Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Chloë Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloë Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

From Bedroom Startup to £15 Million: The Cheeky Panda Story with Chris Forbes

30:40
 
Share
 

Manage episode 519809190 series 79607
Content provided by Chloë Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloë Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Chris Forbes is the co-founder at Cheeky Panda, leading the bamboo revolution selling toilet paper, period products, kitchen roll and more. Founded in 2016 they now sell via multiple international Shopify sites, and a plethora of wholesale and marketplace locations. Turnover is now £15,000,000 a year, and did I mention they’re a B Corp?

In this episode, Chris Forbes reveals how The Cheeky Panda turned a bold eco idea into a £15M brand loved by customers and retailers alike. From smart scaling moves to making sustainability fun, Chris shares the mindset and marketing strategies behind their incredible growth.

Hit PLAY to hear:

  • 🚀 How The Cheeky Panda grew from a bedroom idea to a £15M sustainable brand
  • 🧠 Chris Forbes’ biggest lesson: what to focus on (and what to outsource) when scaling
  • 🌿 Why sustainability alone isn’t a USP anymore — and what actually sells now
  • 😂 How a giant panda costume helped them win fans and supermarket deals
  • 🛒 The secret behind their omnichannel growth across Shopify, Tesco, and more
  • 💡 What it really takes to turn purpose into profit — and stay ahead of the competition

Key timestamps to dive straight in:

[04:24] "Sustainable Innovation with Purpose"

[07:36] Expanding Bamboo Product Range

[12:01] Supermarkets Prioritizing Sustainable Suppliers

[13:47] Pricing and Quality Drive Success

[16:12] "Cheeky Panda: Fun & Friendly"

[21:14] Channel Strategies: Pros and Challenges

[22:36] Listen to Chris’s Top Tips!

Full episode notes here: https://ecmp.info/569


--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

603 episodes

Artwork
iconShare
 
Manage episode 519809190 series 79607
Content provided by Chloë Thomas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chloë Thomas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Chris Forbes is the co-founder at Cheeky Panda, leading the bamboo revolution selling toilet paper, period products, kitchen roll and more. Founded in 2016 they now sell via multiple international Shopify sites, and a plethora of wholesale and marketplace locations. Turnover is now £15,000,000 a year, and did I mention they’re a B Corp?

In this episode, Chris Forbes reveals how The Cheeky Panda turned a bold eco idea into a £15M brand loved by customers and retailers alike. From smart scaling moves to making sustainability fun, Chris shares the mindset and marketing strategies behind their incredible growth.

Hit PLAY to hear:

  • 🚀 How The Cheeky Panda grew from a bedroom idea to a £15M sustainable brand
  • 🧠 Chris Forbes’ biggest lesson: what to focus on (and what to outsource) when scaling
  • 🌿 Why sustainability alone isn’t a USP anymore — and what actually sells now
  • 😂 How a giant panda costume helped them win fans and supermarket deals
  • 🛒 The secret behind their omnichannel growth across Shopify, Tesco, and more
  • 💡 What it really takes to turn purpose into profit — and stay ahead of the competition

Key timestamps to dive straight in:

[04:24] "Sustainable Innovation with Purpose"

[07:36] Expanding Bamboo Product Range

[12:01] Supermarkets Prioritizing Sustainable Suppliers

[13:47] Pricing and Quality Drive Success

[16:12] "Cheeky Panda: Fun & Friendly"

[21:14] Channel Strategies: Pros and Challenges

[22:36] Listen to Chris’s Top Tips!

Full episode notes here: https://ecmp.info/569


--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
  continue reading

603 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Copyright 2025 | Privacy Policy | Terms of Service | | Copyright
Listen to this show while you explore
Play