))
The Digital Grind: How the Internet Shaped Beauty Subscriptions with Corey Weiss
Manage episode 454813845 series 2797940
Content provided by Lara Schmoisman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Lara Schmoisman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode of Coffee N° 5, Lara chats with Corey Weiss about his groundbreaking career in digital marketing. Learn how educating customers, personalization, and influencer marketing are shaping the future of retail, and get expert insights on navigating the legal side of SMS marketing.
We'll talk about:
- The challenges brands faced back when the internet was the new kid on the block.
- How educating customers can lead to purchases.
- How to use educated guesses to answer consumer’s pressing product needs.
- Why personalization will become the new norm in the beauty industry.
- How to navigate the laws surround SMS marketing
For more information, visit Corey Weiss' LinkedIn.
Subscribe to Lara’s newsletter.
Also, follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
199 episodes
Share
