, these spreadsheets, these recordings? How do you use this info to actually market your business and get more leads? Listen in for 6 powerful pl…
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TCC Podcast #445: The Proper Place for A.I. Writing Tools with Petter Magnusson
54:41
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In a world where A.I. can write all of the words for free, what is a copywriter to do? What tools should they adopt and how should they approach artificial intelligence? I invited Petter Magnusson, the creator of PurposeWrite, to join me on The Copywriter Club Podcast to discuss these questions and talk through how copywriters can use tools like hi…
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Wouldn’t you love to have a confidential chat with a copywriter working at the highest levels of our business?Well, we can’t provide the confidential part. This IS a podcast, after all, not a Signal chat.But today’s guest, Cain Smith is on the front lines of some of the biggest businesses using direct response. So we can provide the copywriter work…
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178: 3 Everyday Rituals to Go from Business Owner Brain to Clocked Out IRL Human
9:13
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As an online business owner, you may struggle turning OFF the business owner brain and ON the clocked-out relaxation mode. You are not alone - this is such a common problem. When do the creative ideas, admin notes, and execution ever end? In this episode of Sell Like A Copywriter, learn my top 3 favorite quick and easy rituals to go from clocked in…
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John McIntyre - How AI is Changing Marketing: Strategy, Copywriting & Real Talk
40:01
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John McIntyre — founder of Drop Dead Copy, long-time marketer, and copywriting expert — unpacks how AI is changing everything in copywriting, marketing, and business. We cover how John uses ChatGPT every day (from voice-to-text prompts to automating Instagram carousels). John talks about why effective marketing still comes down to knowing: 1) What …
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From Storefront to Standpoint: Takeaways from Fixing Fatigue
8:38
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Shownotes: Let’s dive into the strategies and methods used in the Webroot lead gen email, featured in Episode 44. Ideas you don’t want to miss (02:26) Takeaway #1: Email is not an end, it's a means (04:15) Takeaway #2: Identify your product as a solution or a delighter to plan your approach accordingly (05:14) Takeaway #3: You can only forego email…
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EP740 - Cliff Nonnenmacher on Franchising
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In this episode of Chasing the Insights, I talk to franchising king Cliff Nonnenmacher. Cliff talks to us about Franchising. Cliff Nonnenmacher began his career as an investment banker at Morgan Stanley. After leaving his Wall Street career in 2003, he acquired a Master Franchise for New York and Connecticut, diving headfirst into the franchising i…
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Ep 063: Any Launch Style Can Work—If You Do This First
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“If you’re not doing a webinar, it won’t convert.” “Challenges are the only way to get people engaged.” If you’ve ever heard rigid rules like these, it’s time to delete them from your brain. In this episode, Melanie kicks off a new solo series to prove that any launch style can work—as long as you align it with your energy, your audience, and your …
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The Likability Trap: Navigating the Politics of Personality
48:27
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Ever felt like being the nice one, the funny one, or the quiet one meant not being taken seriously at work? In this episode, Kristy and Deb get real about the ways personality and perception play into how we’re treated—and how we treat others. From being underestimated to learning how (and when) to speak up, this one’s full of honest stories, a lit…
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463 - Persuasion for One-Person Brands - Lessons from Fortune 500 Insider Ellin Sidell
30:43
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If you’re a solopreneur, you already wear every hat: marketing, sales, content, client delivery. But there’s one skill that ties it all together –– persuasion. In this episode, I sit down with Ellin Sidell, Fortune 500 leader-turned-author of The Influence Advantage. In this episode, you’ll discover: Why persuasion is a skill you can master—even if…
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EP739 - Ken Cox on Managing AI Employees in your business
38:25
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In this episode of Chasing the Insights, I talk to author and AI expert Ken Cox. Ken talks to us about Managing AI Employees in your business. Ken Cox is a tech entrepreneur, thought leader, and visionary at the forefront of the AI revolution. As President of Hostirian and founder of InLink.com, Ken is redefining the way businesses scale by pioneer…
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EP738 - Robert Common on the role of mindfulness in business
28:47
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In this episode of Chasing the Insights, I talk to author and psychologist Robert Common. Robert talks to us about the role of mindfulness in business. Robert Common is the founder and CEO of The Beekeeper, an innovative mental health group that provides groundbreaking, ethical, and industry-disrupting services to an international clientele. With f…
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AI & Copywriting: Using AI to Your Advantage to Wow Clients and Land High-Paying Work
58:49
58:49
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AI is coming for your job next 😟 AI is wiping these people out of work 😰 Within 5 years, AI will destroy these careers 😱 People loooooove to click on sensationalist, put-a-stake-in-the-ground headlines. And the algorithm just feeds the drama. No one is clicking on headlines like “AI is changing the way these 5 job roles go about their work.” But he…
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Driving Real Revenue with SEO: Unpacking Demand Generation, Attribution & AI
28:05
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In this episode, Marketing Director at edays, Lewis Rennison, dives into how AI-driven search tools are reshaping SEO—highlighting which strategies are becoming obsolete and which core practices remain essential. Discover how to leverage AI to enhance demand generation, accurately attribute revenue to SEO efforts, and build an effective multi-chan…
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7 GENIUS Questions I Asked ChatGPT to Grow My Business Faster - 830
22:33
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In this episode of Build Your Tribe, Chalene Johnson and Brock Johnson are sharing something a little different—and kind of a big deal. What happens when you’re faced with a major business decision and you’re just not sure what to do? Chalene opens up about a tough choice she’s been wrestling with and how AI (yes, ChatGPT!) helped bring total clari…
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Episode 068: The Relationship Between Power and Money with Angela Tipton
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Send us a text “Do you secretly believe money is ‘bad’?” Angela Tipton unpacks the hidden beliefs that could be sabotaging your future plans —and how to shift them. In this episode, Angela Tipton, founder of Fire Your Career, discusses the concept of financial freedom and the importance of a positive money mindset with me. She explains how financia…
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EP737 - Chris Hadnagy on the art of human hacking
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In this episode of Chasing the Insights, I talk to human behavior expert Chris Hadnagy. Chris talks to us about the art of human hacking. Chris Hadnagy is a professional social engineer with 20 years experience, author of 5 books, professor of social engineering at University of Arizona and CEO of Innocent Lives Foundation. Chris Hadnagy is the Fou…
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Let ChatGPT Ask the Questions for Better Answers
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When I started writing my book, I did what many of us do: I tried to think my way into clarity. I had sticky notes everywhere, ideas swirling in my head, and way too many Google Docs open. But nothing clicked. I felt stuck figuring out the reader statement, premise, core message, and transformation. Feeling scatterbrained, I was a little frustrated…
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Navigating UX Writing (Content Design) in FinTech
40:35
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Take our free UX Writing Course. In this episode of Writers in Tech, host Yuval Keshtcher speaks with Hunter Gebron, a seasoned UX writer with extensive experience in the FinTech and blockchain sectors. They discuss the significant presence of UX writers in FinTech, the challenges of communicating complex blockchain terminology, and the importance …
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#370: How to Stay Top-of-Mind without Being Annoying — Melissa Mitri’s Low-Stress Approach to Nurturing Client and Prospect Relationships
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Hey, there. Welcome to another episode of the High-Income Business Writing podcast—the #1 podcast for freelance writers, copywriters, and solo marketers who want to earn more in less time... doing work they love... for better clients. With over 1.3 million downloads from listeners just like you across 101 countries. You know it’s supposed to help y…
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1 Minute Messaging Magic - 5 website tweaks to get more leads
8:37
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Are you unknowingly turning potential clients away the moment they land on your website? In this quick-hit episode, I’m sharing five super simple—but wildly effective—tweaks you can make to your website today to capture more leads and close more sales. Whether you’re just starting out or you've had your site up for years, these micro-adjustments ar…
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Fixing Fatigue: How Dusk’s last minute lightning bolt landed a 62% form fill rate from a burnt out list ft. Heather Hurd
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When your audience is tired of your generic, list-wide emails, but your content and segmentation has improved – how do you convince them to start opening again? If you’re Heather Hurd of Dusk Marketing, you make a bold decision to change the sender name – and increase conversions from 0% to 34% open rates in just weeks, with a 26% click-through rat…
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EP 93 | Why Your Email Metrics Might Be Wrong (& How to Use Them Anyway)
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Are you drowning in data but not sure what to do with it? Monitoring your email metrics is an important part of developing a strategic email plan that helps improve conversion rates. But email dashboards, reports, and numbers can leave you feeling overwhelmed (and maybe second-guessing everything). Even worse–some metrics have become increasingly m…
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226. Using Copywriting to Catapult Her Content Career - Maile's Story
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If you love writing, you’re going to relate to Maile’s story. Maile went to school with the goal to write for television, but as life happens, she found herself in content writing roles. Unlike most Comprehensive Copywriting Academy students, Maile discovered the CCA when she was already writing for some clients. But these clients were looking to h…
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DTC Ecommerce Digital Marketing: Sell outcomes, not products (episode #135)
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The artificial intelligence revolution is upon us. Today we see AI doing everything from taking orders in a drive-thru to serving as a pseudo boyfriend or girlfriend. But, according to my most recent guest, more importantly – AI boosts revenue. To hear the story behind that lesson, along with more lesson-filled stories, I talked to Dario Markovic, …
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Ep 226 // How to Actually Do Effective Market Research- The Nitty Gritty
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Polls, surveys, DMs, Smoke signals? What's the BEST way to do market research? While there is no one size fits all for every business, there is ONE common thread that makes THE most effective market research campaign. Listen in for a simple way to segment your audience for market research, how to get people to participate, and some sample questions…
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Ep 062: Re-engaging and Waking Up Your Email List
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You’ve heard of cold subscribers—and maybe you’ve felt tempted to just delete them and move on. But what if you could turn those crickets into clicks with a few intentional moves (and without spiraling every time you open your email platform)? In this episode, Melanie and Branda are talking all about re-engagement—what to do when your list feels li…
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ChatGPT as My Co‑Pilot, Colleague & Counselor
46:55
46:55
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Forget “just another AI chat”—in this episode, Kristy and Anna spill the tea on how ChatGPT went from novelty act to their new office MVP… and impromptu shrink. You’ll hear how a Reddit pixel install turned into a 30‑second flex, why drafting social copy without AI feels like using a flip phone, and whether you really need to keep paying a therapis…
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462 - Rich Relationships - How to Create a Million-Dollar Network for Your Business with Selena Soo
41:09
41:09
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41:09
Want to build a network that actually works for you — without faking extroversion or burning out? Today, Selena Soo joins me to talk about what it really takes to build a million-dollar network in today’s world. From defining your inner circle to learning how to ask for help, this conversation is packed with practical wisdom and hard-won insight. W…
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TCC Podcast #444: Building a Simple Business with Justin Wise
1:00:14
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1:00:14
Building a simple business should be, well, simple. But it’s not. So I invited business consultant Justin Wise to join me for this episode of The Copywriter Club Podcast to talk about all the complex ideas that go into building a simple business that supports you (and not the other way around). We covered a lot of ground from content creation to po…
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EP736 - Richard John Allen on how to become an author - what challenges were faced
34:42
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In this episode of Chasing the Insights, I talk to author and grief and loss expert Richard John Allen. Richard talks to us about how to become an author - what challenges were faced. Richard John Allen was born in Liverpool, England, and has called North Carolina, USA, home since 2001. After losing his father to cancer in November 2020, Richard be…
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It happens to all of us, and can you remember a time where you wondered:“Is this really good copywriting? It seems like what I should write, but somehow it’s not clicking.”Here’s why you wonder.There’s a well-known saying from the Navy SEALs:"Under pressure, you don't rise to the level of your expectations, you sink to the level of your training". …
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In this episode of Chasing the Insights, I talk to the rebrand man Jim Heininger. Jim talks to us about "Why rebrand". Jim Heininger is the Rebrand Man. He leads the efforts of The Rebranding Experts, which he founded in 2017, after 30 years of business and brand strategy experience for P&G, McDonald’s, Anheuser-Busch and others. Rebranding Experts…
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524: How to get clients on LinkedIn with Leslie Blaize
26:34
26:34
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26:34
If you ever wonder how people "get" a new client from LinkedIn, today’s episode is for you. Case study copywriter, Leslie Blaize, also a member of the Simplest Marketing Program, shares how she landed two clients through her LinkedIn newsletter. And if you like what you hear, we’d love it if you write a review, subscribe here and sign up for Quick …
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EP734 - Mark Murphy on Hiring for Attitude
43:02
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In this episode of Chasing the Insights, I talk to New York Times bestselling author Mark Murphy. Mark talks to us about Hiring for Attitude. Mark Murphy is a New York Times bestselling author whose groundbreaking book, Hiring for Attitude, has transformed the way companies hire and build high-performing teams. His pioneering research revealed that…
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Security Marketing: Customers will tell you how to market to them if you ask them (episode #134)
53:54
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There are always tough times as you build and grow a startup. So how do you keep a team going when times are tough? ‘Culture is the glue’ my next guest says. To hear the story behind that lesson, along with many more lesson-filled stories, I talked to Dawn van Hoegaerden, CMO, DefectDojo [https://defectdojo.com/]. She is building out the marketing …
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How To Beat the Instagram Algorithm in 2025 | Reacting to My Interview with Adam Mosseri - 829
49:08
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In today’s episode, Brock Johnson is reacting to his previous interview with the Head of Instagram, Adam Mosseri. He will be sharing his thoughts on the key takeaways from their conversation, including insights into the Instagram algorithm, how to increase Instagram views, and strategies for going viral on Instagram. Brock will dive deeper into the…
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Episode 067: How to Make Powerful Connections with Lynn Coleman
22:14
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Send us a text In this episode, I share my experiences from a recent trip to Phoenix for a group coaching program with James Wedmore. I also share the stress of the run up to going - dealing with a lost cat, arranging for its care, and my Mum’s hospitalisation. Despite this, I managed to attend and enjoy the event, learning once again how important…
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Google AI tools are here to help you leverage information to learn and strategize faster. Imagine if your content could talk back, challenge your thinking, and even coach you toward your next big move. My love affair with technology has been a significant part of my growth, and I want to share how you can harness the power of a Google AI tool, not …
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1 Minute Messaging Magic: let your words breathe
5:53
5:53
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What if the key to writing better copy wasn’t writing more—but writing less? In this episode, I’m kicking off a new mini-series called 1 Minute Messaging Magic, where I’ll share fast, actionable tips you can apply right away to improve your messaging and marketing. And today’s tip is all about one simple shift that will instantly make your words mo…
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Interview: The Business of Podcasting with Ryan Helms
1:11:06
1:11:06
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Ryan Helms is the former CEO of Legacy Podcasting, a content marketing agency specializing in podcast and YouTube production.By Neville Medhora
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This episode is brought to you by BetterHelp. Give online therapy a try at betterhelp.com/FRW and get on your way to being your best self. Let’s get the “duh” out of the way: with copywriting training you can become a copywriter. But, when you have copywriting skills, there are so many other career and job possibilities. On today’s episode of the B…
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