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Keeping Privates Clean with Fred Soule, Founder of SGT Suds Soap!

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Manage episode 362311597 series 2979293
Content provided by IRONBOUND Media and IRON Mike Steadman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IRONBOUND Media and IRON Mike Steadman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today on DWB, Bill and I are joined by Navy Veteran and former Special Warfare Combatant Craft Crewman, Fred Soule, Founder of Sgt Suds which provides high-quality,all-natural, honest Soap and hygiene items for dudes, and in their own words "Keeping privates clean." After connecting with Fred and his brand on social media, I wrote him a tentative brand strategy in the past, which we discussed on the show, as well as his marketing and growth tactics, leveraging data, refining his perfect customer, and creating a category of one. Fred is the man with a badass brand, and this is another episode you don’t want to miss.

Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com

Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg

Learn more about SGT SUDS here: https://sgtsudssoap.com/

  continue reading

106 episodes

Artwork
iconShare
 
Manage episode 362311597 series 2979293
Content provided by IRONBOUND Media and IRON Mike Steadman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by IRONBOUND Media and IRON Mike Steadman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

Today on DWB, Bill and I are joined by Navy Veteran and former Special Warfare Combatant Craft Crewman, Fred Soule, Founder of Sgt Suds which provides high-quality,all-natural, honest Soap and hygiene items for dudes, and in their own words "Keeping privates clean." After connecting with Fred and his brand on social media, I wrote him a tentative brand strategy in the past, which we discussed on the show, as well as his marketing and growth tactics, leveraging data, refining his perfect customer, and creating a category of one. Fred is the man with a badass brand, and this is another episode you don’t want to miss.

Be sure to subscribe to the Dog Whistle Brand Newsletter on Substack here: www.dogwhistlebranding.com

Order my book, “Black Veteran Entrepreneur” here: https://amzn.to/3gme7kg

Learn more about SGT SUDS here: https://sgtsudssoap.com/

  continue reading

106 episodes

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