Welcome to Beyond the Clinic, the podcast where you'll discover how to break free from traditional healthcare models and build a thriving online business. Hosted by Sarah Almond Bushell, a registered dietitian, certified business strategist, and successful entrepreneur, each episode delivers practical advice and expert insights to help you grow your health business in the digital age. Join Sarah every Monday as she shares tangible strategies, tactics, and tech tips to elevate your online pre ...
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Sarah Almond Bushell Podcasts
Welcome to the home of the Sensory Sleep Methodology™ This is where you’ll hear support for parents and caregivers with healthy childhood sleep development.
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078 - How I Built My Confidence on Social Media (After a Few Epic Fails!)
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19:54Do you freeze up at the thought of posting online? Wonder how everyone else seems so confident on camera while you cringe at your own voice? You’re not alone - and in this episode, I’m pulling back the curtain on exactly how I built confidence on social media… after a few (very) embarrassing moments. From my first awkward post to a live video that …
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077 You Know Your Stuff - So Why Doesn’t It Feel Safe to Be Visible?
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29:53You’ve got the qualifications. The experience. The knowledge. So why does it feel so hard to be visible in your business? In this honest and empowering episode, I’m joined by Carah Elizabeth - a trauma-informed coach and former psychotherapist with over 20 years of experience - who now helps high-achieving women regulate their nervous systems and b…
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076 Why Your Content Isn’t Converting — and How to Fix It! An Interview with Jasmine Edwards
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37:40Ever feel like you're constantly showing up online… and still not seeing results from your content? In this episode of Beyond The Clinic, I’m joined by copywriter and content strategist Jasmine Edwards to unpack one of the most frustrating parts of content marketing for healthcare professionals: when you're doing all the right things but still not …
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075 How to stop wasting time on social media and start attracting clients instead
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24:56🎧 Episode Summary: Feel like social media is just one more to-do that isn’t doing much? You’re not alone. In this episode, I’m sharing the exact shifts you can make to turn your posts into a client-generating machine — without chasing trends or posting every day. If you’ve been pouring time into educational content that gets likes but not leads, th…
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074 How to Get Clients From Instagram in Just 4 Hours a Week
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29:03What if Instagram didn't have to feel like a full-time job… or a full-time failure? In this episode, I’m pulling back the curtain on my own 4-Hour Visibility Plan — the exact system I use (and teach my clients) to show up consistently, strategically, and most importantly, to get actual client enquiries from Instagram… without burning out, going vir…
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073 The 5-Figure Brand Deal I Turned Down — And How It Helped Me Grow a More Aligned, Profitable Business
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20:29
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20:29Not every opportunity is worth saying yes to - especially when it comes to your professional credibility. In this episode, I’m taking you behind the scenes of a recent brand offer that looked amazing on paper… but didn’t align with my values. I’ll walk you through the exact red flags I spotted, how I handled it, and how you can confidently assess b…
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072 You’ve Nailed Your Niche So Why Aren’t Clients Coming?
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30:25The visibility strategy most dietitians skip (but can’t afford to) You’ve picked your niche, refined your messaging, and started showing up online... So why does it still feel like your content is falling flat? Why are you working harder, but still not attracting the right clients? Why are other professionals engaging, but your ideal clients nowher…
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071 Behind the Scenes of My Summer Reset: What I’m Changing in My Business
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16:47Welcome to the final episode of our Summer Reset series! In this special behind-the-scenes episode, I’m opening the doors to what’s actually shifting inside my business. After guiding you through five weeks of gentle reflection and intentional planning, I’m walking my talk and taking you inside the exact refinements, automations, and mindset resets…
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070 What to Stop, Start & Systematise in September to Grow Your Business in Q4
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17:37As September approaches and the pace of life shifts back into gear, this episode is your call to pause, reset and get strategic about the final stretch of the year. Whether you’re still in summer mode or already feeling the autumn buzz, I’m walking you through a gentle but powerful Q4 planning process designed specifically for health professionals …
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069 Starting Over? Here’s What I’d Do Differently as a Dietitian in Business
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17:18This episode is part 4 of the Summer Reset Series — and it’s one I wish I’d had when I was just starting out. Whether you're a brand-new business owner or deep in the “what am I even doing?” fog, this one’s for you. Sarah walks through the 3 powerful shifts she’d make if she had to start her health business again from scratch. These aren’t trendy t…
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068 The Summer CEO Date: Productivity during school holidays in just 60 Minutes
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16:47Summer doesn't have to mean slowing down your business momentum — even when you're juggling school holidays, family life, and limited work hours. In this episode of the Summer Reset Series, Sarah shares her go-to 60-minute ritual, the Summer CEO Date, designed specifically for health professionals who want to stay productive and visible without bur…
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067 Clear the Business Fog: What to Keep, Kill or Evolve
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16:18Feeling mentally cluttered? Like your business has become one big to-do list with no end in sight? This 2nd episode of the Summer Reset Series is here to help you breathe again. In this reflective yet practical conversation, Sarah introduces the Keep, Kill, Evolve Framework — a gentle strategy to help you reset your focus and simplify your business…
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066 The Mid-Year Check-In You Actually Need
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14:52In the first episode of our Summer Reset Series, Sarah invites you to pause, reflect, and reset — without the pressure. This is not your typical KPI-driven business review. Instead, it’s a gentle, deeply human mid-year reflection designed specifically for dietitians and clinicians juggling care work, family life, and a growing business. You’ll hear…
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065 Here’s Why Your Freebie Isn’t Landing (And What Needs to Shift)
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23:36Let’s talk about lead magnets — because if you’re a health professional trying to grow your business online, building an email list is not optional. In this episode, I walk you through exactly why lead magnets matter, how to create one that actually works (spoiler: it’s not about being clever), and what to do if yours is flopping. I share the most …
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064 How To Make Your Own Custom GPT AI Assistant
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31:39In this episode, I walk you through how I’ve created and implemented custom AI assistants, specifically designed to support freelancers and health professionals like us. I know firsthand how overwhelming it can feel juggling marketing, admin, and client support on top of the actual work you trained for. That’s why I believe digital assistants aren’…
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063 Are You Burning Out and Don’t Even Know It? A Conversation with Holly Monday-Jones
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32:59📝 Episode Summary: In this heartfelt conversation, I’m joined by Holly Monday-Jones—a critical care dietitian turned wellbeing advocate—who shares her journey into entrepreneurship and why she’s made it her mission to support healthcare professionals battling burnout. We dive into what burnout really looks like (spoiler: it’s not always obvious), w…
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In this episode, I’m sharing my personal journey through burnout and how it led me to create Sarah AI — a digital tool designed to help healthcare professionals use AI while staying true to their voice and values. I open up about the emotional toll of over-preparing, the disconnect I felt when using AI tools that didn’t sound like me, and how I tau…
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061 AI Tools That Are Quietly Transforming Health Businesses
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26:17Let’s talk about AI—not as something futuristic or overwhelming, but as something quietly transforming how we work right now. In this conversation, I shared how AI tools are already woven into our day-to-day as clinicians and business owners. The truth? You’re not being replaced by AI—you’re being held back if you’re not using it. I walked through …
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060 From AI Skeptic to Superfan - Which AI tool is best?
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30:25In this episode, I’m sharing the behind-the-scenes story of how AI went from something I resisted... to something I now can’t imagine running my business without. I talk candidly about the initial fear, confusion, and frustration I felt when AI tools started flooding the online space — and how it hit me hard (including a big drop in my SEO traffic …
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059 How to Use AI in Your Business Without Losing Integrity
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25:35In this episode, I opened up about something I’ve been leaning into more and more in my own business: how AI can be a supportive tool — not a replacement — for those of us in health and helping professions. I shared my thoughts on the ethical concerns that come up (because let’s be honest, they’re valid) — but also how AI, when used well, can help …
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058 How to Build an Audience Before You Have Anything to Sell
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28:36Welcome to Beyond the Clinic, Episode 58 🎙️ Hello and welcome. I am Sarah Almond Bushell, and today we are diving into a question I hear all the time: how do you build an audience before you have anything to sell? Picture this: an early morning, the house is quiet, and you are at your kitchen table with a cuppa, feeling that familiar buzz of excite…
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057 The Season That My Business Nearly Broke (and What I Did Next)
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23:03Welcome along to episode 57. This episode is a deeply personal one that I’ve titled The Season That My Business Nearly Broke and What I Did Next. It’s a vulnerable share, and if I’m honest, recording this felt like lifting up my skirt and showing my knickers. But I believe in being real with you, and I hope my story can help you navigate your own c…
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056 Feel Weird About Promoting Yourself? Try my ‘Show Up and Shine’ Method
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31:33
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31:33Welcome! 🎙️ Hello and welcome to today’s episode! Today, we’re diving into a topic that might feel a bit daunting but is absolutely transformative for your business: visibility. Don’t worry, though – this isn’t about being loud or going viral. We’re talking about safe, confidence-building visibility that feels good, helps you attract clients, and g…
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055 How I’d Launch a £10K Offer From Scratch
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29:07Hi there! Have you ever wondered what it really takes to pull off a 10K launch? Not the Instagram-perfect version with champagne corks popping, but the real, step-by-step process from someone who’s done it before. In today’s episode, I’m lifting the lid and sharing exactly how I would create a 10K launch in my nutrition business from scratch. Spoil…
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054 3 Tiny Audience Warm-Up Tricks That Convert Better Than a 10k Follower Count
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19:56Hi, I’m Sarah Almond Bushell, and if you’ve ever wondered why people are watching your stories, liking your posts, but still not buying, then you’re in the right place. Today, we’re diving into the real reason your audience isn’t converting. Spoiler alert: it’s not your offer or content. It’s because you’ve skipped the most overlooked step in marke…
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053 What Makes People Click, Book, and Buy
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29:59
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29:59Have you ever felt like your message just isn’t landing? You’re posting on Instagram, writing emails, updating your website, maybe even blogging or running ads, but the response isn’t what you’d hoped for. When someone does reach out, they’re unsure, vague, and often just asking, “How much do you charge?” before disappearing. If this sounds familia…
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052 Beyond The Clinic 1 year on! An anniversary Special
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36:07In this special anniversary episode of Beyond the Clinic, I’m celebrating one incredible year of podcasting! Over the past 12 months, we’ve explored everything from scaling your business and creating passive income to overcoming mindset blocks and navigating the highs and lows of entrepreneurship. Today, I’m taking you behind the scenes, sharing le…
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Welcome to Beyond the Clinic! If you’ve been feeling stuck in your business, wondering why clients aren’t flowing in despite all your hard work, you’re not alone. No one taught us how to run a business when we trained as healthcare professionals. We were taught to help people, not to market ourselves or build financially sustainable practices. In t…
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050 Why consultations are out and selling outcome driven solutions is better
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27:02Hello, hello and welcome to episode 50 of Beyond the Clinic! I can’t quite believe we’ve hit this milestone, and I’m so excited to dive into one of my absolute favourite topics today – doing things better. Better for you, better for your clients, and better for your business. If you’re a healthcare professional or a dietitian like me, this episode …
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049 Why I Said No to a 5 Figure Brand Deal
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19:20This episode has been updated and re-released in [Episode 73]. Listen to the new version here → https://www.buzzsprout.com/2320439/episodes/17872471 Welcome In this episode of Beyond the Clinic, I’m sharing a personal story about a time when I had to choose between my professional integrity and a lucrative brand partnership. It’s a situation that t…
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048 The Smartest Question I've Ever Been Asked by a Prospective Client
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34:32Welcome along to episode 48 of Beyond the Clinic! I’m Sarah Almond Bushell, and today I’m talking about the smartest question I’ve ever been asked by a prospective client. It’s a question that could save you time, money, and energy when choosing the right business mentor. I’ll also be sharing my own approach to CPD (Continuing Professional Developm…
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047 Scaling Her Business With Evergreen Funnels - How Rosie Is Building a Freedom Empire!
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28:20Welcome I’m so pleased to welcome back Rosie Martin to the podcast. Rosie joined us in Episode 21, where she shared how she pre-sold her group coaching program and sold out before creating a single asset. Today, Rosie is back to share what’s happened in her business since then. Over the last six months, Rosie has transitioned her program from live …
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046 The niche mistake from the 'wellness' industry that cost Tara her first business - an interview with Diabetes Dietitian Tara Bruni
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25:57Welcome to Beyond the Clinic 👋 In today's episode, I'm thrilled to share a truly enlightening conversation with my client Tara, who bravely opens up about her journey from choosing the wrong niche to building a thriving diabetes-focused practice. If you've ever felt stuck in your business or questioned your niche choice, this episode is absolutely …
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045 How much of my personal life should I share on social media?
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17:14Welcome to This Week’s Episode One of the biggest challenges for clinicians and health professionals using social media is knowing how much personal content to share. You want to build trust and connection with your audience, but where do you draw the line between being relatable and maintaining professionalism? This week’s episode was inspired by …
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044 Why the Algorithm Isn’t Your Enemy – The Truth About How Social Media Works
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26:12Social media can feel frustrating, especially when you’re putting in the effort but seeing little return. If you’ve ever wondered why your posts aren’t reaching the right people or why the algorithm seems to be working against you, this episode is for you. Many clinicians and health professionals struggle with engagement, but the good news is that …
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043 Why does business seem slow this month?
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22:44Welcome to Beyond the Clinic I’m Sarah Almond Bushell, and in this episode, we’re addressing a common challenge - what to do when business feels slow. Many assume that people aren’t spending in January, but that’s not necessarily true. There are strategies you can implement right now to attract more clients, no matter the time of year. What You’ll …
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042 How to Be Successful When Fear and a Lack of Confidence Are Holding You Back
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21:00Welcome to Beyond the Clinic! If you’ve ever felt stuck in your business, afraid to take bold steps, or unsure how to overcome self-doubt, this episode is for you. Fear and a lack of confidence are two of the biggest barriers to success, but they don’t have to hold you back any longer. Today, I’m sharing my personal journey with fear, including the…
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041 What I wish I knew when I started my business" - an interview with my client Fiona Brannigan
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31:33Welcome along, everyone! I’m so excited to bring you this episode because I’m chatting with my lovely friend and client from the Accelerate Mastermind, Fiona Brannigan. We’re diving into Fiona’s journey from the NHS to running her own successful business, Inspirit Nutrition and Dietetic Consultancy. If you’ve ever wondered what it’s like to step aw…
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040 How do I know I’m ready to run Facebook and Instagram ads?
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20:54Welcome to Beyond the Clinic! I’m Sarah Almond Bushell, and I’m so pleased you’re here. Whether you're a regular listener or joining us for the first time, you’re in the right place to gain practical, no-nonsense advice to help you grow your business with confidence. In this episode, we’re diving into a hot topic - Facebook and Instagram ads. Are y…
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039 My Morning & Evening Rituals For Business Success
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29:30Hi, it’s Sarah Almond Bushell! I’m so glad you’re joining me for this episode of Beyond the Clinic. Today, we’re tackling a topic that resonates with many of us, how to set yourself up for success every single day. Whether your mornings feel chaotic or you’re struggling to stay consistent with routines, this episode has something for you. Episode S…
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038 Upgrade Your Money Mindset in 5 Steps
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35:40Welcome to Beyond the Clinic If you’ve ever felt stuck in your business, unable to break through to that next income level, or unsure where to start when it comes to making money, this episode is for you. I’m diving deep into the power of your money mindset, how those hidden beliefs and patterns you’ve carried for years could be holding you back, a…
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037 Is Your Mindset Stunting Your Business Growth?
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24:21Hi, I’m Sarah Almond Bushell, a registered dietitian, certified business coach, and your host of Beyond the Clinic. I know firsthand how intimidating it can feel to step outside your comfort zone. But if you’re ready to uncover what’s truly holding you back and take bold steps forward in your business, you’re in the right place. Episode Summary: In…
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036 5 Powerful End Of Year Reflective Questions
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25:18As the year draws to a close, it’s the perfect time to pause, reflect, and take stock of everything we’ve achieved. In this episode, I’m sharing my reflections on 2024, what went well, what didn’t, and how we can use these lessons to propel us into 2025 feeling motivated and proud. Join me as I walk you through the five reflective questions that ha…
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035 6 Cash Generating Strategies To Use Now While Building Your Dream Business
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20:03Hi, I’m Sarah Almond Bushell, and welcome along to another episode of Beyond the Clinic. Starting and building a health business is an exciting journey, but let’s be honest—it comes with its fair share of challenges, especially in the early days when financial pressures can mount. In this episode, I’m sharing six smart strategies to help you genera…
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034 5 Self-Care Practices to Recharge & Re-energise This Christmas
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22:22Hi, I’m Sarah Almond Bushell, and welcome along to another episode of Beyond the Clinic. As the year winds down, many of us feel the pull to pause and immerse ourselves in the festive season. But as business owners, stepping back can feel impossible. Today, I’m sharing my personal journey from burnout to balance and the lessons I’ve learned about t…
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033 The Biggest Mistake Clinicians Make When Creating Online Courses (And How to Avoid It)
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22:32Welcome to Beyond the Clinic! If you’ve ever dreamed of creating an online course that reaches more people, makes a bigger impact, and allows you to step back from constant one-on-one client work, this episode is for you. I’m sharing my personal journey, the mistakes I made when I launched my first course (spoiler: it didn’t go as planned) and the …
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032 Earn While You’re Off - 4 Easy Tactics to Keep Cash Coming In Over Christmas
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21:01It’s December, and while the festive season brings joy, for business owners, it can also bring financial stress. In this episode, I dive into four straightforward strategies to help you generate income now and set your business up for a successful January. Whether you're a healthcare professional, dietitian, or entrepreneur, these actionable steps …
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031 How to deal with trolls and negativity online
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27:52Hi, I’m Sarah Almond Bushell, and welcome to another episode of Beyond the Clinic. Today, we’re diving into a topic that every healthcare professional faces but rarely talks about, handling negativity online. If you’ve ever second-guessed sharing your expertise out of fear of criticism or trolling, you’re not alone, and this episode is for you. Epi…
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030 Making money as a cookery book author: An Interview with Paula Hallam of Plant Based Kids
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33:24Hi everyone! I’m Sarah Almond Bushell, and welcome along to another episode of Beyond the Clinic. Today, I’m sitting down with my friend and colleague, Paula Hallam, a pediatric dietitian with an incredible journey. She’s made the shift from the NHS to freelancing, all while focusing on the world of plant-based nutrition for kids. We’re diving into…
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029 Competing Desires: Why Your Subconscious Might Be Sabotaging Your Success
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20:59Hi, I’m Sarah Almond Bushell, and welcome along to another episode of Beyond the Clinic! Today, we’re diving into a topic that might just uncover what’s holding you back from true success. If you’ve been working tirelessly towards a goal but feel like something unseen is slowing you down, this episode is for you. We’ll be looking at those hidden, s…
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