Copywriting lessons from David Garfinkel
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Copywriting Podcasts
Ideas and habits worth stealing from top copywriters.
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You didn’t start your business to become a full-time marketer—but here you are, juggling content, launches, and visibility on top of everything else. If you're exhausted by marketing formulas that feel pushy or misaligned, this podcast is your permission slip to do it differently. Values-First Marketing is a strategic approach that centers your beliefs, mission, and principles—so your message feels true to you and resonates deeply with the people who already believe what you believe. You won ...
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Welcome to the jungle! Where AI eats boring marketing alive and serves you something fresh instead. We've got cool guests, fun strategies, and a few laughs (we don't take ourselves too seriously). So hit play before you get replaced by a chatbot named Brenda...
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Neville Medhora hosts a podcast about all sorts of topics including copywriting, life, web stuff and more. A great supplement to CopywritingCourse.com, NevBlog.com, and SwipeFile.com.
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Lynn Coleman hosts essential conversations about power for coaches and healers: inner, outer, and how it affects our businesses and lives. These conversations are lovingly created to help you help more clients. Lynn's guests all have something intriguing, useful, and personal to share with you. If you're a watcher, catch us on YouTube too: https://www.youtube.com/@ConversationsAboutPower
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In the Marketing Mentor podcast, Ilise Benun, founder of Marketing-Mentor.com, offers short but meaty conversational interviews with creative professionals who are doing what it takes to stop feast or famine, get better clients and command the fees they deserve – and sharing what they’ve learned.
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UX writing. Content design. Call it whatever you want: words and content are more important to good design and technology than ever. The words, phrases, and sentences you see in a user interface don't just appear there. They are written. Carefully crafted. This podcast is about the people who write those words, who design experiences with words, and who combine the power of language and technology.
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Join Bobbie as she interviews Enterpreneurs and Business Owners and dives into what's working for them as well as a little about their copy.
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ill communication: copywriting tips & sales strategies for small businesses
Kim Kiel - Marketing & Copywriting Strategist
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As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
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Ready to turn your love of writing into a successful copywriting career? Join professional copywriters Nicki Krawczyk, Kate Sitarz, and the Filthy Rich Writer team to get the tips, tools, and training to help you become a copywriter and build a thriving business of your own. Whether you want to land an on-staff job, freelance full-time and work from wherever you want, or make extra money with a side hustle, the best place to start learning is right here. Nicki and Kate have 20+ and 10+ years ...
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Get your weekly dosage of copywriting and content marketing inspiration from copywriter Nick Beaumont. Go to www.nicholasbeaumont.com for more awesome content!
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Tap the brains of some of the greatest masters of writing of all time including Ted Nicholas, John Carlton, Denny Hatch, Melvin Powers, Mike Pavlish, Carl Galletti, Brian Keith Voiles, Gary Halbert, Joe Vitale, Bob Bly, Ben Settle, Eugene Schwartz and more and cut years off your education right now!
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Copywriting, content marketing and business strategies for time-starved entrepreneurs!
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Interesting conversations. Insightful people. Sometimes we even talk about writing.
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🎙️ From Keywords to Connections – The Podcast for Therapists & Private Practice Owners Looking to Grow with SEO 🚀 If you’re a therapist, private practice owner, or wellness professional looking to expand your online presence without getting lost in the complexities of SEO, you’re in the right place! Hosted by Mary Walker, small business owner with a Master’s in Psychology and a Master’s in Marketing, and Winnie Youger-Rash, VP of SEO Services with a Bachelor’s in Psychology, this podcast ble ...
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The Brand You Podcast with Mike Kim helps you showcase your unique expertise and build a profitable business around your personal brand. Each episode blends real-world strategy with actionable tips in personal branding, marketing, copywriting, consulting, business, and coaching — so you can attract the right clients, grow your influence, and do more of the work you love. Mike Kim is the Wall Street Journal best-selling author of You Are the Brand, a proven guidebook that has helped entrepren ...
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Welcome to Chasing the Insights, the podcast designed for you, the marketer, entrepreneur and small business owner. Each week your host, Vince Warnock, has a fireside chat (minus an actual fireside) with some of the biggest and brightest minds in entrepreneurship, web3, mindset, marketing and sales (basically anything that helps you on your entrepreneurial journey). This is your chance to glean insights from the best in the business to help you to grow your business and to gain an unfair adv ...
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THRIVING BUSINESS Business Insights to Help You Grow Your Business with Ease We’re two seasoned business owners — Sam Morris and Kate De Jong — sharing our nearly thirty-year combined experience of starting and growing service-based businesses from the ground up. We so many small businesses struggling or falling prey to expensive promises of quick fixes or silver bullets. Both of us know what it REALLY takes to start and grow a business, we've done it many times over and we've got the bliste ...
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Welcome to the FreeDive Podcast, your go-to source for all things digital marketing! Join hosts Kristy and Anna-Lynn every Tuesday at 5 AM EST as they dive deep into the dynamic world of digital marketing. From SEO strategies and social media trends to the latest in AI and video marketing, we cover it all. Brought to you by Seapoint Digital, a leading digital marketing agency, our podcast offers valuable insights and practical tips that have propelled us to success in the industry. Whether y ...
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Where small business meets your favorite pair of slippers. A little quirky, not too buttoned up, one less accessory, ahhh… just right. Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around! From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your host and Small Business Copywriter! I’m here to walk alongside you as we make running our businesses ...
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Chaos to Conversions: A Podcast on Launching and Email Marketing
Melanie Battistelli, OBM and Branda Villacob, Copywriter
185
Why did my launch flop? What do I write in my welcome sequence? Is my sales page copy effective? How do I track my ROI? Is it time to hire? There are a million questions that run through your mind as an online entrepreneur. As time goes on, things may feel like they’re getting harder instead of easier, and you may even have days where you want to burn it all down. Welcome to Chaos to Conversions, a podcast of practical, no-BS strategies to grow your online business. Here, you’ll gain clarity ...
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Talk Copy to Me is your go-to resource for transforming your business's message into meaningful connections and measurable results. Whether you're diving into SEO, crafting website copy that converts, or building your brand's story, each episode delivers actionable strategies you can implement right away. Your host, Erin Ollila, is a sought-after content strategist and SEO expert who's helped brands like Oracle, Amazon, Hills Pet—as well as many other billion-dollar brands and itty bitty bus ...
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ClearCutCopywriting.Com - Tips - Methods - Strategies - To Help Business Owners And Freelance Copywriters Write Higher Converting Copy.
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Talks with legendary persuaders, marketers and copywriters - these are the Geniuses Of Copywriting.
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The Spanish Language Division (SPD) is the American Translators Association (ATA)’s largest division. With over 4,000 members around the world, we help the world to connect in Spanish.The aim of this PODCAST is to help you move forward, evolve and improve your business and your lifestyle as a language professional.Throughout these episodes, the members of the ATA Spanish Division and special guests will share ideas and actionable strategies for greater motivation, creativity, communication a ...
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In each bite-sized episode, personal trainer, gym owner, and copywriter Mitch Rothbardt covers a key aspect of copywriting and marketing you can use right away to can speak to your ideal prospects and get more of the clients YOU want.
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Dreams Around The World - The Podcast For ENFPs (Campaigners), ADHDers, and Ambitious Creatives
Dan Johnston | Coach and Author of The ENFP Calling
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You've only got one life, so why not design it around your own personality, dreams, and desires? I’m Dan Johnston and I do my best to help you create your own version of an awesome life…whatever that means for you. Personally, I value freedom and experiences over money and things and even if the seas are a bit rougher, I’d rather be the Captain of my own ship. I, and the occasional guest, cover a range of topics from psychology and MBTI personality types (you know, that whole ENFP, INFP, INF ...
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Welcome to the The Copywrite, a monologue of my crazy cookoo life living in the UAE, aka Dubai, aka it’s hot af turn on the AC.
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Marketers are the artisans of commerce. Our palette is ideas. We ply our craft to facilitate choice. To empower every person creating value in the world – sharing their inventions, their service, their good works. And ultimately, to keep a society built on choice functioning.But also…This is one of the most fun, wildly creative, never-grow-up, 99% boring meetings followed by 1% of sheer creative brilliance, funny-yet-frustrating-yet-fruitful career choices you can make.Let’s explore the dich ...
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Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his pr ...
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Email Swipes | Email marketing teardowns for SaaS brands
Nikki Elbaz | Email marketing strategist for SaaS brands
081
How do you sell a $20,000 product to a busy school principal who’s never heard of your brand? How do you win back public favor when the NY Times slams your company? How do you build community when your huge Earth Day initiative is shut down by a global pandemic? You send an email of course. These are real challenges that real brands faced – and solved – with email. Listen in on email experiments that worked – and didn’t – to inform and inspire your own email strategies. Every other week, an ...
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Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert fol ...
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Personal podcast of online copywriter Dimitri Lambermont
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Welcome to "Amplify Your Authority." Where innovative marketing meets heart-centered entrepreneurship Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business. Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world. ✅ Smart, Sustainable Marketing – Grow your busi ...
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Simple SEO and Marketing, Business Growth, Organic Marketing, Copywriting, Online Business, Blogging, Content Creation
Faith Hanan Marketing Strategist, Copywriter, Christian Business Coach, Barrel Racer
3240
Hey there fellow entrepreneur! Welcome to Simple SEO & Marketing. Do you want to grow your business with sustainable traffic sources? Have you heard about the power of Search Engine Optimization- and want to take advantage of it to get more traffic- more eyeballs- on your business? But when it comes down to it- does SEO feel complicated and hard to implement? Are you tired of wondering what in the heck to do with your website to get more traffic to that bad boy and more leads knocking on you ...
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Welcome to Talk Like a Brand, where your branding isn't bland and your message packs a punch! If your business is blending in when it should be standing out, it's time to turn up the heat. Hosted by Peachi Williams - Brand Voice Builder®, Brand Chef, and the secret sauce behind unforgettable brands - this podcast is your go-to kitchen for bold, bankable branding. Each episode serves up the must-know ingredients of branding and business to help you create a brand that stands out, sticks, and ...
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Better Clients. More Money. A Happier Life.
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What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minut ...
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Hi-Res is a one-on-one podcast with creatives about the experiences that have helped shape their careers and influence their work.
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Here comes the Dean Of Blogonomics and Podology
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TCC Podcast #466: A New Kind of Copywriting Business with Krystle Church
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Writing for clients is just one way to build a copywriting business. Once you’ve done that for a while, you may decide it’s not right for you. So what does the alternative look like? I invited copywriter Krystle Church to join for for the 266th episode of The Copywriter Club Podcast to talk about that and a lot more. Click the play button below, or…
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Ep 240// A Prayer for Boldness as Christians After the Death of Charlie Kirk
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I think I’m still reeling. Still a little bit in shock. Still a little scared. Still holding my babies a little extra close. On Sept 10 we saw what we used to (mistakenly) believe was impossible in our country- a man was murdered for speaking about his Christian faith. Isn’t this America? Land of the free BECAUSE of the brave? A nation founded on t…
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Today we take a deep dive into the part of copywriting that people talk about all the time.And even though people talk about this all the time, most of them don’t really understand it.That is, psychology.Not the kind of psychology you experience in a therapist’s office—although there’s a little bit of overlap. Not what you’ll find in brightly color…
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Your AI keeps giving you generic copy because it doesn't know your business the way a human copywriter would. Most people think the solution is better prompts, but that's like thinking good copy just means better grammar. You're missing the entire strategy layer underneath. In this episode, I explore why AI training fails for most business owners a…
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How high-ticket offers help entrepreneurs create revenue resilience in a recession
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We’re not just in an economic recession — we’re also in a trust recession. Consumers and businesses are being more choosy than ever about where they spend their money. So how do you keep selling in shaky times? Spoiler: it’s not by slashing your prices. In this episode of the Ill Communication Podcast, I’m showing you why doubling down on premium, …
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Are You Missing the Most Important Part of the “Let Them” Theory? (Episode 247)
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You’ve probably heard Mel Robbins’ “Let Them” theory by now. (If not, pick up a copy or get on your library’s waitlist—trust us, there’s a waitlist for good reason!) Let them underestimate you. Let them judge. Let them do their thing. It’s a powerful mindset shift—but it’s only the beginning. On this episode of the Build Your Copywriting Business p…
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I use just 3 simple calendars to run my whole life. I manage all of them through GoHighLevel (get an extended free trial here: https://swipefile.com/go) 1.) The consulting calendar 2.) The “let’s have a chat” calendar 3.) The personal hangout calendar Read the whole post: https://swipefile.com/the-3-calendars-i-use-to-run-my-entire-life ✉️ Signup t…
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Online Marketing for SMBs and Digital Agencies: Serving everyone serves no one (episode #152)
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The total addressable market. TAM. We sometimes think the bigger the better, right? Hey, it means I can go to potential investors with a more impressive number. But too large a total addressable market can hinder success. As this episode’s guest says, “serving everyone serves no one.” To hear the story behind that lesson, and many more lesson-fille…
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The Smart Way to Build Trust Through Email Marketing
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If you’ve been feeling like your emails sound flat, overly promotional, or just don’t get the clicks you want—it might not be your subject line or your open rates. In this episode, I share why trust is the new marketing strategy for 2025 and how storytelling in your emails can help you connect more deeply, humanize your brand, and attract the right…
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Ep 084: Let's Plan Your Q4 Content in 15 minutes
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In this episode, Melanie shares a step-by-step process for planning three months of content that educates, builds trust, and sells effectively. She covers educational content, storytelling, evidence-based content, and promotional strategies, all aimed at helping businesses finish the year strong and prepare for future growth. Tune in as Melanie Dis…
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Small Talk that Keeps us From Playing BIG
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Text Emily! In last week’s episode, we talked about literal small talk… the awkward weather banter at a networking event, the Zoom conversation you get stuck in that seemingly goes nowhere fast, and the idle chit chat that’s draining. We learned that while small talk SEEMS small, it can act as a catalyst for bigger conversations and deeper talk. Wh…
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AI Content and SEO: Building a Backlink Strategy In 2025
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ Is SEO dead in 2025? How do AI content and SEO overlap? What's the best backlink strategy in 2025? In this episode, we get real about what's working in SEO right now. Forget the “publish more content” advice. Forget trying to be everywhere. That…
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REPLAY: Don't write emails in a silo | Takeaways from Template Teamwork
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♻️ This is a replay episode originally aired on February 26, 2025. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ Let’s dive into the strategies…
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Unlocking SaaS growth with fast, focused customer research with Asia Orangio
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Episode web page: https://bit.ly/46FFJbA ----------------------- Episode summary: In this episode of Insights Unlocked, we dive deep into the intersection of customer research, growth strategy, and fast decision-making with Asia Orangio, founder and CEO of DemandMaven. Host Lija Hogan, principal of experience research strategy at UserTesting, guide…
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535: How to handle a slowdown with Maria Guerriero
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If your business has been really slow, you are not alone and this episode is for you! It was a struggle for Maria Guerriero of Germinate Creative but instead of freaking out, she doubled down on her marketing. In today’s episode, she shares what worked to fill her plate and her pipeline. And if you like what you hear, we’d love it if you write a re…
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Sometimes what feels good in the moment actually weakens us and makes life harder in the long run. Many of these patterns are wired deep into us through evolution, which makes them tricky to spot. But the more we learn to recognize these instincts, the more agency we gain, and the closer we move toward a happier, more intentional life ►Join The ENF…
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Is this a Move or a Mood? Brand Discernment for Creators
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Every idea feels like a big move when inspiration hits, but how do you know if it's a real, spirit-led next step or just today's mood masquerading as a mission? In this episode, we're discussing the difference between divine direction and distraction. If you're constantly getting new ideas (notebooks full of 'the next big thing'), this one's for yo…
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How To Use ManyChat Instagram Automation: Send DMs & Boost Engagement - 851
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In this episode, Brock Johnson provides a complete guide to using DM automation from Manychat, one of the best tools on Instagram in 2025. He covers how to set up automated replies triggered by comments or keywords, how to control when messages are sent, and how to use automation to increase engagement, get more views, boost link clicks, and drive …
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Why an AI-First Mindset Is the New Competitive Edge
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Remember Hotmail? AOL? Or, the movie“You’ve Got Mail”? If you were around in the '90s, you probably remember what seemed to be a trend: email. It marked a shift in how we connect, communicate, and do business. At the time, email felt optional. Now, it’s non-negotiable. AI is having the same moment right now. It’s already inside the tools you’re usi…
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How Ditto is rethinking product content (Jessica Ouyang and Jolena Ma)
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Do you enjoy the podcast? Please leave a review! 👉 Our new course, Advanced UX Content for Product, is out! Use PODCAST20 to get 20% off. 👉 Sign up to our UX writing newsletters Ditto 2.0 is here, and wants you to rethink product content Five years ago, Ditto launched as one of the first tools built specifically for managing product copy at scale. …
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REPLAY: How Semrush moshed their two best emails into a single template that wins across price points and products (with Taylor Raffa) | Template Teamwork
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♻️ This is a replay episode originally aired on February 19, 2025. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ What happens when you’re revie…
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Sustainable Brand Visibility That Works with Michelle Thames
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What if not posting daily is actually the smartest brand visibility strategy? If social media feels like a full-time job with no return—or you’re tired of posting into the void—this episode will change your mind. I’m joined by Michelle Thames, a visibility strategist, award-winning podcaster, and powerhouse CEO who has spent 16+ years helping women…
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Influencers in the Wild: How Social Media Changed Travel
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Is travel about living in the moment—or capturing it for Instagram? In this week's episode, Kevin Burns is back to explore how social media has transformed the way we travel. From influencers staging perfect shots to travelers booking trips thanks to SEO. Expect plenty of laughs, wild personal stories (including concussions and lost souvenirs), and…
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472 - Personal Brands - Learn from this Morgan Stanley COO's Wardrobe Wake-Up Call (with May Busch)
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What happens when a hardworking analyst who gets mistaken for a flight attendant discovers she needs more than excellent work to climb the corporate ladder? May Busch's 24-year journey from junior analyst to Chief Operating Officer at Morgan Stanley Europe reveals the uncomfortable truths about executive presence, personal branding, and why your sk…
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Ep 083: How a Podcast Can Grow Your Business with Sara Whittaker
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In this episode, Sarah Whitaker chats with Branda and Melanie about starting and growing a podcast. Sarah shares the importance of building trust with audiences, essential steps to launch a podcast, and the significance of storytelling and audience engagement. We also discuss metrics for measuring success and practical advice on tracking ROI and cr…
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Text Emily! Do you dread swapping senseless words with cashiers and strangers out in public? Do you go out of your way to avoid neighbors, coworkers, or people you know at the grocery store lest you get stuck in idle chit chat? Do you get heart palpitations thinking about discussing the weather at a networking event? If so, you may have an aversion…
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TCC Podcast #465: From Teacher to Copywriter with Meredith Cooley
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Copywriters are teachers. We teach customers how the products and services we write about help them. In this episode of The Copywriter Club Podcast, I spoke with teacher turned copywriter Meredith Cooley about all the ways copywriters use their teaching skills. Even if you don’t think you’re a teacher, you’ll learn a lot from this episode—including…
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Repurposing Your Content With AI + Staying Human - Mike Montague
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ AI-generated pitches are everywhere—and most of them are terrible. In this episode, we unpackaged the messy, noisy, and sometimes hilarious world of AI-generated marketing. From annoying LinkedIn outreach to boring sales scripts, we explore …
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Why brand matters and how CMOs are playing out of position
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Episode web page: https://bit.ly/3K2NcZn ----------------------- Episode summary: In this episode of Insights Unlocked, Joe Chernov, a seasoned B2B marketing leader and Executive in Residence at Battery Ventures, joins host Johann Wrede to unpack the modern CMO’s biggest trap—playing out of position. Joe shares the pivotal career moment that pulled…
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Sometimes copy fails because it’s just not executed well enough.And also, copy that simply misses the mark — doesn’t align with the target prospects and what’s on their minds — won’t do well either.But you can have all the fundamentals in place and done well, and sales can still fail to happen.Why?That would be because the strategy behind the copy …
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REPLAY: Even a $1 price increase email is risky | Takeaways from Raising Rates
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♻️ This is a replay episode originally aired on April 09, 2025. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ Shownotes: Let’s dive into the st…
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Send us a messageBy Mary Walker, Winnie Youger-Rash
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Episode 85: Rhonda Parker Taylor: Life, Leadership and the Practical Power of EQ
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“Self-awareness is the foundation of strength.” Lynn Coleman speaks with Rhonda Parker Taylor — academic, entrepreneur, and author — about life balance, leadership, and the practical power of emotional intelligence. Growing up around her father’s steel manufacturing plant, Rhonda learned early that leadership requires both resilience and care. Now …
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Will AI Replace Marketing Jobs? - Len Ward
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Get Your FREE AI Copywriter here: https://conversionzoo.com/ai-copywriter-assistant/ AI isn’t just a buzzword anymore. And it's not all hype either. It’s the wrecking ball coming for marketing departments, job boards, and business plans. Ignore it, and you might just be swept away. Len Ward builds AI-powered marketing stacks. …
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EPISODIO 29 DEL PÓDCAST DE LA SPD – ENTREVISTA A KAREN BORGENHEIMER
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En este episodio del pódcast, Marco Díaz, miembro del comité del podcast de la SPD, conversa con Karen Borgenheimer, directora del programa de Traducción e Interpretación en la Florida International University (FIU), intérprete y traductora jurada con amplia experiencia internacional. Karen comparte su trayectoria profesional y académica en Estados…
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Ep 239 // 7 Can't Miss Conversion Factors for Highly Converting Content on Every Platform
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Ever wonder why some content really works AND brings in sales, while other content falls flat? In this episode, I’m walking you through the 7 must-have elements that make your content actually convert. These simple principles work no matter where you’re showing up—Instagram, YouTube, blogging, or email. Howeverrrrr... If you skip them, you’ll keep …
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7 Types of Reels the Instagram Algorithm LOVES in 2025 - 850
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32:39
In this episode, Brock Johnson breaks down the 7 types of Reels the Instagram algorithm favors in 2025. He covers strategies that increase reach and engagement, including controversial content, highly relatable humor, plot twist Reels, timely and pop culture moments, Reel series using the link-a-Reel feature, street interviews, and inspirational re…
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#380: The AI Writing Debate — Moving From False Dichotomies to Creative Synthesis
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The conversation around AI and writing is heating up. But too often, it’s framed as a false choice: AI is either “bad” and deceptive, or it’s the ultimate shortcut to productivity. In this solo episode, I challenge that binary thinking and unpack the real issues at stake for freelance writers. Sparked by a provocative LinkedIn post from Mariya Dela…
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The We Do Not Care Club - Business and Marketing Edition
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12:16
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Leading up to my milestone birthday, everyone kept asking: How are you going to celebrate? Big party? Big event? Honestly, I didn’t want to do any of that—and for the first time, I felt totally okay about it. I gave myself permission to celebrate exactly how I wanted, which is how I ended up fully embracing the We Do Not Care Club. In this episode,…
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From Copywriter to Launching Her Own Business - Jeanette's Story (Episode 246)
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What if you pursue copywriting and realize … this still isn’t the right path? After getting laid off, Jeanette launched her copywriting business (in an impressive 30 days!). But six months in despite hitting her goals, she realized something still didn’t feel right. So, she pivoted again. On this episode of the Build Your Copywriting Business podca…
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REPLAY: How Detrack used a simple feature table in email to increase prices amidst economic uncertainty – without losing customers | Raising Rates
10:25
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♻️ This is a replay episode originally aired on April 02, 2025. I’m resurfacing it because – as much as we love fresh content – replaying smart ideas deepens the insights. And a second listen usually surfaces something you missed the first time ‘round. So, earbuds in — pen out. Let’s make this listen actionable. ♻️ Shownotes: When you're a logistic…
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Cross-cultural Marketing & Management: Walk the market (podcast episode #151)
1:13:52
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Data, data everywhere, but not a drop of insight. Excuse my remixing of Samuel Taylor Coleridge, but doesn’t it feel that way when staring at a dashboard sometimes. We have so much data – and frankly, our competitors probably have a lot of the same data – but can we turn those numbers into real insights to better serve a customer? Here’s one way to…
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