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49. Sarah Gregory of Coinbase

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Manage episode 424477991 series 62327
Content provided by Steve Portigal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Portigal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode of Dollars to Donuts features my conversation with Sarah Gregory, Director of User Research for Consumer at Coinbase. We talk about research comms, archiving user research, and doing research that no one is yet asking for.

Our email is designed for one very specific leadership stakeholder, and it is tailored to how that person likes to consume information. There’s a different stakeholder that hates email. That person, I use Slack. Another stakeholder tends to listen very well when they’re live in a regularly recurring monthly meeting. And so I make sure that research always has one or two slides in that meeting. You have to know exactly who you want to be listening, and you have to change your techniques depending on who that is. Which is really just understanding your user, right? – Sarah Gregory

Show Notes

Help other people find Dollars to Donuts by leaving a review on Apple Podcasts.

The post 49. Sarah Gregory of Coinbase first appeared on Portigal Consulting.
  continue reading

68 episodes

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49. Sarah Gregory of Coinbase

Dollars to Donuts

95 subscribers

published

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Manage episode 424477991 series 62327
Content provided by Steve Portigal. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Steve Portigal or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

This episode of Dollars to Donuts features my conversation with Sarah Gregory, Director of User Research for Consumer at Coinbase. We talk about research comms, archiving user research, and doing research that no one is yet asking for.

Our email is designed for one very specific leadership stakeholder, and it is tailored to how that person likes to consume information. There’s a different stakeholder that hates email. That person, I use Slack. Another stakeholder tends to listen very well when they’re live in a regularly recurring monthly meeting. And so I make sure that research always has one or two slides in that meeting. You have to know exactly who you want to be listening, and you have to change your techniques depending on who that is. Which is really just understanding your user, right? – Sarah Gregory

Show Notes

Help other people find Dollars to Donuts by leaving a review on Apple Podcasts.

The post 49. Sarah Gregory of Coinbase first appeared on Portigal Consulting.
  continue reading

68 episodes

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