Best Ton Dobbe Podcasts (2025)

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#384 – How Wokelo built trust (and premium prices) by choosing depth over speed 43:51

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3d ago43:51

43:51

When everyone else optimized for instant answers, Sid Masson built for depth and accuracy—and enterprise customers paid more for the difference. This episode is for SaaS founders who feel trapped competing on speed—and suspect their customers actually want something else. Most SaaS companies don't fail because they're too slow. They fail because th…

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#383 - How Joshua Summers turned a banking crisis into an AI workforce for credit 50:18

11d ago50:18

50:18

This episode is for founders stuck building features nobody asked for—who want to discover what customers actually need. Joshua Summers, CEO of EnFi, took a different path. After helping dozens of startups move their cash during the Silicon Valley Bank collapse, he discovered the real problem wasn't deposits or covenants—it was human capacity to as…

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Going Global with Sjeel Koster: A Five-Step Framework for Market Expansion 28:50

13d ago28:50

28:50

In this episode, Undertow’s Founder, Nicola Calabrese, sits down with Sjeel Koster, a fractional CMO who helps startups and scaleups expand into new markets with structure, strategy, and confidence.💡 With years of experience guiding companies through different stages of growth, Sjeel has developed a five-step strategic market expansion playbook tha…

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#382 - How Martin Balaam chose depth over scale and built to $7M ARR 51:31

18d ago51:31

51:31

This episode is for SaaS founders tired of the "grow at all costs" playbook—who suspect there's power in saying no to the wrong customers. Most SaaS companies don't fail because of bad product. They fail because they try to please everyone. Martin Balaam, CEO of Pimberly, chose restraint over reach. Former physicist turned serial entrepreneur, he'd…

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381 - How David Villalon built AI workers that enterprises actually trust 49:25

25d ago49:25

49:25

A story about winning by not competing—and why saying no creates speed This episode is for SaaS founders who feel the weight of building something that matters—and wonder if being contrarian is worth the risk. Most software companies fail because they rush to market without questioning what they're building. They see opportunity and chase it. David…

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🚀 Localization as a Growth Engine with Björn Ingmansson 🌍 41:45

27d ago41:45

41:45

In this episode of The Multilingual Content Podcast, our Founder Nicola Calabrese sits down with Björn Ingmansson to explore how localization fuels global expansion.Björn shares his journey from leading international growth at fintech scale-ups like Pleo and Juni 💳 to his current role at Kognic, where he supports the development of autonomous vehic…

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380 – How Ken Rapp built a category by solving the problem he lived with 36:34

1M ago36:34

36:34

A story about finding opportunity in the moments everyone else ignores. This episode is for founders questioning whether their personal frustration is worth building a business around. Most SaaS companies don't fail because of bad tech. They fail because they solve problems that don't actually hurt. Ken Rapp, CEO of Blustream, took a different path…

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379 – How Zohar Bronfman built AI that actually delivers ROI 53:45

1M ago53:45

53:45

A story about rejecting the magic wand approach to AI—and building something businesses can actually use. This episode is for Mid-market SaaS founders tired of AI hype who want to build something that creates real customer value—not just impressive demos. Most SaaS companies don't fail because of bad tech. They fail because they chase hype over val…

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AI and International Marketing: Finding the Human-Tech Balance with Charlotte Jaakola 25:56

1M ago25:56

25:56

How do you build a global B2B marketing strategy that actually works? 🌍In this episode, Nicola Calabrese sits down with Charlotte Jaakola, CCO of Advance B2B, to unpack the real challenges and opportunities SaaS companies face when expanding internationally. Together, they explore:✨ Market entry done right — why defining your Ideal Customer Profile…

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378 - How Ray Meiring built fanatical customers by choosing exactly who to ignore 41:24

2M ago41:24

41:24

A story about passing lucrative deals to competitors—and building something users refuse to give up This episode is for SaaS founders exhausted from chasing every opportunity—and wondering if extreme focus actually works. Most SaaS companies don't fail because of bad tech. They fail because they can't stop building. Ray Meiring, CEO of QorusDocs, d…

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377 – How Joao Marques became Portugal's home services market leader in 2 years 56:53

2M ago56:53

56:53

A story about turning impatience into competitive advantage. This episode is for SaaS founders tired of building "professional" products nobody remembers—and anyone wondering if controversy beats convention. Most SaaS companies fail because they try to please everyone. They play it safe with every decision. Joao Marques, CEO of Oscar, took a differ…

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🌍 From Local to Global: Ton Dobbe on SaaS Expansion with The Remarkable Effect 41:45

2M ago41:45

41:45

How do B2B SaaS companies expand internationally without falling into the “just translate it” trap? In this conversation with Ton Dobbe, we dig into why localization is far more than language, how to build momentum in new markets, and the mindset shift from minimum viable to minimum remarkable product. We unpack Ton’s Remarkable Effect framework, s…

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Episode #376 – How Dinakara Nagalla turned aircraft mechanics into his biggest fans and built a successful exit 48:37

2M ago48:37

48:37

A story about building a cult following in the unglamorous world of aviation maintenance This episode is for SaaS founders exhausted from building "nice-to-have" solutions. Most SaaS companies don't fail because of bad tech. They fail because they prefer to solve sexy problems instead of expensive ones. Dinakara Nagalla, CEO of EmpowerMX (acquired …

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#378 - How Samy Dindane achieved total business freedom by choosing who NOT to serve 45:42

2M ago45:42

45:42

A story about finding freedom by solving problems others ignored—on purpose. For SaaS founders tired of feature bloat—and wondering if serving fewer people better might be the smarter path to freedom. Most SaaS companies fail because they try to please everyone. They fail because they spread themselves across every platform, every feature request, …

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#374 - How Chad Rubin helps Amazon brands escape the pricing race to the bottom 43:37

2M ago43:37

43:37

#374 - How Chad Rubin helps Amazon brands escape the pricing race to the bottom A story about moving from being a cost center to becoming the profit engine—by challenging assumptions no one else dared to question. This Episode is for SaaS founders who are tired of customers seeing their solution as just another expense—and those questioning whether…

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#373 – How Davit Baghdasaryan built the world's best voice AI by solving problems others ignored 47:41

3M ago47:41

47:41

A story about turning personal frustration into breakthrough technology—and why great products come from pain you actually feel. This Episode is for SaaS founders struggling to identify their real target audience—and wondering how to separate urgent problems from nice-to-have features. Most SaaS companies don't fail because of bad tech. They fail b…

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#372 – How Hikari Senju built a hockey stick by preparing for the moment others missed 40:13

3M ago40:13

40:13

A story about preparation beating speed—when you know what's coming. For SaaS founders tired of rushing features to market—and wondering if there's a smarter way to build lasting competitive advantage. Most SaaS companies don't fail because they move too slow. They fail because they chase shortcuts instead of building what customers actually value.…

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#371 – How Eli Portnoy turned a frustrating pattern into his biggest opportunity 38:12

3M ago38:12

38:12

A story about staying connected to customers while everyone else scales away from them. For SaaS founders who feel increasingly disconnected from their customers as they scale—and anyone questioning whether growth has to mean losing touch with what made you successful in the first place. Most SaaS companies don't fail because of bad product decisio…

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Jobs to Be Done: Understanding Your True Competition in Global Markets 31:28

3M ago31:28

31:28

🌍 Unlock the secrets to international success in the latest episode of The Multilingual Content Podcast! 🎧 Join host Nicola Calabrese as she dives deep into the art of pricing strategies with industry expert Kris, co-founder of Valueships. Discover how to leverage market research, understand purchasing power, and adapt your pricing models to conque…

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#370 – How Richard White built infrastructure to bully competitors out of business 46:15

4M ago46:15

46:15

A story about choosing technical battles that create unbeatable unit economics—while competitors bleed money. This episode is for SaaS founders tired of chasing short-term monetization—and wondering if there's a smarter way to build something customers actually fight to keep. Most SaaS companies fail because they take technical shortcuts. They outs…

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#369 – How Marne Martin turns "boring" expense software into competitive gold 48:20

4M ago48:20

48:20

A story about choosing overlooked markets—and winning by design. For SaaS founders who feel stuck chasing trendy markets—and anyone wondering if there's more money in solving unglamorous problems than building the next shiny thing. Most SaaS companies chase crowded markets because they seem exciting. They fail because they're fighting for scraps in…

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From Bootstrap to Global Scale: Lessons from Livestorm's Expansion 42:40

4M ago42:40

42:40

In this exciting episode of the Multilingual Content Podcast, host Nicola Calabrese sits down with Gilles Bertaux, CEO and co-founder of Livestorm, the leading webinar platform.Gilles shares how Livestorm evolved from a college project into an eight-figure global company. Learn how their focus on small-scale, self-service innovation and smart langu…

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#368 – How Alexander Sommer kept what others call economically unviable 46:42

4M ago46:42

46:42

A story about choosing the harder path—and why contrarian infrastructure decisions create unshakeable customer loyalty. This episode is for SaaS founders tired of vendor dependency—and those questioning whether the "obvious" infrastructure choices are actually the smartest business decisions. Most SaaS companies fail because they optimize for short…

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#367 – How Chris Brisson killed his first company to build a messaging platform that scales 49:18

4M ago49:18

49:18

A story about creating something remarkable by choosing to start over - on purpose. This podcast is for SaaS founders who feel stuck chasing feature parity—and anyone wondering if there's a smarter way to build something customers can't live without. Most SaaS founders won't kill a profitable company. They'll optimize it to death instead. Chris Bri…

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Vincent Jong on Product-Led Sales and International Expansion 27:57

4M ago27:57

27:57

🚀 Product-led sales meets global growth! In this episode, we sit down with Vincent Jong, former founder of FunnelFox and CPO at Dealfront, to unpack how combining automation with sales teams can accelerate international expansion. 🌍Vincent shares his experience building and scaling B2B SaaS products, the pros and cons of product-led sales when ente…

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#366 – How Quentin de Quelen built MeiliSearch by choosing what others avoid 48:08

5M ago48:08

48:08

A story about building an open-source search engine that developers actually want to use. This episode is for SaaS founders chasing feature parity with bigger competitors—and those wondering if there's a smarter way to compete with tech giants. Most SaaS companies don't fail because of bad technology. They fail because they try to be everything to …

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Global SaaS Focus: Why Your SEO Localization Fails (And How to Fix It) 6:41

5M ago6:41

6:41

Going global? Don’t make the classic mistake of copy-pasting your English content. In this episode of Global SaaS Focus, Nicola Calabrese (Undertow) talks with Clément Dumont (The Growth Syndicate) about how to localize SEO with purpose—and avoid the traps that tank performance abroad.🎯 What you’ll learn:Why translating everything is a waste of tim…

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#365 – How Dimitri Masin hit $1M ARR in 5 months by refusing to launch early 49:19

5M ago49:19

49:19

A story about creating trust in a skeptical market by choosing quality over speed - on purpose. This episode is for SaaS founders building in regulated industries—and anyone tired of chasing the next quick win. Most SaaS companies fail because they launch too early. Dimitri Masin, Co-Founder & CEO of Gradient Labs, took a different path. He spent 1…

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Global Mindset from Day One: Collaborative Localization Strategies 26:49

5M ago26:49

26:49

Ready to take your B2B SaaS global? In this episode of The Multilingual Content Podcast, Nicola Calabrese sits down with localization expert Émilie Némorin (ex-Booking.com, Adidas, Zoom) to break down how localization can drive growth—not just add costs.Discover how to:Turn localization into a revenue enablerCollaborate effectively across product, …

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#364 – How 46 Labs scaled to $80M by solving the problems others ignored 39:00

5M ago39:00

39:00

A story about creating something desirable by choosing to be different—on purpose. Most SaaS companies don’t fail because of bad tech. They fail because they try to win by copying playbooks that were never made for them. Trevor Francis, Founder and CEO of 46 Labs, took a different path. A former telecom engineer, he bootstrapped 46 Labs into an $80…

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Global SaaS Focus: Localizing for Growth in Europe and Beyond 5:26

5M ago5:26

5:26

Should you localize your product and marketing content, or is English enough? 🌍 In this episode, Nicola Calabrese (Undertow) is joined by Clément Dumont, co-founder of The Growth Syndicate, to explore the real-world challenges and strategies behind SaaS localization in international markets.With experience working across Europe and the US, Clément …

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#363 - Sunil Patel, CEO of Tekmetric on ignoring customer wishlists to kill industry dinosaurs 40:10

5M ago40:10

40:10

A story about turning repair shop headaches into gold by solving real problems, not copying competitors This podcast interview reveals why the best software breaks all the rules. My guest is Sunil Patel, CEO of Tekmetric. Before building software, Sunil owned and operated multiple auto repair shops, giving him a rare insider's perspective on the in…

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Global Growth Tips: PLG Insights with Tamara Ceman 36:55

5M ago36:55

36:55

🌍 Going Global: Multilingual Content & International Expansion with Tamara Ceman 🚀In this episode of The Multilingual Content Podcast, host Nicola Calabrese sits down with Tamara Ceman, a seasoned marketing director in B2B SaaS, to explore the challenges and opportunities of international expansion and multilingual content strategy. 🎯Tamara's caree…

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#362 – How Sharat Potharaju built a 50,000-customer business by saying "no" to endless opportunities 44:08

6M ago44:08

44:08

A story about finding entrepreneurial wisdom through a decade of patient persistence This podcast interview focuses on the entrepreneurial journey to discovering powerful strategic frameworks through trial and error. My guest is Sharat Potharaju, CEO of Uniqode. Sharat is a serial entrepreneur with 15 years of experience. He navigated through a dec…

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Global SaaS Focus: Balancing English-First Products with Local Market Needs 6:24

6M ago6:24

6:24

Can you scale globally without localizing everything from day one? 🌍In this episode, Clément Dumont, co-founder of The Growth Syndicate, joins us to explore how SaaS companies can balance the efficiency of English-first products with the expectations of local users. We dive into what it takes to go international in a lean, strategic way without ski…

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#361 - Imran Syed, CEO of Hatchproof on building companies through deep problem understanding, not solutions 50:02

6M ago50:02

50:02

This podcast interview focuses on the entrepreneurial journey of finding purpose and transformation through failure. My guest is Imran Syed, CEO of Hatchproof.After leading a high eight-figure exit at Instapage as COO, Imran witnessed how misalignment among leadership destroyed tens of millions in enterprise value during a failed product launch.Ins…

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AI, Internationalization, and Growth with Melanie Heighway, from Atlassian 27:37

6M ago27:37

27:37

🌍 Are you making these common mistakes in your product localization strategy?Join our host, Nicola Calabrese, as he dives deep into the world of international expansion with Melanie Heighway, Head of Product Internationalization at Atlassian. 🚀This episode unravels the myths surrounding localization, highlights the critical role of AI 🤖 in enhancin…

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#360 - Zach Wasserman, Co-founder of Fleet on community-driven business growth 51:21

6M ago51:21

51:21

This podcast interview focuses on the entrepreneurial journey of turning transparency into business advantage. My guest is Zach Wasserman, Cofounder and Tech Evangelist of Fleet. With over a decade of experience in open source software development, Zach helped create the widely-adopted OSquery project at Facebook in 2014, which has since become an …

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Global SaaS Focus: What SaaS Founders Must Know About Global Growth 6:18

6M ago6:18

6:18

🌍 Are you ready to take your B2B SaaS company global? In this insightful episode of Global SaaS Focus, hosted by Nicola Calabrese, we dive deep into the world of international expansion with Clément Dumont, co-founder of The Growth Syndicate.Together, we unpack the essential building blocks of successful global growth—from navigating regional regul…

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#359 - Jan Bruce, CEO of meQuilibrium on when to ignore the capital temptation 46:00

6M ago46:00

46:00

This podcast interview focuses on what it takes to build a successful software company by following your convictions even when easier paths tempt you. My guest is Jan Bruce, CEO of meQuilibrium (MeQ).In 2011, after years in the media industry during its technological disruption, Jan witnessed firsthand how stress and resistance to change were devas…

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The SaaSiest Guide to European Market Expansion 29:14

6M ago29:14

29:14

🌍 Ready to take your SaaS company global but not sure where to start? 🚀This episode of The Multilingual Content Podcast, hosted by Nicola Calabrese, is exactly what you need! 🎙️ We’re joined by Daniel Nackovski and Thomas Sjöberg from SaaSiest, the leading B2B SaaS community, to uncover battle-tested strategies for international expansion.🔥 What yo…

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#358 - Samuel Logan, CEO of Evidencity on when slowing down accelerates growth 49:39

6M ago49:39

49:39

This podcast interview focuses on the entrepreneurial wisdom gained through building a data-driven business from scratch. My guest is Samuel Logan, Founder and CEO of Evidencity. After bootstrapping Evidencity as his fourth venture, Samuel Logan has spent a decade building a company with a profound mission: creating transparency to eliminate modern…

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#357 - Rich Kahn, Founder and CEO of Anura on transforming a reluctant side project into a viable business 58:31

7M ago58:31

58:31

This podcast interview focuses on entrepreneurial decision-making and product development. My guest is Rich Kahn, CEO of Anura.Rich has been building tech companies since 1993. In 2003, while running an ad network with his wife, clients began complaining about traffic quality issues. When he discovered no commercial fraud detection solutions existe…

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Pricing & International Expansion: Are you charging the right amount? 28:55

7M ago28:55

28:55

🌍 Unlock the secrets to successful international expansion with Ayon Bhattacharyya, a market strategy veteran with over two decades of experience helping top-tier companies like Westpac, Trade Me, Equifax, and NewsCorp. In this episode of "The Multilingual Content Podcast," hosted by Nicola Calabrese, we delve deep into the intricacies of positioni…

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#356 - Geordy Murphy, Fobesoft on building resilience through market downturns 49:42

7M ago49:42

49:42

This podcast interview focuses on building remarkable software that creates sustainable competitive advantage. My guest is Geordy Murphy, CEO of Fobesoft.After three decades as a successful restaurateur who owned one of San Francisco's top four restaurants, Geordy sold his business and relocated to Florida. Despite having no software background, he…

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#355 - Maximus Greenwald, Warmly on Mastering the Pivot Journey 44:36

7M ago44:36

44:36

This podcast interview focuses on the entrepreneurial journey of persistence and adaptation. My guest is Maximus Greenwald, CEO of Warmly.After working at Google, Max and his co-founders quit their jobs to start a company with what he calls "the world's worst idea" - Tinder for co-founders. What makes his journey fascinating is how he navigated thr…

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Going Global: Smart Strategies for B2B SaaS Expansion 25:32

7M ago25:32

25:32

🎧 Ready to take your B2B SaaS company global? Tune in to this insightful episode with Clément Dumont, co-founder of The Growth Syndicate, as he shares his expertise on international expansion strategies.🌍 Clément breaks down the key factors to consider when evaluating new markets, including market size, demand, competitive landscape, cultural diffe…

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#354 - Ash Didwania, Workzone on Achieving Growth Without Sacrificing Profitability 56:17

8M ago56:17

56:17

This podcast interview focuses on the entrepreneurial challenge of revitalizing a 20-year-old SaaS business in a market with hundreds of competitors. My guest is Ash Didwania, CEO of Workzone.Ash took the helm of Workzone in December 2023 after the company was acquired by Big Band Software. Despite being profitable with a sticky customer base (7-ye…

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#353 - Krishna Raj Raja, CEO SupportLogic - Why investor skepticism can signal your biggest opportunity 48:00

8M ago48:00

48:00

This podcast interview focuses on transforming how B2B companies leverage customer interactions for growth. My guest is Krishna Raj Raja, CEO of SupportLogic. From his early days as one of VMware's first support engineers, Krishna discovered something the industry had missed - the most valuable customer insights were being lost in departmental silo…