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Ep 069: Paid VS. Free Launch Events
Manage episode 487910022 series 3552429
Content provided by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melanie Battistelli, OBM and Branda Villacob, Copywriter, Melanie Battistelli, OBM, and Branda Villacob or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
In this episode, Melanie talks about the pros and cons of hosting free versus paid launch events. The episode dives into a case study demonstrating the effectiveness of a paid workshop in generating revenue and conversions. Melanie provides recommendations for choosing the right type of launch event based on audience goals and product offerings.
Tune in as Melanie Discusses:
- Why you might choose a paid event over a free event and vice versa
- The pros and cons of both paid events and free events
- How to consider your audience's expectations when pricing events
Mentioned in the Episode:
Episode 63: Any Launch Style Can Work - If You do this First
Episode 66: Challenge Launch - The Hot Girl Summer of Launching Series
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CONNECT WITH MELANIE:
www.duxburydigital.co
www.instagram.com/duxburydigital
CONNECT WITH BRANDA:
www.therelevantcollective.com
www.instagram.com/therelevantcollective
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