))
Reinventing the Symphony with Keith Elder – Brand in the Making Ep. 12
Manage episode 503196518 series 3679014
Content provided by Jonathan Tasman. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jonathan Tasman or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://podcastplayer.com/legal.
Keith Elder, CEO of the Grand Rapids Symphony, shares how innovation, risk-taking, and community connection are keeping classical music alive and thriving. From orchestras collaborating with hip-hop artists to Beethoven in a ballpark during COVID, Keith reveals the bold moves redefining what a symphony can be—and why music is essential for healing and unity in every community.
Chapters:
(00:00) From Tuba Player to Symphony CEO
(04:15) Reinventing Orchestras Through Innovation
(09:05) Beethoven in the Ballpark During COVID
(15:30) Risks That Flopped and Risks That Won
(21:45) Expanding Reach and Partnerships Across Michigan
(28:00) Balancing Tradition and Modern Creativity
(35:40) Music’s Power to Heal and Unite Communities
13 episodes
Share
