On this episode of The ATFW Podcast, Krissy Vann connects with Erin Phelan from the Fitness Industry Council of Canada to explore why national health and fitness initiatives matter to operators across North America—and what Canadian policy developments could signal for the broader industry.
We’re covering:
How national fitness days like Canada’s National Health & Fitness Day can boost member engagement and brand positioning
Why these initiatives go beyond PR—they’re real opportunities to align your club or wellness brand with community health
Insights on the latest policy shifts in Canada—including the election of fitness industry leader Gabriel Hardy to Parliament—and what it could mean for advocacy and cross-border trends
Key takeaways for C-suite leaders, club owners, and wellness operators looking to future-proof their businesses
Subscribe for more B2B fitness insights, trends, and expert interviews for decision-makers across North America.
Stay fit, stay informed, and keep your fitness business in shape.
Connect with The Fitness Industry Council of Canada

www.ficdn.ca

https://www.linkedin.com/in/erinphelan/