048 The Smartest Question I've Ever Been Asked by a Prospective Client
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Welcome along to episode 48 of Beyond the Clinic! I’m Sarah Almond Bushell, and today I’m talking about the smartest question I’ve ever been asked by a prospective client. It’s a question that could save you time, money, and energy when choosing the right business mentor. I’ll also be sharing my own approach to CPD (Continuing Professional Development) and why it’s a non-negotiable for me as a coach and mentor. Let’s dive in.
Episode Summary
In this episode, I reflect on a brilliant question a prospective client asked me: "What do you do for CPD?" This simple, yet powerful question is one I wish more people would ask before hiring a coach or mentor. CPD is about staying ahead of the curve, continuously learning, and evolving, qualities that are essential in the fast-moving world of business.
I’ll take you behind the scenes of my own CPD practices, from mindset certifications and social media courses to staying informed on industry trends and working with my own mentors. If you’ve ever felt stuck, overwhelmed, or unsure about what to focus on to grow your business, this episode will give you clarity and direction.
Key Takeaways
- Ask the right questions: Before hiring a coach or mentor, ask how they stay up to date with industry changes.
- CPD is essential in business: Lifelong learning isn’t just for clinicians—it’s crucial for staying relevant and effective in the business world.
- Stay ahead of the curve: Business moves fast, and what worked a few years ago might not work today. Keeping up with these changes is key to growth.
- Mindset matters: Personal development and mindset work are just as important as learning new strategies for business success.
- Invest in the right learning: Focus on CPD that’s relevant to your current stage in business to avoid wasting time and money.
Resources & Links
- Learn more about CPD and working with me: Visit my website.
- My favourite podcasts for keeping up to date: The Launch Lounge, Smart Passive Income, and Inside Out Entrepreneur.
- Books I’m currently revisiting: Mindset by Carol Dweck and Scorecard Marketing by Daniel Priestley.
If you’re ready to grow your business and want a coach who prioritises lifelong learning, let’s connect. V
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Lets keep in touch!
Website: https://www.sarahalmondbushell.com/
Instagram: https://www.instagram.com/dietitiansinbusiness/
Facebook: https://www.facebook.com/dietitiansinbusiness
YouTube: https://www.youtube.com/@BeyondTheClinicPodcast
FREE Workbook - The Master Plan
Discover the 22 steps you need to take (in the right order) to build a successful business so you can earn enough to live the freedom lifestyle you dream of. https://www.sarahalmondbushell.com/master-plan
Work with me:
- Business Coaching: https://www.sarahalmondbushell.com/mastermind
- Sarah AI: https://www.sarahalmondbushell.com/offers/AYjozgYc/
- Book a discovery call: https://thechildrensnutritionist.as.me/discovery
Chapters
1. Welcome and Introduction (00:00:00)
2. The Smartest Question: What Do You Do for CPD? (00:01:37)
3. Why CPD Matters in Business Coaching (00:02:59)
4. The Evolution of Social Media and Business (00:04:25)
5. The Risks of Falling Behind Without CPD (00:05:47)
6. Breaking Through Plateaus with CPD (00:07:52)
7. Avoiding Wasted Time and Money on CPD (00:09:29)
8. Behind the Scenes: Sarah’s CPD Practices (00:13:01)
9. Social Media as a Long-Term Business Asset (00:20:04)
10. Final Thoughts and Action Steps (00:31:52)
64 episodes