How This 23-Year-Old Built a Million-Dollar PR Firm| JJ Carter
Manage episode 484100515 series 3533895
🚀 At 23, JJ Carter built a million-dollar PR firm from cold DMs—now he’s the secret weapon for CEOs landing features on Fox, ABC, and CBS. In this episode of Boardsi Leadership Talks, the founder of Golden PR reveals:
✅ How to "borrow credibility" (and why 90% of executives do it wrong)
✅ The 2025 trust crisis (why people need 7 hours of content before trusting you)
✅ AI’s role in PR ("It’s the new internet—adapt or die")
✅ His "upside-down triangle" strategy for turning press into profit
JJ's LinkedIn: https://www.linkedin.com/in/jj-carter-aa293119b/
🔗 Work with JJ: gldnpr.com
🎙️ Subscribe for more: @TheBoardsi
⏱️ Chapters/Timestamps
00:00 - From High School to Million-Dollar PR
02:50 - How Cold DMs Landed Fox News Features
06:14 - The 2025 Trust Crisis (7-Hour Rule)
10:33 - AI vs. Authenticity in PR
14:21 - JJ’s Advice for Young Hustlers
18:45 - How to Hire Golden PR
#PRSecrets #CEOBranding #TrustBuilding #YoungEntrepreneur #mediastrategy
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58 episodes