Vision that works isn’t a one-time speech—it’s a system. In this episode, we cover how to define vision (Matthew 25 “double”), pick metrics, and run 90-day cycles with strategic cooldowns. We talk “messy middle” leadership, avoiding mid-cycle idea dumps, and why you never surprise leaders with a Sunday announcement.
Timestamps
00:00 Vision vs. performance: set the stage
00:54 Don’t be the hero when you cast vision
02:10 Clarifying vision: Matthew 25 & “double impact”
03:09 Mission vs. vision (3–5 year sandbox)
04:11 Pace math: double in 3 (≈26%/yr) or 5 (≈15%/yr)
05:29 What to measure: attendance, giving, serving
06:50 Internal vs. external cascading
08:20 Beyond the speech: systems and workflow
09:21 The messy middle (confusion, friction, doubt)
10:49 90-day cycles + cooldown rhythm (Apr/Aug/Dec)
12:34 Ideas list to prevent mid-cycle whiplash
14:47 Pre-brief boards, staff, key givers before Sunday
15:27 Final thoughts & practical next steps
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