Secret Weapon in the Art of Storytelling in Business | Podcast
Manage episode 484100516 series 3533895
đ„ How two scrappy filmmakers went from dorm-room hustlers to Disneyâs secret weaponâhelping brands like Wasabi grow from 25M to 1B with video.
In this episode, Emmy-winning co-founders Michael & Stephen reveal:
â
The $1B video formula (90% of Wasabiâs sales touched their work!)
â
Why CEOs who donât storytell will FAIL (AI wonât save you)
â
Turning anxiety into superpower (mental health x leadership)
â
Their "5-second rule" for unforgettable stories
â±ïž Chapters/Timestamps
00:00 - From Dorm Room to Disney
02:50 - The 25Mâ1B Video Blueprint
08:14 - "Authenticity or Bust" (Why CEOs Fail)
12:33 - Anxiety â Emmy: Mental Health Wins
17:57 - Their "5-Second Story" Rule
24:21 - How to Hire Them (For Your Brand)
Connect with the guests:
Stephen Skeel: https://www.linkedin.com/in/stephen-skeel-0a576454/
Michael Ayjian: https://www.linkedin.com/in/michael-ayjian-789296126/
đ Work with Seven Wonders: www.7wonders.com
Thank you for tuning in to the Boardsi Leadership Talks Podcast. This episode is part of our ongoing series where we explore the intricacies of leadership, innovation, and success in the modern business landscape. Our conversations with distinguished leaders aim to provide you with actionable insights and inspiring stories to fuel your own journey to excellence.
For more information about our podcast, visit https://boardsi.com/category/podcast/. Stay connected with us for upcoming episodes and join our community of forward-thinking leaders.
This podcast is brought to you by Boardsi, a leader in executive recruitment and board placement. At Boardsi, we're committed to connecting talented individuals with companies seeking to enhance their leadership teams. Learn more about our services at https://boardsi.com
Don't forget to subscribe to the Boardsi Leadership Talks Podcast on your preferred platform to stay updated with the latest episodes. Follow us on LinkedIn, Twitter, and Facebook for more leadership insights and updates.
We appreciate your support and look forward to bringing you more engaging conversations with leaders who are making a difference. If you have any feedback or would like to suggest a topic or a leader for a future episode, please reach out to us at [email protected].
#BoardsiLeadershipTalks #LeadershipPodcast #ExecutiveInsights #InnovativeLeadership #BusinessStrategy #ProfessionalGrowth
58 episodes