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Content provided by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
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Ep 47: AI vs. Search Engines - Who Wins the Battle for Information?

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Manage episode 468391024 series 3463546
Content provided by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Enterprise Mind, Alex, Dave, and Ruthie dive deep into the evolving landscape of search engines, AI tools, and SEO strategies. They explore the claim that AI search will reduce traditional search engine volume by 25% by 2026, discussing whether AI-powered tools will surpass Google in providing personalized, useful results. The conversation covers the growing challenge of findability, the impact of data privacy laws on search accuracy, and the limitations of keyword-based queries. They also discuss how AI could fill the missing gaps in information while highlighting concerns around AI trustworthiness and hallucinations. For small business owners, the episode offers insightful SEO strategies, including leveraging Google Maps, focusing on niche listing sites, and engaging in community-building efforts. Whether you're a business owner, marketer, or just curious about AI’s role in search, this episode will leave you with valuable takeaways.

Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.

Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx

Do you have ideas or suggestions? Get in touch at [email protected]


Connect with Dave

Connect with Ruthi

Connect with Alex

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Chapters

1. Ep 47: AI vs. Search Engines - Who Wins the Battle for Information? (00:00:00)

2. Super Bowl Talk (00:00:46)

3. SEO and AI Search Trends (00:03:37)

4. Personalized Search Experiences (00:09:46)

5. Local SEO Strategies (00:22:21)

6. The Future of AI in Search (00:32:08)

7. Conclusion and Final Thoughts (00:42:37)

61 episodes

Artwork
iconShare
 
Manage episode 468391024 series 3463546
Content provided by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dave Dougherty, Ruthi Corcoran, Alex Pokorny, Dave Dougherty, Ruthi Corcoran, and Alex Pokorny or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Enterprise Mind, Alex, Dave, and Ruthie dive deep into the evolving landscape of search engines, AI tools, and SEO strategies. They explore the claim that AI search will reduce traditional search engine volume by 25% by 2026, discussing whether AI-powered tools will surpass Google in providing personalized, useful results. The conversation covers the growing challenge of findability, the impact of data privacy laws on search accuracy, and the limitations of keyword-based queries. They also discuss how AI could fill the missing gaps in information while highlighting concerns around AI trustworthiness and hallucinations. For small business owners, the episode offers insightful SEO strategies, including leveraging Google Maps, focusing on niche listing sites, and engaging in community-building efforts. Whether you're a business owner, marketer, or just curious about AI’s role in search, this episode will leave you with valuable takeaways.

Subscribe to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player.

Subscribe to the Pathways Newsletter where we’re exploring AI, marketing, and marketing careers together every week! You’ll get unique case studies, deeper dives into some of the podcast topics, and more: https://bit.ly/453sNKx

Do you have ideas or suggestions? Get in touch at [email protected]


Connect with Dave

Connect with Ruthi

Connect with Alex

  continue reading

Chapters

1. Ep 47: AI vs. Search Engines - Who Wins the Battle for Information? (00:00:00)

2. Super Bowl Talk (00:00:46)

3. SEO and AI Search Trends (00:03:37)

4. Personalized Search Experiences (00:09:46)

5. Local SEO Strategies (00:22:21)

6. The Future of AI in Search (00:32:08)

7. Conclusion and Final Thoughts (00:42:37)

61 episodes

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