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10 MUST-READ BOOKS ON INFLUENCE

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Manage episode 473021235 series 2468218
Content provided by Owen Fitzpatrick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Owen Fitzpatrick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of the Changing Minds Podcast, I dive into 10 of the most powerful books on influence and persuasion that have transformed the way I think about helping others change their minds. From Robert Cialdini’s classic principles to Jonah Berger’s insights on contagious ideas, I break down the key lessons, strategies, and how you can apply them ethically in your personal and professional life. Whether you’re a leader, marketer, parent, or coach, you’ll walk away with actionable tools to enhance your influence.

Visit my website: https://owenfitzpatrick.com/

Join my Newsletter: https://owenfitzpatrick.com/newsletter/

Number 1: Seven Principles of Influence by Cialdini

Number 2: The Power of Persuasion by Cialdini

Number 3: Rhetoric by Aristotle

Number 4: Nudge  by Richard Taylor and Cass Sunstein

Number 5: Drive by Daniel Pink

Number 6: How Minds Change by Dave McRaney

Number 7: Persuasion Engineering by Richard Bandler and John LaValle

Number 8: The Catalyst by Jonah Berger

Number 9: Words That Work by Frank Luntz 42:57

Number 10: Contagious by Jonah Berger

  continue reading

347 episodes

Artwork
iconShare
 
Manage episode 473021235 series 2468218
Content provided by Owen Fitzpatrick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Owen Fitzpatrick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.

In this episode of the Changing Minds Podcast, I dive into 10 of the most powerful books on influence and persuasion that have transformed the way I think about helping others change their minds. From Robert Cialdini’s classic principles to Jonah Berger’s insights on contagious ideas, I break down the key lessons, strategies, and how you can apply them ethically in your personal and professional life. Whether you’re a leader, marketer, parent, or coach, you’ll walk away with actionable tools to enhance your influence.

Visit my website: https://owenfitzpatrick.com/

Join my Newsletter: https://owenfitzpatrick.com/newsletter/

Number 1: Seven Principles of Influence by Cialdini

Number 2: The Power of Persuasion by Cialdini

Number 3: Rhetoric by Aristotle

Number 4: Nudge  by Richard Taylor and Cass Sunstein

Number 5: Drive by Daniel Pink

Number 6: How Minds Change by Dave McRaney

Number 7: Persuasion Engineering by Richard Bandler and John LaValle

Number 8: The Catalyst by Jonah Berger

Number 9: Words That Work by Frank Luntz 42:57

Number 10: Contagious by Jonah Berger

  continue reading

347 episodes

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