Hosted by Mario Orsini of the 2 Wheeled Rider YouTube Channel and Brian Boyer, the 2 Wheeled Rider podcast is a motorcycle podcast BY motorcyclists FOR motorcyclists. Each episode will discuss a different motorcycle-related topic including things like motorcycle travel, latest motorcycle tech, amateur and pro off-road racing, riding tips and so much more. As life-long riders, Mario and Brian will tap into their large and diverse network of motorcycle industry experts to bring you some of the ...
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Brian Boyer Podcasts
On the Shaping Chaos podcast, you will hear do-ers and makers from the worlds of leadership, innovation, marketing, research and design share their stories on how they thrive with chaos and make the most out of it.
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This is Intentionally Grounded, a podcast that strives to grow a community of coaching excellence. We interview football coaches from around the nation and share with you their stories, insights, and strategies so that you can become the best version of your coaching self possible.
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An hour long show with host Marcellus "Bassman" Shepard chopping it up with a variety of artist, playing their music and talking about any and everything under the sun, from music to travel, libations to cigars and more.
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This is what musicians need to know about the music business today. Every Tuesday, music marketers Matt Bacon, Dustin Boyer, Jesse Cannon, and Andrew Southworth break down what's changed in music marketing and the music business, as well as what's currently changing in the industry. You’ll be surprised what they disagree about! To support the My Point 4 Cents and get a whole extra hour from every episode—including full interviews and ad-free banter—become a subscriber. Hosted on Acast. See a ...
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The Behind the Racquet Pod is the best glimpse you can get in to the ins and outs of professional tennis, told by its players, and voiced by Noah Rubin, and his podcast partner Mike Cation.
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2WR 071: Rusty Rides to Prudhoe Bay Alaska : Part 2
1:59:16
1:59:16
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1:59:16By Mario Orsini & Brian Boyer
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Did Taylor Swift's Not Market TLOASG? w/ Lee Martin
1:06:40
1:06:40
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2WR 070: Rusty Rides to Prudhoe Bay Alaska
3:01:25
3:01:25
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3:01:25By Mario Orsini & Brian Boyer
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YouTube Beats TikTok For Music Discovery? w/ John Strohm
1:16:23
1:16:23
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1:16:23In this episode, Andrew Southworth and his colleagues Matt Bacon, Dustin Boyer, and Jesse Catted explore a study revealing TikTok's limited impact on music discovery compared to YouTube and streaming platforms. They delve into the intricacies of how people discover music, discussing whether initial exposure or full engagement constitutes true disco…
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By Mario Orsini & Brian Boyer
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Jesse Cannon, Dustin Boyer, and Matt Bacon dive into what makes TikTok content successful for musicians, breaking down examples of viral videos and detail how spectacle, identity, and strong hooks drive engagement. They also discuss how adapting ideas from other genres can elevate a music marketing strategy, and how tools like ChatGPT can be levera…
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This Band Raised $50K Without a Label?! w/ Ryan Shuck
1:24:30
1:24:30
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1:24:30Musician Ryan Shuck explores the remarkable arc of his music career, from founding roles in Orgy and Julien-K to collaborations with the likes of Chester Bennington and Korn. The conversation focuses heavily on Julien-K’s latest innovative crowdfunding campaign surrounding their live-streamed event “Ritual,” revealing how the band successfully tran…
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The Country Star the Internet Can’t Ignore w/ Bryan Andrews
51:04
51:04
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51:04Emerging country artist Brian Andrews shares his journey as a DIY musician from a small town in Missouri to becoming a rising voice in both music and sociopolitical conversations. He opens up about how his upbringing instilled a strong sense of speaking out for what he believes in, which has become a defining aspect of his brand. Brian discusses th…
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How Often Should Musicians Post Each Week?
1:12:13
1:12:13
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1:12:13In this episode of "My Point Four Cents," the hosts delve into the complexities surrounding music streaming platforms, particularly Spotify, and how they can be exploited through scams such as improper artist tagging and bot-driven attacks. They explore how fraudulent actors can hijack artist profiles, the lack of effective authentication systems, …
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Is The Music Business Cooked? w/ Ryan Shuck
1:20:44
1:20:44
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1:20:44Hosts Matt Bacon, Jesse Caden, and Andrew Southworth dive into the challenges modern musicians face with streaming platforms, specifically addressing the controversial removal of artist Karra’s album from Spotify due to alleged artificial streaming. They analyze her claim of spending $100,000 on an album that earned only $1,200 from streaming, high…
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How To Get Booked At Venues That Build Fanbases w/ Matt Molnar
1:07:20
1:07:20
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1:07:20Jesse Cannon welcomes his longtime friend Matthew Molnar—a true veteran of the music world with an impressive, decades-spanning resume that includes being a musician, record producer, manager, and concert booker. The conversation explores Matt’s deep roots in the DIY and punk scenes, his work booking shows at iconic New York venues Market Hotel and…
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Your Release Plan Might Be Broken (Waterfalls, Trigger Cities & Spotify Countdowns)
1:15:50
1:15:50
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1:15:50Jesse Cannon, Matt Bacon, Andrew Southworth, and Dustin Boyer are joined by special guest Matthew Molnar, a longtime music industry insider who currently books for Brooklyn venues Market Hotel and Trans-Pecos. The group dives into a spirited discussion about the ongoing debate surrounding waterfall release strategies in music marketing, questioning…
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Indie Artists’ Best-Kept Secret w/ Brian Zisook of Audiomack
49:40
49:40
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49:40Brian Zisook, co-founder of AudioMack, shares the origin, mission, and evolution of the music streaming platform. He discusses how AudioMack carved out a niche as a discovery-focused service initially rooted in hip hop and now with a major presence across Africa, Latin America, and multicultural youth markets worldwide. By providing free tools and …
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Is TikTok, Reels or Shorts Better For Music Promotion?
1:06:28
1:06:28
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1:06:28In this episode of “My Point Four Cents,” the hosts—Jesse Cannon, Dustin Boyer, Andrew Southworth, and Matt Bacon—engage in a detailed conversation on music marketing and platform strategies, featuring special guest Brian Zisook, co-founder and EVP of AudioMack. The discussion dives into platform trends, contrasting how artists often perform differ…
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The Secret That Got Him 130 Million Streams!
49:30
49:30
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49:30My .4 Cents host Andrew sits down with Chris Greenwood, also known as the artist "Manafest", to dive deep into his journey as an independent musician and music entrepreneur. Chris shares his evolution from touring artist to Spotify success, discussing his wins in sync licensing, including a six-figure Olympics placement, and the shift from active t…
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How Many Streams It Takes For Spotify To Promote Your Music
1:06:11
1:06:11
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1:06:11This episode of "My Point Four Cents" features a deep dive into the Spotify algorithm with musical artist and educator Chris Greenwood, also known as Manafest. Hosts Dustin Boyer, Matt Bacon, Jesse Cannon, and Andrew Southworth explore the metrics behind Spotify's Popularity Index and share insights from a data-driven study that analyzed the stream…
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Will "Personality Content" Kill Your Music's Growth?
1:27:42
1:27:42
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1:27:42Andrew Southworth, Matt Bacon, Jesse Cannon, and Dustin Boyer delve into the complex dynamics of “personality content” in the evolving world of music marketing. They engage in a candid roundtable discussion on how artists balance showcasing their music with sharing personal, often unrelated content online, and explore the risks and rewards of mergi…
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From Quitting Music to Playing EDC In Just 2 Years w/ Goshfather
1:02:51
1:02:51
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1:02:51Jesse Cannon sits down with Victor, also known as Goshfather, to explore his journey into the vibrant world of Disco House—a high-energy subgenre of electronic dance music blending vintage sounds with modern flair. Victor shares how he went from nearly quitting music to experiencing a career renaissance through a bold commitment to releasing one so…
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Is The Spotify Algorithm Anti-Artist?
1:17:35
1:17:35
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1:17:35Jesse Cannon, Dustin Boyer, Andrew Southworth, and Matt Bacon engage in a deep discussion on the mechanics of music algorithms—especially those used by apps like Spotify—and how they interact with the artistic process. They explore whether algorithms influence or dilute artistic integrity, unpacking concepts such as collaborative filtering, user be…
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BONUS: AI "Musicians" Are Now Getting Record Deals!?!? WHAT THIS MEANS!?!?!?
12:33
12:33
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12:33Hallowood Media, a relatively obscure label, is signing ImOliver, the top user of the AI music generation platform Suno. This move has sparked debate, as it raises questions about the value of AI-generated music versus human creativity. Suno allows users to create full songs from text prompts, making it easy for those without traditional musical sk…
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BONUS: Running America's Coolest Underground Punk Label w/ Scotty Heath of Tankcrimes Records
1:01:39
1:01:39
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1:01:39Music Marketer Matt Bacon talks with longtime friend Scotty Heath of Tankcrimes Records about his journey through underground music and the evolution of his DIY label. Scotty shares his early influences, from discovering punk at a Rancid show to immersing himself in San Francisco’s vibrant DIY scene. He recounts how his entrepreneurial spirit and e…
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Is It Time For Musicians To Leave Spotify?!?!
1:02:48
1:02:48
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1:02:48Andrew Southworth, Matt Bacon, Dustin Boyer, and Jesse Cannon discuss the growing trend of artists pulling their music from Spotify due to concerns over ethical practices and poor compensation, sparked in part by King Gizzard and the Lizard Wizard's departure from the platform. The conversation quickly expands into a broader critique of streaming e…
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What Musicians Should Know About TikTok's New App
1:14:01
1:14:01
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1:14:01My .4 Cents hosts Matt Bacon, Dustin Boyer, Jesse Cannon, and Andrew Southworth dive into the rumored Oracle acquisition of TikTok and its potential rebranding as M2, discussing the implications for artists, especially musicians and content creators. The conversation spans the B2B nature of Oracle, user data and algorithms, social media dynamics, a…
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PREVIEW: Musicians Getting New Fans From Free CDs In 2025?!?!?!?!?
16:48
16:48
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16:48Music Marketer Andrew Southworth outlines a marketing strategy centered around "free plus shipping and handling" funnels, commonly used in e-commerce and increasingly applied in the music industry. The approach involves offering a free product—such as a CD or vinyl record—while charging for shipping, with the actual costs integrated into the shippi…
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PREVIEW: 4 Music Marketers Discuss If Meta Ads Help Musicians in 2025
21:12
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21:12In this preview of the first episode of My .4 Cents, the expert of advertising in music Andrew Southworth goes back and for with its greatest hater Jesse Cannon and music marketers Matt Bacon & Dustin Boyer delve into whether promoting music via Facebook ads is worthwhile. They stress the importance of ads as a valuable tool in the broader strategy…
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This is what musicians need to know about the music business today. Every Tuesday, music marketers Matt Bacon, Dustin Boyer, Jesse Cannon, and Andrew Southworth break down what's changed in music marketing and the music business, as well as what's currently changing in the industry. You’ll be surprised what they disagree about! To support the My Po…
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2WR 068: Woods Rider Qualifies for Loretta Lynn's | Mason Tsakanikas
1:33:24
1:33:24
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1:33:24By Mario Orsini & Brian Boyer
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Cool Jazz Conversations with special guest Vocalist Selina Albright
56:56
56:56
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56:56Vocalist Selina Albright chops it up with Marcellus the Bassman Shepard on this edition of Cool Jazz Conversations.By cooljazzconversations
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Cool Jazz Conversations with special guest Vibraphonist Warren Wolf
58:00
58:00
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58:00Baltimore native, Vibraphonist Warren Wolf chops it up with Marcellus the Bassman Shepard on this edition of Cool Jazz Conversations.By cooljazzconversations
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Vocalist Christie Dashiell on Cool Jazz Conversations
58:00
58:00
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58:00Vocalist Christie Dashiell chops it up with Marcellus The Bassman Shepard on this edition of Cool Jazz Conversations.By cooljazzconversations
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Saxophonist Brian Lenair on Cool Jazz Conversations
58:00
58:00
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58:00Saxophonist of the stars Brian Lenair chops it up with the Bassman on this edition of Cool Jazz Conversations.By cooljazzconversations
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Cool JAzz Conversations with guest Trombonist Greg Boyer
58:00
58:00
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58:00Greg Boyer has toured and played with everyone from Parliament Funkadelic to Prince and NPG to the Godfather of Go-Go Chuck Brown. He chops it up with the Bassman on this edition of Cool Jazz Conversations.By cooljazzconversations
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Cool Jazz Conversations with guest keyboardist Brian Simpson
57:54
57:54
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57:54Keyboardist Brian Simpson has served as Music Director for a wide variety of George Duke, Sheena Easton, Janet Jackson and plenty of others. He's also produced 12 incredible contemporary jazz albums of his own. Marcellus Bassman Shepard chops it up with Brian about his brand new album.By cooljazzconversations
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Mike (Cation) here. I've known Michael Kosta since I started working in tennis, right out of college, when Craig Tiley asked me to be the public address announcer for the University of Illinois Men's Tennis team, in 2001. He and Amer Delic came in to work on a pre-match CD of music, and we talked, and I immediately started pushing for him to join o…
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This podcast drops as Federico Gomez is just about an hour away from his first Australian Open appearance, taking on Joao Fonseca in the first round of qualies here on a Tuesday in Melbourne. His route is an unusual one, having gone through a junior college to Louisville to the business world path, before breaking out in 2024 with three challenger …
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Johannus Monday enters 2025 at 371 in the world, but as we know on the BTR Pod, the ranking very rarely tells the full story. The 6'6" lefty has evolved immensely over the last five years, and ended the 2024 season with three straight 25K titles, and a semifinal at the Knoxville Challenger. That was a special one for him, as it was a few months aft…
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Canadian Davis Cup Champion Gabriel Diallo joins Mike on the pod this week. The 23 year old provided another big jump in the rankings in 2024, moving in to the top 100 on the back of his first ATP Final in Almaty. We discuss his beginnings, his quite international background, the college days at Kentucky, and how he's focusing on process over resul…
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Nate Lammons is one of my favorite people to run in to at every tournament. He's down to earth, not impressed by pretense, and just a good human to be around. He also happens to be one of the top 20 doubles players in the world. We chopped it up about his rise to that level, and some of the top doubles topics right now, including the US decision no…
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By Mario Orsini & Brian Boyer
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2WR 066: All the way to Prudhoe Bay | Mario & Angela Orsini
1:36:49
1:36:49
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1:36:49By Mario Orsini & Brian Boyer
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Learner Tien is 18 years old, has a record of 53-9 this year, which now includes a total of 7 titles, including his third challenger title on Sunday in Fairfield, California. We had a chat on Monday before the tournament had begun in full, and then we spoke again AFTER he won the title in 39 minutes and 07 seconds, 6-0, 6-1 over Bernard Tomic. Reco…
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Ethan Quinn is 20 years old, ranked 246 in the world, out of Fresno, California. He won the NCAA Singles title at Georgia in 2023. On the eve of US Open qualies, he sat down with Mike to discuss his path out of Fresno, why he's a 40 year old in a 20 year old body, the slow and sometimes difficult progression in the pros, and his journey in to hip h…
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Behind the Racquet with Nishesh Basavareddy
29:39
29:39
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29:39This week's guest is Nishesh Basavareddy, a 19 year old from Carmel, Indiana, currently ranked (as of July 29, 2024) 296 in the world. He's reached two Challenger Finals (Fairfield 2023 and Bloomfield Hills 2024) in his very young career, helped lead the Stanford Cardinal the last two seasons, and was ranked as high as #5 in the world as a Junior. …
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Understanding the Next Battle Ground for Tech and the Power of Play with Kaave Pour from Space10
1:01:33
1:01:33
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1:01:33In this episode, Kaave Pour, the co-founder of Space 10, a company dedicated to improving everyday life for people and the planet, and I discuss how to navigate uncertainty and create spaces for collaboration. Kaave shares insights on the importance of VALUES and how they can evolve as a company grows. We also explored the role of play in work, and…
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Cooper Williams is an 18 year old originally from New York City. He's currently ranked 1250 on the ATP Tour, but this summer he will no doubt see a massive jump in that part. It's inevitable. He's a former junior world #3, and was a top 10 collegiate talent this past spring at Harvard. That includes an Australian Open doubles title with Learner Tie…
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Emergent Design and the Art of Taming Chaos with Matthew Claudel
52:44
52:44
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52:44In this podcast episode, Matthew Claudel, the founder of Field States, shares valuable insights on emergent design and managing complexity. We discuss the importance of experimentation, learning from failures, and the role of curiosity in driving innovation. Matthew offers a thought-provoking discussion on how cities learn and evolve, with useful l…
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Marcus Willis is a 33 year old from Slough, Great Britain, ranked 116 in the world. He is a 5 time (at this moment) Challenger doubles champion. Once, he made it to the second round of Wimbledon. Those two sentences don't begin to sum up the man with some of the best hands in tennis. Marcus sat down with Mike and Noah to talk about THAT run to Wimb…
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First, unfortunately, Mike's mic shut down in recording, so as the least important person on the pod (Noah and Tristan agree on this)..his voice will sound shaky today. Tristan Boyer is a 23 year old out of Southern California, ranked 231 in the world. In a few weeks, he'll play in Roland Garros qualifying for the first time in his career, just his…
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New Balance Winner's Circle with Thanasi Kokkinakis
12:54
12:54
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12:54Thanasi Kokkinakis sat down with Mike after winning the Elizabeth Moore Sarasota Open, his 6th Challenger Title. We talk about his return to the top 100, and guaranteeing himself a spot in the French Open main draw with a week on an injured foot. He battled tough conditions, tough opponents, and the weight of that main draw throughout the week, and…
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Optimizing for Luck and Calibrating your Uncertainty Compass with Alexander Vilinskyy
53:10
53:10
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53:10In this episode, Alexander Vilinskyy talks about his perspectives on embracing chaos, innovation, and learning from mistakes. We dive into the importance of junior team members and why we should optimize for luck. We also touch on the future of devices and interaction - where I learned about how we can potentially interact with devices in a near fu…
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