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Understanding Enterprise Usage Data Demands in 2023
Manage episode 394123663 series 3547763
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Host Behdad Banian and DigitalRoute CEO Andreas Zartmann discuss the findings of a global research study on the data challenges and needs of over 560 SaaS and media & industry enterprises.
The research focuses on three main drivers: business growth, customer experience improvement, and business protection and optimization, and identifying specific needs such as understanding usage, adopting new models, managing data complexity, and ensuring compliance.
Find us on your favorite podcast app to unlock the secrets for successful subscription and usage-based business models.
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