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What’s Up THIS WEEK: Micro Events WIN Summer 🧃+ TikTok Trends GONE WRONG 😱 | Ep. 343

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Manage episode 485162827 series 3503151
Content provided by GURU Media Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GURU Media Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Do This, Not That, host Jay Schwedelson dives into the rising popularity of 15-minute micro events for marketers, the early arrival of holiday campaigns, OpenAI's new hardware ambitions, and the best and worst TikTok trends making waves this week.

=================================================

Best Moments:

(00:31) Micro events in the summer is where it is at

(01:20) 15-minute micro events have a 60% higher show up rate

(02:03) LinkedIn desktop max video upload is 15 minutes

(03:08) Instagram Live drop-off after 15 minutes is 70%

(04:23) Holiday campaigns are launching now in June

(05:11) OpenAI teams up with Apple’s former hardware design legend

(06:41) AI pin device expected within 24 months

(07:41) Jennifer Aniston producing 9 to 5 reboot, Dolly Parton won’t star but approves the script

(08:30) Students lighting Chromebooks on fire for TikTok trend

(09:13) Sprite launches “Sprite + Tea” based on viral social trend

=================================================

Check out our 100% FREE + VIRTUAL EVENTS! ->

EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025

Register HERE: https://www.eventastic.com/Registration

Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

Register here: www.GuruConference.com

=================================================

Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

=================================================

AND don’t miss out on this awesome FREE upcoming Quick Hit!

Marigold: Should I Switch Email Platforms? 5 Truths & Myths!

6/24 11am – 12pm ET.

Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/

=================================================

MASSIVE thank you to our Sponsor, Marigold!!

Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.

Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

Claim your offer now at jayschwedelson.com/emma

  continue reading

400 episodes

Artwork
iconShare
 
Manage episode 485162827 series 3503151
Content provided by GURU Media Hub. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by GURU Media Hub or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of Do This, Not That, host Jay Schwedelson dives into the rising popularity of 15-minute micro events for marketers, the early arrival of holiday campaigns, OpenAI's new hardware ambitions, and the best and worst TikTok trends making waves this week.

=================================================

Best Moments:

(00:31) Micro events in the summer is where it is at

(01:20) 15-minute micro events have a 60% higher show up rate

(02:03) LinkedIn desktop max video upload is 15 minutes

(03:08) Instagram Live drop-off after 15 minutes is 70%

(04:23) Holiday campaigns are launching now in June

(05:11) OpenAI teams up with Apple’s former hardware design legend

(06:41) AI pin device expected within 24 months

(07:41) Jennifer Aniston producing 9 to 5 reboot, Dolly Parton won’t star but approves the script

(08:30) Students lighting Chromebooks on fire for TikTok trend

(09:13) Sprite launches “Sprite + Tea” based on viral social trend

=================================================

Check out our 100% FREE + VIRTUAL EVENTS! ->

EVENTASTIC - The worlds LARGEST event about EVENTS! June 5-6 2025

Register HERE: https://www.eventastic.com/Registration

Guru Conference - The World's Largest Virtual EMAIL MARKETING Conference - Nov 6-7!

Register here: www.GuruConference.com

=================================================

Check out Jay’s YOUTUBE Channel: https://www.youtube.com/@schwedelson

Check out Jay’s TIKTOK: https://www.tiktok.com/@schwedelson

Check Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/

=================================================

AND don’t miss out on this awesome FREE upcoming Quick Hit!

Marigold: Should I Switch Email Platforms? 5 Truths & Myths!

6/24 11am – 12pm ET.

Register HERE: https://www.linkedin.com/events/7325947932031991808/comments/

=================================================

MASSIVE thank you to our Sponsor, Marigold!!

Email chaos across campuses, branches, or chapters? Emma by Marigold lets HQ keep control while local teams send on-brand, on-time messages with ease.

Podcast & GURU listeners: 50 % off your first 3 months with an annual plan (new customers, 10 k-contact minimum, terms apply).

Claim your offer now at jayschwedelson.com/emma

  continue reading

400 episodes

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