All Things FitnessAll Things Fitness and Wellness (ATFW) is a leading B2B media platform delivering timely, actionable insights for enterprise-level fitness and wellness industry professionals. From gym operators and franchise executives to investors and technology leaders, ATFW provides the strategic intelligence needed to navigate a rapidly evolving landscape. Through our flagship video series This Week in Fitness, we deliver concise, high-impact updates on the fitness business—covering in ...
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How to Raise Capital & Franchise Your Fitness Business with Fractional CFO Albert Ramos
31:56
31:56
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31:56How can fitness business owners prepare for a capital raise or expand successfully through franchising? In this episode of the All Things Fitness and Wellness (ATFW) Podcast, we dive deep with Albert Ramos — Fractional CFO at Stratego, CEO at ValiSights, and founder of Alchemize House. Albert brings decades of financial and operational expertise, o…
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This Week In Fitness: Planet Fitness Gen Z Surge, GymNation Award, Pvolve Expands into Supplements
5:21
5:21
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5:21This Week in Fitness brings you the top fitness business headlines in under five minutes, keeping you informed on the latest trends shaping the industry. This week’s stories: -Planet Fitness – Record-breaking 3.7M teens joined the High School Summer Pass program, completing 19M workouts and highlighting Gen Z’s growing engagement with fitness. -Gym…
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Corporate Wellness Growth | Reena Vokoun on Profits, Retention & the Future of Fitness
41:06
41:06
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41:06Corporate wellness is no longer a side program—it’s a growth engine for the fitness industry. In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Reena Vokoun, founder and CEO of Passion Fit, to explore how operators can tap into this booming market. A new Wellhub Corporate Wellness Report 2025 found that: 73% of ope…
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This Week in Fitness: Nike Targets Gen Z, Crunch 9/11 Stair Climb, Therabody x Josh Allen, Rick Caro
3:30
3:30
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3:30In this week’s episode of This Week in Fitness, Krissy Vann breaks down the top stories shaping the fitness business world in under five minutes. Stories featured: Nike Reintroduces “Just Do It” Launches the Why Do It? campaign aimed at Gen Z athletes, reframing greatness as a series of choices in a social media-driven era. Crunch Fitness 9/11 Stai…
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Future of Fitness Business Marketing: AI Search & SEO Strategies | MarketFit by ATFW
1:02:55
1:02:55
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1:02:55The fitness industry is entering a new era where AI-driven search and SEO strategies are redefining how businesses reach and engage members. In this episode of MarketFit by ATFW, hosted by Krissy Vann, we bring together a panel of experts to discuss how enterprise-level fitness operators can adapt to AI search, Google Gemini, and evolving SEO deman…
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This Week In Fitness: Pvolve Growth, Gold’s Gym Brazil, MICHELIN Wellness & NYC Bakery Run
3:04
3:04
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3:04Welcome to This Week in Fitness, the show where we crunch the latest fitness business headlines in under five minutes. Hosted by Krissy Vann, national television host and Director of Content at All Things Fitness & Wellness, this weekly segment brings industry leaders and decision-makers up to speed on the stories shaping the global fitness and wel…
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The Future of Digital Fitness and Human Connection with Wexer CEO Paul Bowman
37:50
37:50
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37:50In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Paul Bowman, CEO of Wexer, to explore the future of digital fitness and what it means for health clubs, operators, and the wellness industry. From his background as an elite athlete to leadership roles at Virgin Active and Gymbox, Paul brings a unique perspective on…
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This Week in Fitness: $100M Sleep Tech, Hyperice X2, Burn Boot Camp, Planet Fitness Back To School
4:02
4:02
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4:02This Week in Fitness, hosted by Krissy Vann, crunches the latest fitness business headlines in under 5 minutes. From major funding moves to new tech and franchise growth, we bring you the stories shaping the industry right now. In this episode: – Eight Sleep raises $100M to build the world’s first AI-powered Sleep Agent, expands into medical applic…
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Trends, Partnerships, & Growth Strategies with Brian Von Ancken of Wellness Growth Mastermind
31:10
31:10
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31:10Brian von Ancken returns to the podcast one year after launching Wellness Growth Mastermind to share the top trends shaping the wellness industry in 2025. From mental health and recovery to tech enabled services, discover where the biggest growth opportunities are in the next 12 to 18 months. Brian explains what makes an enterprise level partnershi…
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This Week In Fitness: US Gym Visits Climb, Peloton Layoffs, GLP-1 Trends, and Reforme’s NYC Debut
5:21
5:21
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5:21This Week in Fitness, hosted by Krissy Vann, delivers the latest fitness business headlines in under five minutes, keeping industry leaders informed on trends, corporate moves, and market shifts shaping the global health and wellness sector. In this episode: US Gym Visits on the Rise – Health and Fitness Association data shows a 3.5% increase in vi…
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Biometrics, Retention, and the Future of Fitness Technology with Spren CEO Jason Moore
32:41
32:41
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32:41In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Jason Moore, CEO of Spren, to explore how biometric technology is reshaping the fitness and wellness industry from the ground up. Jason shares his journey from working as a personal trainer and CrossFit coach to leading a company that specializes in turning heart ra…
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This Week in Fitness: Presidential Test Returns, Crunch Expands, Xponential Sells Brands
6:25
6:25
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6:25This Week in Fitness delivers the top fitness business headlines in under 5 minutes with host Krissy Vann. In this episode: – President Trump reinstates the Presidential Fitness Test and revamps national fitness council – Brian Hibbard’s Fitness Ventures invests $75M to expand Crunch Fitness in Portland – Eight Sleep’s Alexandra Zatarain leads laun…
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Ross Campbell of Beyond Activ on Global Fitness Trends, Financial Outlook & Healthcare Integration
35:13
35:13
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35:13In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Ross Campbell, Founder and CEO of Beyond Activ, to explore the global state of the fitness industry. From financial health and emerging growth markets to the rising convergence of healthcare and fitness, Ross shares insights shaped by years of international advisory…
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This Week in Fitness: Fittest U.S. Cities, Planet Fitness Heat Promo, Ladder and Diplo, Echelon Acquires FORTË
5:39
5:39
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5:39Welcome to This Week in Fitness by ATFW — crunching the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann. Here’s what’s making news: -American College of Sports Medicine Releases 2025 Fitness Index -Planet Fitness Markets Heat Relief with Summer Promo -Ladder Partners with Diplo’s Run Club for National Tour -Echelon Fitness …
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Tech That Sticks: Al Noshirvani on AI, M&A, and What’s Next for Fitness Business
31:58
31:58
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31:58In this episode of All Things Fitness and Wellness, Krissy Vann is joined by Al Noshirvani—Co-Founder and Managing Partner at ALTA Technology Group, and the founder of The Fitness Technology Summit. With decades of experience at the intersection of fitness, tech, and investment, Al brings a well-informed perspective on where the industry is heading…
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This Week In Fitness: Obesity climbs, Samsung acquires Xealth, Club Pilates x Disney, FTC rule halted
5:25
5:25
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5:25This Week In Fitness is where Krissy Vann crunches the latest fitness business headlines in under five minutes. Obesity Rates Climb in Canada A CMAJ study shows one in three Canadian adults are now obese, with the pandemic accelerating severe cases. Fitness operators are responding to GLP-1 use with muscle-preserving strategies. Hims & Hers Expands…
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Future-Proofing the Fitness Industry | AI, Growth & Strategy with CEO of ABC Fitness Bill Davis
50:16
50:16
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50:16In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Bill Davis, CEO of ABC Fitness, to unpack the strategies powering growth for fitness businesses worldwide. With ABC supporting operations across 100+ countries, Davis shares his insights on what it takes to scale, innovate, and stay competitive in a rapidly evolving mark…
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This Week in Fitness: Apple Goes F1, World Gym Enters Brazil, WeightWatchers Cuts GLP-1 Costs
4:48
4:48
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4:48This Week in Fitness, hosted by Krissy Vann, delivers the top headlines shaping the fitness business landscape in under 5 minutes. Here’s what’s making news: 🔹 WeightWatchers & Novo Nordisk – Expanded GLP-1 access with discounted Wegovy and real-world outcome tracking. 🔹 Syntis Bio – Raises $33M to bring an oral alternative to injectables into the …
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M&A, Valuations, and Franchise Growth in 2025 with Pete Moore of Integrity Square
41:23
41:23
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41:23In this episode of All Things Fitness and Wellness, Krissy Vann sits down with Pete Moore, founder of Integrity Square and one of the most trusted voices in fitness industry finance. They unpack the state of mergers and acquisitions in 2025, shifting valuations, and the renewed spotlight on franchise models. What you’ll learn: – What major deals li…
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This Week In Fitness: Novo Nordisk Drops Hims & Hers, Solace x Mental Health, Pvolve & Franchise 500
5:13
5:13
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5:13This Week In Fitness by ATFW delivers the top fitness business headlines in under 5 minutes. In this episode: Novo Nordisk Ends Partnership with Hims & Hers Novo Nordisk cuts ties with Hims & Hers Health Inc. over concerns related to compounded versions of Wegovy®. What does this mean for telehealth partnerships and the future of obesity care? Sola…
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This Week In Fitness: McKinsey Sounds Alarm, Peloton Shifts, VAURA Expands, Humana Picks Pickleball
4:28
4:28
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4:28This Week in Fitness delivers the top fitness business headlines in under 5 minutes. Hosted by Krissy Vann, this weekly industry briefing keeps executives, operators, and decision-makers up to speed on the trends shaping the fitness and wellness sector. McKinsey Report – A major shift is underway. The top 5 U.S. gym operators now hold over 40% of m…
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YouTube Monetization Secrets Every Fitness CEO Should Know – with David Sherman-Presser
25:47
25:47
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25:47What does the future of fitness content look like—and how can CEOs and marketers turn video into real revenue? In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with David Sherman-Presser, Founder of Structure Creation Consulting and former YouTube strategist, to unpack what fitness executives really need to know about …
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This Week in Fitness: HFA Tariff Fight, Playlist, ClassPass x WeWork, Gold’s Gym x HYROX
4:23
4:23
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4:23Welcome to This Week in Fitness by ATFW, where we crunch the latest fitness business headlines—all in under 5 minutes. Hosted by Krissy Vann and designed for busy executives who want to stay ahead of the game. Mindbody’s Big Move – Mindbody introduces Playlist, a new parent brand bringing together Mindbody, Booker, and ClassPass, consolidating over…
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Innovation or Imitation? FitBench Founder Tyler Danen’s Viral Post Explained
28:44
28:44
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28:44On this episode of The ATFW Podcast, host Krissy Vann is joined by Tyler Danen, founder of FitBench, to unpack the story behind his viral LinkedIn post that’s turned heads in the fitness industry. Viewed by over 50,000 people, Tyler’s post took aim at a troubling trend: the flood of copycat products in the market and the impact it has on genuine in…
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This Week In Fitness: Equinox Penalty, UFC Jiu-Jitsu Launch, Bay Club Deal, Hims & Hers Expansion
3:48
3:48
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3:48Welcome to This Week In Fitness, your go-to weekly update for the biggest news in the business of fitness and wellness. Hosted by Krissy Vann, this series covers the latest deals, trends, and insights—all in under five minutes. This Week’s Headlines: Equinox Fined for Complex Cancelation Policies Equinox Group has agreed to pay $600,000 in penaltie…
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Why National Fitness Days Matter & Latest Canadian Policy Insights for Operators with Erin Phelan
20:01
20:01
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20:01On this episode of The ATFW Podcast, Krissy Vann connects with Erin Phelan from the Fitness Industry Council of Canada to explore why national health and fitness initiatives matter to operators across North America—and what Canadian policy developments could signal for the broader industry. We’re covering: How national fitness days like Canada’s Na…
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This Week In Fitness: Maxiom AI Launch, Strava x Breakaway, PHIT Act, UNITY x Stride
4:56
4:56
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4:56Welcome to This Week in Fitness — where we crunch the latest fitness business headlines all in under 5 minutes. Hosted by Krissy Vann, this weekly segment from All Things Fitness & Wellness delivers quick, credible insights for operators, executives, and decision-makers in the global fitness industry. Here’s what’s making news this week: 1. Maxiom …
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Strength-Driven Fitness That Scales: MADabolic’s Franchise Playbook with Brandon Cullen
40:15
40:15
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40:15On this episode of The ATFW Podcast, Brandon Cullen, Co-Founder and Chief Concept Officer of MADabolic, joins host Krissy Vann to break down the business philosophy behind his strength-driven interval training franchise. Brandon shares how his professional hockey background shaped MADabolic’s structured, performance-first approach—and why the brand…
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This Week in Fitness: Airbnb Adds Personal Training, Xponential CEO Exit, Geisler Launches Sequel
5:20
5:20
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5:20Welcome to This Week in Fitness by ATFW, where Krissy Vann crunches the latest fitness business headlines in under 5 minutes. Here’s what’s making news: 🔹 Airbnb Launches Wellness Services Airbnb expands into fitness and wellness with its new Airbnb Services feature, now available in 260 cities. Users can book yoga, HIIT, massage, and personal trai…
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Fitness Industry Takes Capitol Hill: PHIT Act Advocacy and Policy Update with Mike Goscinski
19:29
19:29
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19:29In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Mike Goscinski, Vice President of Government Affairs for the Health & Fitness Association, to break down what really happened during the recent Advocacy Fly-In on Capitol Hill. Over 100 fitness industry leaders met with lawmakers to advocate for the inclusion of the…
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This Week In Fitness: EōS Acquisition, WHOOP Launches ECG Wearables, UFC GYM Heats Up with Hot Dads Campaign
4:21
4:21
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4:21Welcome to This Week in Fitness, where host Krissy Vann crunches the latest fitness business headlines in under five minutes. From acquisitions and earnings to wearable tech and brand campaigns, here’s what’s making news across the industry: EōS Fitness Acquired EōS Fitness enters a new growth phase with fresh private equity backing. According to T…
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From The Wall Street Journal to The Weight Room: Anne Marie Chaker on the Real Impact of Fitness
32:25
32:25
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32:25In this powerful Mental Health Month episode on The ATFW Podcast, host Krissy Vann sits down with Anne Marie Chaker—former Wall Street Journal reporter, competitive bodybuilder, and author of the upcoming book LIFT: How Women Can Reclaim Their Physical Power and Transform Their Lives. Many in the fitness industry may recognize Anne Marie from her i…
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This Week in Fitness: NASM Strategic Board, 24 Hour Recovery Rollout, Life Time x FitVine
3:21
3:21
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3:21This Week in Fitness is where host Krissy Vann crunches the latest fitness business headlines—in under 5 minutes. From GLP-1 breakthroughs and recovery investments to strategic board moves and lifestyle-driven brand plays, we break down what’s actually moving the needle in fitness this week: -NASM announces the formation of a new Strategic Advisory…
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Mental Health in the Fitness Industry: Derek Gallup on Mental Health Month and SPARKLE Foundation
43:21
43:21
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43:21In this raw and inspiring episode of All Things Fitness and Wellness, we dive into mental health with Derek Gallup, an industry veteran with over 20 years of experience in the fitness world. Derek opens up about how fitness became his anchor through some of the toughest personal challenges, including the struggles of supporting a partner through me…
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This Week in Fitness: Crunch Majority Stake Acquired, Pvolve x Aniston, Nourish Raises $70M
4:08
4:08
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4:08This is This Week in Fitness by All Things Fitness and Wellness, hosted by Krissy Vann. This is where we crunch the latest fitness business headlines in under 5 minutes. Here is what's making news: Crunch Fitness Majority Acquisition: Leonard Green & Partners acquires controlling stake as Crunch expands past 500 locations. Pvolve and Jennifer Anist…
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FIBO 2025: Global Voices on Market Shifts, Member Retention & What’s Ahead
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16:30
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16:30Recorded live at FIBO 2025 — one of the world’s largest trade shows for fitness, wellness, and health — this episode of The ATFW Podcast captures insights from global industry leaders. Host Krissy Vann sits down with executives from Canada, the UK, Spain, Germany, Switzerland, and Finland to explore what’s shaping the fitness landscape in 2025 and …
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This Week In Fitness: NHS Calls for Action, Wegovy Crackdown, Hydrow x Soho House, Garmin in Space
5:14
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5:14This Week in Fitness by All Things Fitness and Wellness delivers the top fitness business headlines—all in under five minutes. Hosted by Krissy Vann. Stay fit, stay informed, and keep your fitness business in shape. In this episode: NHS Report Pushes for Physical Activity in Healthcare The NHS is calling for movement to be embedded in clinical care…
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The Fitness Business Forecast: 2025 Capital Trends, AI ROI, GLP-1 Disruption & Global Growth
1:34:30
1:34:30
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1:34:30Where is capital flowing in the fitness industry in 2025? In this special edition of The Fitness Business Forecast by All Things Fitness and Wellness—presented by ABC Fitness—host Krissy Vann leads a high-level conversation recorded on site at HFA 2025 in Las Vegas. The roundtable covers the financial forces shaping the industry today and tomorrow,…
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This Week In Fitness: Wellhub to Acquire Urban Sports Club, HYROX Partners with GymNation, 23andMe Files Chapter 11, and More
5:05
5:05
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5:05This Week In Fitness, hosted by Krissy Vann, is your five-minute download of the top headlines shaping the business of fitness. Produced by All Things Fitness and Wellness, we deliver fast, factual, and insightful updates designed for decision-makers and industry insiders. Stay fit, stay informed, and keep your fitness business in shape. This week’…
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Fitness Industry Gold Rush? Longevity, GLP-1s & Consumer Trends | Jeff Zwiefel of MIORA
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43:30The fitness industry is seeing increased interest in longevity, GLP-1 medications, and venture capital investment. In this episode of All Things Fitness and Wellness, host Krissy Vann speaks with Jeff Zwiefel, Executive Director of MIORA Longevity & Performance at Life Time, about what these developments mean for gym operators, investors, and the b…
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This Week In Fitness: F45 Expands, CrossFit Sale, WHOOP x [solidcore], STRONG Pilates & More
4:38
4:38
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4:38This Week in Fitness brings you the latest business moves, trends, and innovations shaping the fitness industry—all in under five minutes. Hosted by Krissy Vann, this fast-paced update keeps you informed and helps keep your fitness business in shape with key insights from top brands and industry reports. In This Episode: F45 Training launches FIT H…
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The HFA Show 2025 with CEO Liz Clark: Key Conversations – Tariffs, Advocacy & The Future of Fitness Business
34:08
34:08
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34:08The fitness industry is preparing for major shifts in policy, trade, and investment, and The HFA Show 2025 will be the epicenter of these discussions. In this episode of All Things Fitness and Wellness, host Krissy Vann sits down with Liz Clark, CEO and President of the Health and Fitness Association, to break down the most important topics shaping…
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Amber Burke, COO of Burn Boot Camp, on Growth, Innovation, and the Future of Boutique Fitness
33:27
33:27
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33:27How is Burn Boot Camp differentiating itself in the competitive boutique fitness market? In this episode of All Things Fitness and Wellness, Amber Burke, Chief Operating Officer of Burn Boot Camp, shares insights into the company’s expansion, member engagement strategies, and the evolving landscape of group fitness. Burn Boot Camp has built a stron…
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This Week in Fitness: Life Time Expands MIORA, NikeSKIMS Drops, UFC GYM Grows Globally
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4:02Welcome to This Week in Fitness, where Krissy Vann crunches the latest fitness business headlines all in under five minutes. Here’s what’s making news this week: 🔹 Life Time Reports Strong Financials & Expands MIORA – Revenue hit $2.621 million, up 18.2%, with record membership retention. The new Evanston club becomes the second location to offer M…
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CEO Andrew Menter on Using Technology to Improve Member Retention, Engagement, and Client Outcomes
41:02
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41:02CEO of Physmodo, Andrew Menter, joins the All Things Fitness and Wellness podcast to discuss how fitness technology is transforming the industry. Andrew shares his personal journey from an unsuccessful business exit to discovering his passion and launching Physmodo—a company dedicated to helping gyms, fitness professionals, and corporate wellness p…
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Coach 360 CEO Kathleen Ferguson on Staff Retention, Women’s Wellness, and Fitness Industry Turnover
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30:30In this episode of All Things Fitness and Wellness, Kathleen Ferguson pulls back the curtain on the fitness industry, revealing why investing in the growth and development of fitness coaches is key to long-term retention and an elevated member experience. She explores the evolving role of fitness coaches in supporting women's health and wellness, i…
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This Week in Fitness: IKEA Sleep Study, Pickleheads Funding, TRX & Planet Fitness Leadership Moves
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4:50
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4:50This Week in Fitness: Crunch the latest fitness business headlines in under 5 minutes with host Krissy Vann. IKEA’s sleep study reveals a global rest crisis, Pickleheads secures $2.5M to fix pickleball’s growing pains, TRX targets physical therapy, and Planet Fitness reshapes its leadership team. IKEA Sleep Study Reveals Global Rest Crisis IKEA’s l…
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Connected Health & Fitness Summit with Cara Fautley - Fitness Industry Trends for 2025
27:09
27:09
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27:09In this episode, Krissy Vann sits down with Cara Fautley, Senior Commercial Partnerships Manager at the Connected Health & Fitness Summit, to discuss the key themes and conversations that will dominate the fitness industry in 2025. Some of the topics covered include: - The rise of longevity, preventative health, and GLP-1 as major industry focuses …
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This Week In Fitness: Peloton Surpasses Expectations, Life Time Adds Cold Plunges, Saudi SFA Event
4:24
4:24
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4:24Welcome to This Week in Fitness where we crunch the latest fitness business headlines all in under 5 minutes. Join host Krissy Vann as we cover the top stories making waves in the fitness industry. From Peloton's impressive financial results to Life Time's investment in recovery and Saudi Arabia’s push to promote fitness on a global scale, we’ve go…
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The Price of Inactivity: Anton Severin Uncovers the Barriers to Fitness Access Worldwide
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30:13In this episode, Krissy Vann sits down with Anton Severin, Vice President of Research at the Health and Fitness Association, to explore the latest insights on how fitness affordability can shape the future of public health and access to exercise. Key Points: -The research reveals that affordability is a leading barrier to fitness participation, wit…
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